Assessing the Impact of Digital Trade on Enterprise Competitiveness: Evidence from Chinese A-Share Listed Companies

• DOI: 10.1007/s10842-023-00407-0
• Publication Date: 2023-12-07T20:01:55Z
• Authors: Qinqin Wu; Mengjie Bi; Faiza Siddiqui; Yao Tang

Digital trade is an advanced form of digital transformation in the field trade. China has made significant strides realm trade, particularly domain cross-border e-commerce. It worthwhile to consider whether dividend benefits enterprises and fosters new competitive advantages at micro level. This study constructs a framework for analyzing enterprise competitiveness under background The development index measured comprehensively across five dimensions with entropy weight method TOPSIS, reflecting China’s regional diversity. A two-way fixed effects (TWFE) model utilized verify influence on based panel data from Chinese A-share listed companies 2011 2020. finds that positive effect competitiveness, mainly strengthening scale factor. Furthermore, exhibits heterogeneous characteristics. Through moderation testing, it found stronger high participation market competition, while weakened proportion overseas business. Enterprises participate benefit are non-technology-intensive industries located regions better innovation environments, where they more likely adapt Both state-owned non-state-owned equally affected by mechanism promotes through three channels: asset expansion, cost reduction, efficiency improvement. research analyzes micro-level impact individual entities, expanding perspectives into this field.