A Content Analysis of Abortion Storylines on U.S. Streaming Services: Lessons from Narrative Persuasion

• DOI: 10.1080/15213269.2025.2459289
• Publication Date: 2025-01-31T16:01:21Z
• Authors: John J. Brooks; Sapna Suresh; Julia Relova; Malavika Radhakri...; Christina Liu; Nathan Walter; Gretchen Sisson; Stephanie Herold
• Keywords: Content (measure theory)

Mediated representations of abortion have grown increasingly prominent in recent decades. Despite the potential for these depictions to influence attitudes toward reproductive rights, public opinion United States has remained largely static. To better understand how may perceptions healthcare, this study reports a theoretically-driven content analysis narrative on U.S. streaming services (109 storylines). Guided by social cognitive theory (SCT), extended elaboration likelihood model (E-ELM), and comprehension engagement (MNCE), provides insight into features might shape audience involvement with its characters views rights. It also documents changed over time, highlighting trends representation across Subsequently, offers recommendations storytellers utilize theories engage decision-making fashion that maximizes minimizes unintended stigma.