Social ties and their relevance to churn in mobile telecom networks

• DOI: 10.1145/1352431.1352512
• Publication Date: 2008-03-25T15:57:23Z
• Authors: Koustuv Dasgupta; Rahul Singh; Balaji Viswanathan; Dipanjan Chakraborty; Sougata Mukherjea; Amit A. Nanavati; Anupam Joshi
• Keywords: Relevance; Strong ties; Social network (sociolinguistics); Social Network Analysis

Social Network Analysis has emerged as a key paradigm in modern sociology, technology, and information sciences. The stems from the view that attributes of an individual network are less important than their ties (relationships) with other individuals network. Exploring nature strength these can help understand structure dynamics social networks explain real-world phenomena, ranging organizational efficiency to spread disease.