Prospective sampling bias in COVID-19 recruitment methods: experimental evidence from a national randomized survey testing recruitment materials

• DOI: 10.1186/s12874-022-01726-2
• Publication Date: 2022-09-26T06:02:32Z
• Authors: Eric B. Kennedy; Mia Charifson; Megan Jehn; Eric A. Jensen; Jenna Vikse
• Keywords: Odds; Pandemic; Non-response bias; Survey data collection

In the context of COVID-19 pandemic, social science research has required recruiting many prospective participants. Many researchers have explicitly taken advantage widespread public interest in to advertise their studies. Leveraging this interest, however, risks creating unrepresentative samples due differential topic. study, we investigate design survey recruitment materials with respect views resultant