the california table grape commission s promotion program an evaluation

• DOI: 10.22004/ag.econ.11932
• Publication Date: 1997-01-01
• Authors: Alston, Julian M.; Chalfant, James A.; Christian, Jason E.; Meng, Erika C.H.; Piggott, Nicholas E.; Alston, Julian M.; Chalfant, James A.; Christian, Jason E.; Meng, Erika C.H.; Piggott, Nicholas E.
• Keywords: Marketing; FOS: Economics and business; Crop Production/Industries, Marketing,; Crop Production/Industries

The California Table Grape Commission's Promotion Program: An Evaluation Julian M. Alston, James A. Chalfant, Jason E. Christian, Erika Meng, and Nicholas E. Piggott G iannini Foundation Monograph Number 43 November 1997 DIVISION OF AGRICULTURE AND NATURAL RESOURCES CALIFORNIA AGRICULTURAL EXPERIMENT STATION OAKLAND, CALIFORNIA