Empirical Study of Cangshan Global Geopark's Tourism Development Planning Based on Tourist Satisfaction

• DOI: 10.5814/j.issn.1674-764x.2024.02.025
• Publication Date: 2024-03-26T10:03:17Z
• Authors: Li Zhang; Duan Xiaodi; Cao Lei
• Keywords: Geopark; Empirical Research

This study takes Cangshan UNESCO Global Geopark as an example, which the connection between tourism and economic departments starting point, adopts appropriate development methods, determines that tourists are one of most important stakeholder groups in development. Based on this, this aims to explore tourists' cognition support for sustainable Geopark. In study, a self-administered questionnaire survey method is used construct tourist satisfaction evaluation model Mount Cangshan, various scenic spots calculated evaluated. The characteristics, tendency purpose studied. result provides effective reference strengthening construction characteristics area management complaints. It can also help plan arrangements more reasonably, improve social service level provide with "zero defect" products.