A5061862874- Sport and Mega-Event Impacts
- Diverse Aspects of Tourism Research
- Wine Industry and Tourism
- Cultural Industries and Urban Development
- Culinary Culture and Tourism
- Flood Risk Assessment and Management
Naresuan University
2021-2023
University of Otago
2021
Purpose The qualitative approach was applied the discover optimum answers to research objectives, which are (1) understand cultural and hedonistic characteristics of (Lanna) Songkran festival; (2) examine dilemma between rituals activity for tourism. Design/methodology/approach This study used a case festival in Chiang Mai hedonism tourism, brings lost or misperceived values identities. semi-structured interview (SSI) with senior locals participant observation during conducted Mai, Thailand,...
Purpose The contradiction between the purpose of water-splashing tradition, use water in a water-stressed destination and overconsumption during time shortage led researchers to question spirit Songkran Festival. It is important keep festival alive without interrupting livelihoods community critically engage with opportunities challenges related water-saving practices festival. Thus, this study aims investigate responsible at cultural festival, using case practice Festival Thailand....
This article investigated the codestruction of cultural significance through cocreation and evolution a hallmark event, using Songkran Festival, Thailand, as case study. The Festival began within an agricultural society rooted in Buddhist inheritance. Traditionally, Thai people cocreated celebration by offering food to monks ( Puñña ), releasing fish or birds on Maha (i. e., last day previous year) April. They built sand pagodas Chedi Sai at temples compensate for that was removed under...