An interactive desirability function method to multiresponse optimization

• DOI: 10.1016/j.ejor.2008.02.018
• Publication Date: 2008-02-26T01:03:23Z
• Authors: In-Jun Jeong; Kwang-Jae Kim
• Keywords: Desirability function approach; SURFACE METHODOLOGY; SIMULATION; Interactive approach; 0101 mathematics; 01 natural sciences; Multiresponse optimization

Abstract Multiresponse optimization problems often involve incommensurate and conflicting responses. To obtain a satisfactory compromise in such a case, a decision maker (DM)’s preference information on the tradeoffs among the responses should be incorporated into the problem. This paper proposes an interactive method based on the desirability function approach to facilitate the preference articulation process. The proposed method allows the DM to adjust any of the preference parameters, namely, the shape, bound, and target of a desirability function in a single, integrated framework. The proposed method would be highly effective in generating a compromise solution that is faithful to the DM’s preference structure.