Exploring the resistance to e-health services in Nigeria: an integrative model based upon the theory of planned behavior and stimulus-organism-response

• DOI: 10.1057/s41599-024-03090-6
• Publication Date: 2024-05-06T12:02:00Z
• Authors: Mingyue Fan; Brendan Chukwueme...; Sikandar Ali Qalati
• Keywords: Stimulus (psychology)

Abstract Despite the evident advantages of electronic health services (eHS), there is a noticeable opposition to their acceptance, which has raised crucial question about why people, particularly in developing nations, oppose acceptance eHS. This study was designed obtain comprehensive understanding factors that influence rigid eHS by integrating two theoretical models: Stimulus-Organism-Response theory and Theory Planned Behavior. In our detailed survey, 543 respondents over 18 years old from various regions Nigeria participated. We evaluated proposed model using partial least squares structural equation modeling (PLS-SEM). The findings indicated lower literacy associated with greater addition, communication choice overload perceived risk contributed negative attitude toward Subjective norms played significant role influencing intention not use eHS, highlights social pressure’s effect. Further, perception behavioral control reduced Ultimately, affected rejection behavior significantly, makes resistance it substantial problem. research unveils contribute this provides insights for policymakers field, goal improve people’s Further recommended different geographical samples contexts gain better related behavior.