Influence and correlation in social networks

• DOI: 10.1145/1401890.1401897
• Publication Date: 2008-08-27T11:56:41Z
• Authors: Aris Anagnostopoulos; Ravi Kumar; Mohammad Mahdian
• Keywords: Phenomenon; Social network (sociolinguistics); Social heuristics

In many online social systems, ties between users play an important role in dictating their behavior. One of the ways this can happen is through influence, phenomenon that actions a user induce his/her friends to behave similar way. systems where influence exists, ideas, modes behavior, or new technologies diffuse network like epidemic. Therefore, identifying and understanding tremendous interest from both analysis design points view.