The Level of Factors Influences on Customer’s Adoption of Internet Banking: The Case of Vietnam

• DOI: 10.11648/j.ijefm.20170503.19
• Publication Date: 2017-10-16T08:37:01Z
• Authors: Do Hoai Linh
• Keywords: 0502 economics and business; 05 social sciences; 1. No poverty

This article aims at assessing the level of factors influencing on customer’s adoption of Internet banking (IB) with the case of Vietnam. The study took primary data from in-depth interview and sample of 536 respondents surveyed from December 2016 to March 2017. Knowledge and Income, Trust and Risks, Banks and Government are factors affecting on customer’s adoption of IB in Vietnam. Based on findings, recommendations to banking sector and the Government are introduced, in which the adoption of using IB in Vietnam may improve.