Associations between attitudes toward cosmetic surgery, celebrity worship, and body image among South Korean and US female college students

• DOI: 10.1186/s40691-016-0069-6
• Publication Date: 2016-08-09T09:17:27Z
• Authors: Jaehee Jung; Choon Sup Hwang
• Keywords: Affect; Worship

Abstract Very little information is known regarding the level of psychological attachment to celebrities needed influence one’s desire engage in cosmetic surgery consumers. More importantly, no previous research examined this relation attitudes toward and body satisfaction cross-cultural contexts. The present study aimed examine associations between surgery, celebrity worship, image among South Korean US female college students. A total 370 undergraduates were recruited for survey from a central university Seoul, Korea (n = 196) mid-Atlantic 174). participants showed greater acceptance than did participants, whereas more positive their favorite participants. For dissatisfaction was negatively associated with while positively surgery. Findings suggest that cultural contexts affect factors influencing likelihood having