Cultural Topology of Creativity

• DOI: 10.17853/1994-5639-2012-3-3-16
• Publication Date: 2015-11-16T09:36:36Z
• Authors: L. M. Andryukhina
• Keywords: Creativity technique; Phenomenon; Discipline

The man in the modern culture faces challenge of either being creative or forced to leave stage, which reflects essential basics life. price lost opportunities, caused by mental stereotypes and encapsulation, is gradually rising. paper reveals socio-cultural conditions necessary cultural topology creativity development, as well man’s potential 21 st century. content concept specified along with phenomenon its fast expansion discourse. That results from global spreading numerous practices various spheres life, affecting progress directions economics, business, industrial technologies, labor, employment social stratification. author emphasizes features creativity, rising number of, so called, class, outlines two opposing strategies influencing modification environment. first one, applied developed countries, facilitates development human potential, whereas other inherent our country, holds that a person able make himself. However, for solving urgent problem innovative Russia not sufficient, following second strategy will result unrealized opportunities ever lasting situation demanding further investment. According author, avoid such perspective, it overcome three deeply rooted archetypes: educational disciplinary centrism, organizational absolutism ostracism.