Analysis of Factors Influencing the Development of Medical E-Commerce Based on ISM

• DOI: 10.4028/www.scientific.net/amm.444-445.1612
• Publication Date: 2013-10-18T12:18:32Z
• Authors: Guo Gang Li; Jing Kong; Zhe Yin
• Keywords: Foundation (evidence); Qualitative analysis; Quantitative Analysis

The development of medical E-commerce is facing many challenges and constraints from government, businesses, individuals other aspects. This paper, on the basis full investigation, elaborates Interpretative Structural Modeling (ISM) to make qualitative analysis. modeling shows a clear hierarchical relationship between various influencing factors differentiates surface factors, shallow middle underlying expect provide some suggestions for E-commerce, also lay theoretical foundation quantitative