A5057507762- Consumer Behavior in Brand Consumption and Identification
- Behavioral Health and Interventions
- Evolutionary Psychology and Human Behavior
- Consumer Attitudes and Food Labeling
- Environmental Sustainability in Business
- Social and Intergroup Psychology
- Cultural Differences and Values
- Olfactory and Sensory Function Studies
- Food Waste Reduction and Sustainability
- Psychological Well-being and Life Satisfaction
- Environmental Education and Sustainability
- Digital Marketing and Social Media
- COVID-19 epidemiological studies
- Eating Disorders and Behaviors
- Obesity, Physical Activity, Diet
- Psychology of Social Influence
- Multisensory perception and integration
- Color perception and design
- Food Security and Health in Diverse Populations
- Body Image and Dysmorphia Studies
- Climate Change Communication and Perception
- COVID-19 and Mental Health
- Organic Food and Agriculture
- Wine Industry and Tourism
- Psychology of Moral and Emotional Judgment
Ollscoil na Gaillimhe – University of Galway
2023-2025
Reykjavík University
2019-2023
Chulalongkorn University
2023
University of Iceland
2023
University of Agder
2020-2021
Swedish University of Agricultural Sciences
2020
Aarhus University
2020
Singapore Management University
2020
Uniwersytet SWPS
2017-2018
The Body Appreciation Scale-2 (BAS-2) is a widely used measure of core facet the positive body image construct. However, extant research concerning measurement invariance BAS-2 across large number nations remains limited. Here, we utilised Image in Nature (BINS) dataset – with data collected between 2020 and 2022 to assess 65 nations, 40 languages, gender identities, age groups. Multi-group confirmatory factor analysis indicated that full scalar was upheld all groups, suggesting...
In spite of the over 50 years which have passed since original experiments conducted by Stanley Milgram on obedience, these are still considered a turning point in our thinking about role situation human behavior. While ethical considerations prevent full replication from being prepared, certain picture level obedience participants can be drawn using procedure proposed Burger. experiment, we expanded it controlling for sex and learner. The results achieved show participants’ toward...
Much research is based on findings obtained in Western, educated, industrialized, rich, and democratic (WEIRD) societies, largely by authors from English-speaking countries. As no systematic has documented the magnitude of this WEIRD bias food-related research, general, sensory consumer science, particular, current study sought to examine proportion first general affiliated with countries (USA, UK, Canada, Australia, New Zealand, Ireland) versus other three leading journals publishing...
The current research examined the effectiveness of two social influence strategies—reciprocity and validation—in promoting sustainable consumer behavior. In an initial behavioral field experiment (Study 1), consumers were either exposed to a reciprocity, validation, or control message distributed in changing rooms sporting goods store. daily number cleanups carried out by store employees then monitored as function type. Results revealed that messages based on reciprocity validation led...
Despite multiple studies on the role of birth order in shaping human personality, marketing literature has largely neglected its consumer behavior. We conducted a high-powered birth-order study several consumption-related measures (Nmain analyses = 1358), which consistently enabled us to detect effect sizes even smaller than d 0.20 with power 0.90. Participants filled out scales measuring susceptibility normative interpersonal influence, need for uniqueness, and tendency express value...
Multiple studies have examined the extent to which consumers' hunger levels predict their food choices and preference patterns. These investigations often involve making binary between hedonic foods (e.g., ice cream) that primarily serve provide sensory pleasure, utilitarian bread) mainly fulfill functional purposes. However, most consumers entering a grocery store are not restricted solely selecting either or foods. Rather, they typically choose both options. Moreover, little is known about...
Although living standards in certain parts of the world have improved significantly recent decades, these improvements often been accompanied by environmental degradation that poses health risks to millions people. Sustainable food choices play a critical role addressing challenges. The current review summarizes how sustainable are used as an impression management action aimed at projecting desirable image oneself others. We show three distinct factors — status striving, group cooperation,...
Consumers often use their food choices as an impression management strategy to signal desirable aspects about themselves others, especially in public places like restaurants and cafeterias, where the presence of others can promote certain consumption preference patterns. In mating contexts, people prefer gender-typical traits characteristics a potential partner. Food options also be classified according gender typicality, with alternatives perceived feminine (e.g., salad, seafood) other more...
Studies suggest that individuals may display their food preferences as vehicles for seeking status: a universal motive across cultures. According to the dual model of status-seeking, attain higher status either through dominance, which involves evoking fear and intimidation, or prestige, is achieved by offering valued skills, knowledge, other behaviors are seen benefitting group. We conducted two studies test prediction choosing pro-environmental foods over environmentally harmful options...
The Satisfaction With Life Scale (SWLS) is a widely used self-report measure of subjective well-being, but studies its measurement invariance across large number nations remain limited. Here, we utilised the Body Image in Nature (BINS) dataset–with data collected between 2020 and 2022 –to assess SWLS 65 nations, 40 languages, gender identities, age groups ( N = 56,968). All participants completed under largely uniform conditions. Multi-group confirmatory factor analysis indicated that...
Attachment theory has recently been recognized as a potentially fruitful avenue for studying consumer behavior. However, few studies have examined the relationship between attachment styles and preferences. Based on literature suggesting that individuals with an anxious style particularly strong need attention, we conducted two total sample of over 2000 participants, which tested found anxiously attached consumers displayed higher propensity to purchase status-signaling goods than their...
Purpose Previous research on salesperson-customer proximity has yielded mixed results, with some studies documenting positive effects shopping responses and others demonstrating the reverse. To reconcile such findings, this paper aims to test whether how salesperson influences a series of key customer outcomes in actual retail settings using sample sizes that are considerably larger than most former investigations. Design/methodology/approach We conducted two high-powered field ( N = 1,312)...
Outbreaks of infectious diseases represent a significant challenge for health authorities around the world. Public cooperation and compliance with recommendations constitute critical steps to stop spread such diseases. But how should these be framed achieve most desirable outcomes? Across two experiments, we show that classic Asian Disease Problem (Tversy Kahneman, 1981) is replicable, regardless disease type (real vs. hypothetical). Thus, people are less (vs. more) willing take risks when...
Human activity has degraded the environment and contributed to numerous public health hazards. Thus, United Nations recently made an urgent call develop sustainable consumption practices. Although existing literature acknowledged attachment style as a potential predictor of certain responses, its influence on proenvironmental not yet been examined. We conducted large-sampled study (N = 1397) this topic found securely attached individuals report significantly higher scores scale measuring...
Current research in food science has explored the influence of front-of-package (FOP) labeling systems on consumer decision-making, yielding mixed results. We suggest that these inconsistent findings regarding FOP effectiveness stem from a failure to consider pivotal individual-level variable: susceptibility (CSFL). In present research, we define this focal construct and develop psychometrically validate seven-item instrument captures across six studies (N = 1134). The current may assist...
The coronavirus (COVID-19) pandemic has come with various health recommendations restricting personal freedom, such as social distancing and self-isolation. Considering the sacrifices involved, not all individuals are equally willing to comply recommendations, which might pose a hazard further down line. In high-powered study (