- Customer Service Quality and Loyalty
- Digital Marketing and Social Media
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Technology Adoption and User Behaviour
- Consumer Market Behavior and Pricing
- Diverse Aspects of Tourism Research
- Hospitality and Tourism Education
- Business Strategy and Innovation
- Sharing Economy and Platforms
- Attachment and Relationship Dynamics
- Wine Industry and Tourism
- Outsourcing and Supply Chain Management
- Culinary Culture and Tourism
- Service and Product Innovation
- AI in Service Interactions
- Aviation Industry Analysis and Trends
- Tourism, Volunteerism, and Development
- Privacy, Security, and Data Protection
- Psychology of Social Influence
- Conferences and Exhibitions Management
- Franchising Strategies and Performance
- ERP Systems Implementation and Impact
- Islamic Finance and Banking Studies
- Cruise Tourism Development and Management
University of Delaware
2010-2024
East Carolina University
2004
Purdue University West Lafayette
2001-2003
Purpose Technological disruptions such as the Internet of Things and autonomous devices, enhanced analytical capabilities (artificial intelligence) rich media (virtual augmented reality) are creating smart environments that transforming industry structures, processes practices. The purpose this paper is to explore critical technological advancements using a value co-creation lens provide insights into service innovations impact ecosystems. provides examples from tourism hospitality...
An assessment of how hotel guests view in-room technology compared the importance those technologies to they perform. Based on 265 responses, this importance-performance analysis indicates that important basic like temperature controls and alarm clocks fail perform in way want, while relatively new plasma screen TVs printers faxes are less but well when place. In addition, study finds internet access is an integral part lodging product.
Purpose – The aim of this paper is to determine the relative efficacy an e-tablet menu over traditional paper-based across parameters order information quality, usability, and ordering satisfaction using customer perceptions. Design/methodology/approach Two types data were collected: perceptions instrument comprising academically underpinned constructs observational that involved times, logs any customization requests, notes gathered from interactions with restaurant staff. Findings indicate...
The objective of this study was to distinguish changes in online travel information search behavior among generational (baby boomer and Generation X) cohorts between 1995 2000. Although significant increases were found across all the two periods, also that older baby reported greater likelihood than Xers at large. This empirically validates notion boomers adopted Internet earlier traditionally assumed. provides explanatory detail using a synthesis literature areas technology adoption theory,...
Little is known about the evolutionary purchase behaviors of generational cohorts when it comes to online travel behavior. In this study, change in behavior between early 2000 and late 2004 was examined distinguish changes among cohorts. While significant increases were found two time periods as a whole, baby boomers reported greatest aggregate likelihood compared Generation Xers seniors segment. The study used synthesis literature across areas technology adoption theory, e-commerce...
Purpose Eating out behaviors vary from one individual to another. However, there is no conceptually underpinned typology explain this phenomenon effectively. This paper aims develop a of eating attitudes and distinguish differences based on demographics actual behaviors. Design/methodology/approach study proposes using 2×2 matrix (high low levels involvement variety seeking) uses multinomial logistic regression examine between the four groups. Findings Age, education, breadth culinary...
Purpose With the advent of smart home, where connectivity is facilitated by internet things, provision guest technologies in hotel service delivery has acquired greater significance. This ubiquity technology implies that hotels need to view their technological offerings as facilitating guest’s broader lifestyles, and not just services isolated spaces. study aims examine role “home” a socio-technological unit, how customers’ ownership at home affects evaluations hotels....
Purpose The examination of revisit intentions in hospitality is integral to relationship marketing and customer loyalty. Its measurement determination have largely been done through closed-ended measures surveys customers. However, vast troves consumer-generated media the form open-ended text reviews can also serve as sources for intentions. purpose this paper develop test a rule-based classification model from big data extract Design/methodology/approach Data came 116,241 scraped...
Abstract An evaluation of 50 rural tourism websites in the United States was undertaken using 23 parameters stickiness drivers. The measured websites' effectiveness three areas content, interactivity, and promotional value. study found that were largely driven by vertical contents, demonstrated poor had only marginal value them. Results indicate need for destination-marketing organizations to work closely with neighboring destinations enhance horizontal so they improve drawing power their...
Abstract In order to further enhance a relationship of trust between the hotel company and guest, guest must not feel that they are being cheated by paying more because did know where get best rates. At same time consumer savvy is growing, complexity purchasing choices growing at an even faster rate. The purpose this study was examine actual rate parity hotels across direct indirect channels distribution. authors hope help provide insight into ultimately influence perception fairness in room...
ABSTRACT Revenue management practices by hotel firms are increasingly coming under scrutiny, partly because of perceived unfairness stemming from variable or demand-based pricing. Under the umbrella demand based pricing in hotels, two objectives study were to examine gender differences price fairness and subsequent repurchase intentions. Drawing on previous published research revenue management, both discount surplus frames reference used this study. Results show statistically significant...
The Indian aviation industry has seen significant developments since the deregulation in 1994. now several major airline firms operating both full-service and limited service (low cost) segments. By 2014, it is projected that India's sector will nearly 100 million passengers spread over 200 flight tickets. Internet also accentuated growth evolution of market by facilitating greater transparency prices combined with ubiquitous reach. However, little known about this evolving domain purchase...
Purpose As mobile devices amass greater capabilities that include broadband internet and global positioning systems (GPS), the relevance of location based marketing (LBM) services has gained increased attention among tourism researchers marketers alike. The purpose this paper is to examine impact personal travel innovativeness, information privacy type delivery method (pull vs push) on perception potential value in LBM programs. Design/methodology/approach Data were collected from travelers...
As is the case in service settings where relationships span long periods of time, customers’ attachment styles for brief hotel stays affect their perception hospitality. Using a newly developed measure how well guests feel they are treated—perceived hospitality—this study outlines interplay customer sacrifice with styles. Based on survey 307 U.S. consumers who had recently stayed hotel, finds that avoidance (resisting relationships) has greater impact perceived hospitality than does anxiety...
Much of the relationship development literature assumes that business relationships evolve along a standard path often ends in failure. However, this overly restrictive assumption ignores firms can reactivate dormant relationships. To relax assumption, we focus on stage and posit it reflects either naturally occurring pauses or consecutive shifts – first divergent then convergent partnering needs. Ultimately, proffer an inactivity-inclusive model augments current dynamic process models may...
ABSTRACT In this study, the RFM (Recency, Frequency, and Monetary) framework is applied as a method of distinguishing customer value based on pre-purchase motivations membership initiation in an all-inclusive travel vacation club. Findings suggest that frequency strongest predictor supply side clubs, compared to recency monetary value. are useful for variety firms complex travel-package industry areas segmentation, targeting, marketing communications.
Abstract Restaurant services are currently available through conventional Internet access PCs, Macs and laptops. However, there is ongoing change at the customer end where use of Web-ready mobile devices such as cell phones Personal Digital Assistants (PDA) steadily increasing. This study evaluated acceptance restaurant e-services across two types computing devices: (a) lap/desk (PCs, laptops, Macs) (b) handhelds (Blackberries Palm Pilots). Findings indicate that perceived ease with...
As the median age of populations countries in West rises, viability mature travelers as a market segment is increasing significantly. Thailand has been very attractive destination for from West. This study evaluates preferences and attributes hotels whole using sample visitors to Koh Samui Thailand. The finds significant differences hotel based on gender, profession, nationality age. Theoretical practical implications are discussed.