About
Contact & Profiles
A5011930825
Research Areas
- Customer churn and segmentation
- Virtual Reality Applications and Impacts
- Consumer Retail Behavior Studies
- Consumer Behavior in Brand Consumption and Identification
- Imbalanced Data Classification Techniques
- Big Data and Business Intelligence
- AI in Service Interactions
- Digital Marketing and Social Media
Chitkara University
2022-2024
Banking and financial institutions produce trade massive sums of money each minute all around the globe. As a result, this industry is by definition data-intensive. The data in complex, it fits under Big Data banner, which described as "a set enormous, varied, sophisticated that developing at an accelerating rate. "Big analytics difficult method for analyzing huge diverse sets or big to uncover information such patterns insights, unrevealed correlations, market dynamics, consumer trends can...
10.1109/icacite53722.2022.9823738
article
EN
2022 2nd International Conference on Advance Computing and Innovative Technologies in Engineering (ICACITE)
2022-04-28
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