About
Contact & Profiles
Research Areas
- Consumer Behavior in Brand Consumption and Identification
- Advanced Battery Technologies Research
- Advancements in Battery Materials
- Customer Service Quality and Loyalty
- Photonic and Optical Devices
- Photorefractive and Nonlinear Optics
- Optical and Acousto-Optic Technologies
- Digital Marketing and Social Media
- Advanced Battery Materials and Technologies
Tianjin Fire Research Institute
2024
Nankai University
2002-2023
10.1016/j.ensm.2024.103193
article
EN
Energy storage materials
2024-01-13
10.1007/s003390100855
article
EN
Applied Physics A
2002-02-01
This research draws upon visual rhetoric theory to investigate the influence of user-generated photos containing human images on perceived usefulness online reviews, mediating role support, and moderating effect rebate disclosure. We conducted six empirical studies, including a social media analytics study five experimental studies. The results indicate that reviews images, especially those with facial features, are as more useful than without, regardless reviews’ valence. Perceived support...
10.1177/00472875231217738
article
EN
Journal of Travel Research
2023-12-29
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