A5052334676- Diverse Aspects of Tourism Research
- Job Satisfaction and Organizational Behavior
- Customer Service Quality and Loyalty
- Religious Tourism and Spaces
- Media, Religion, Digital Communication
- Digital Marketing and Social Media
- Consumer Behavior in Brand Consumption and Identification
- South Asian Studies and Conflicts
- Technology Adoption and User Behaviour
- Culinary Culture and Tourism
- Organizational Leadership and Management Strategies
- Sport and Mega-Event Impacts
- Innovations in Educational Methods
- Politics and Conflicts in Afghanistan, Pakistan, and Middle East
- Consumer Retail Behavior Studies
- Organizational Strategy and Culture
- Indian Economic and Social Development
- Organizational and Employee Performance
- Workaholism, burnout, and well-being
- Halal products and consumer behavior
- International Business and FDI
- Agricultural Economics and Practices
- COVID-19 Pandemic Impacts
- Entrepreneurship Studies and Influences
- Art History and Market Analysis
University of Jammu
2009-2021
Purpose The purpose of the paper is to find out how food neophobia, perceived risk and value affect their consumers' attitude consumption intention toward street-food, when researching tourists' consumption. Design/methodology/approach framework tested using primary data collected from 445 tourists drawn a main urban center Jammu situated in northern India. Structural equation modeling (SEM) technique was used analyze partial least squares (PLS) method. Findings study provide evidence that...
Purpose The purpose of this study is to investigate the influence credibility and information quality (IQ) online food vloggers on consumer attitude purchase intention towards street consumption. It also examines relationship between influenced by vlogger reviews in North India. Design/methodology/approach In order evaluate framework, primary data were gathered from 389 consumers located Jammu, Chandigarh Delhi – cities situated northern collected then subjected analysis using partial least...
Pilgrimage tourism is one of the oldest and most widely practiced forms over world. has not only been confined to religious spiritual benefits pilgrims but extended gains other participating communities including locals service providers. As a pilgrimage destination flourishes, it becomes source income generation for providers, along with fulfilling desires pilgrims. With core activity offering prayers pilgrimage, allied activities particularly shopping at key indulgence destination. Special...
The job quality is constituted by the set of work features which foster well-being workers. Job directly linked with consideration workers’ points view and this can be found through development surveys into satisfaction Layard, 2005),. employees in hotel industry play an important role dealing their customers has a direct impact upon providing services also involve high degree face-to-face interaction between but due to growing burden employees, they are not able give ample time families....