Tom Reichert

ORCID: 0000-0003-4353-5024
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About
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Research Areas
  • High-Energy Particle Collisions Research
  • Quantum Chromodynamics and Particle Interactions
  • Media, Gender, and Advertising
  • Particle physics theoretical and experimental studies
  • Consumer Behavior in Brand Consumption and Identification
  • Gender, Feminism, and Media
  • Sexuality, Behavior, and Technology
  • Nuclear reactor physics and engineering
  • Media Studies and Communication
  • Fashion and Cultural Textiles
  • Nuclear physics research studies
  • Media Influence and Health
  • Immunotherapy and Immune Responses
  • Influenza Virus Research Studies
  • Visual perception and processing mechanisms
  • Hematopoietic Stem Cell Transplantation
  • Organ Donation and Transplantation
  • Pulsars and Gravitational Waves Research
  • COVID-19 epidemiological studies
  • Digital Games and Media
  • Religion, Spirituality, and Psychology
  • Digital Marketing and Social Media
  • Stochastic processes and statistical mechanics
  • Grief, Bereavement, and Mental Health
  • Evolutionary Psychology and Human Behavior

Goethe University Frankfurt
2019-2025

Frankfurt Institute for Advanced Studies
2019-2025

GSI Helmholtz Centre for Heavy Ion Research
2022-2025

Suranaree University of Technology
2022

John von Neumann Institute for Computing
2022

Forschungszentrum Jülich
2022

University of South Carolina
2020-2022

Grady Memorial Hospital
2004-2016

University of Georgia
2004-2016

PureTemp (United States)
2004-2012

In economically developed countries, mortality increases distinctly during winter. Many causes have been suggested, including light-dark cycles, temperature/weather, and infectious agents. The authors analyzed monthly in the United States period 1959-1999 for four major disease classes. isolated seasonal component of by removing trends standardizing time series. They evaluated properties: coincidence peaks, autocorrelation structure autoregressive integrated moving average (ARIMA) models,...

10.1093/aje/kwh227 article EN American Journal of Epidemiology 2004-08-20

Abstract The quantum molecular dynamics (QMD) part of the UrQMD model is extended to allow implementation momentum dependent potentials from a parity doubling chiral mean field (CMF) model. Important aspects like energy conservation and effects on particle production flow are discussed. It shown, that this new reproduces qualitatively quantitatively available data over wide range beam energies improves description observables without exception. In particular hyperon pion at SIS18 improved....

10.1088/1361-6471/adab0b article EN cc-by Journal of Physics G Nuclear and Particle Physics 2025-01-16

Abstract Increasingly, social marketers are using sexual information in public service announcements and collateral material for a wide range of causes. This study builds on previous research to explain how appeals can affect cognitive processing persuasion “help-self” marketing topics. It also goes beyond traditional single-message designs by testing matched pairs (sexual/nonsexual) 13 The major finding was that were more persuasive overall than nonsexual Sexual stimulated favorable ad...

10.1080/00913367.2001.10673628 article EN Journal of Advertising 2001-03-01

Magazine advertisements from 2003 were content analyzed as an extension of a study reported in Journalism Quarterly that assessed sex advertising 1983 and 1993. As watchdog groups become more vocal concerning indecency media general, it is important to assess the state since The findings indicate overall increases sexual dress intimate contact female models explicitly dressed (49%) than 1993 (40%). In addition, continued be explicit prevalent women's men's magazines compared newsweeklies....

10.1177/107769900408100407 article EN Journalism & Mass Communication Quarterly 2004-12-01

Abstract Although metaphors are used by advertising creators to convey brand meaning and enhance information processing, little is understood with regard consumers' comprehension of intended meaning. This research contributes this body knowledge examining the effect metaphor type (abstract / concrete) hemispheric processing on respondents' in ads. Overall, findings suggest that concrete more easily than abstract metaphors. moderated such individuals high right or integrative likely provide...

10.1080/00913367.1999.10673592 article EN Journal of Advertising 1999-12-01

Previous research revealed that sexually oriented appeals in American advertising had become increasingly explicit through the mid-1980s. This study updates earlier by assessing images of women and men magazine ads 1983 1993. Results show both genders were portrayed more explicitly intimate contact Women three times likely than to be explicitly, but for first time, shown 1990s, albeit smaller numbers women. Portrayals most women's men's magazines.

10.1177/107769909907600102 article EN Journalism & Mass Communication Quarterly 1999-03-01

Abstract: In this study, 78 family pair dyads (spouses, parent–child pairs, or siblings) were brought into an interaction laboratory set up like a living room. After being briefed on the members discussed series of eight questions about their thoughts and opinions organ donation. Thematic analysis thousands pages transcripts revealed that believe they receive important information donation through media. Unfortunately, most influential came from sensationalistic, negative media portrayals....

10.1111/j.1399-0012.2005.00407.x article EN Clinical Transplantation 2005-08-11

Research on organ donation suggests a strong association between family discussions about the issue and final donor status. However, very few studies have examined factors that influence individuals' willingness to talk directly their this topic or impact of these discussions. This investigation provides partial test newly developed theory information management better understand processes donation. Results from two generally support utility in context, suggest ways which campaigns may...

10.1080/03637750600690700 article EN Communication Monographs 2006-05-12

A pandemic novel H1N1 swine-origin influenza virus has emerged. Most recently the World Health Organization announced that in a country-dependent fashion, up to 15% of cases may require hospitalization, often including respiratory support. It is now clear healthy children and young adults are disproportionately affected, most unusually among those with severe disease without underlying conditions. One possible explanation for this case age distribution doctrine Original Antigenic Sin, i.e.,...

10.1186/1471-2334-10-5 article EN cc-by BMC Infectious Diseases 2010-01-07

To test the belief that feminism and sexualization of women in advertising stand opposition, this study employed a large US national sample (N = 1298) to examine how consumers' feminist attitudes differentiate predict their ethical judgment ad-related evaluations sexual images advertisements. The results indicate (1) consumers with higher evaluated ads more favorably than those having lower attitudes, (2) positively full mediation judgment. These findings, which diverge from previous...

10.1080/02650487.2016.1151851 article EN International Journal of Advertising 2016-03-03

Much of the research on romantic jealousy has failed to provide an explanatory mechanism and ignored difference between experience expression that emotion. We address these concerns by adopting construct uncertainty, related theoretical work, as framework for predicting in relationships. Our results confirm value uncertainty understanding jealousy, highlight importance differentiating from expression, corroborate recent evidence showing a preference relationships indirectness under...

10.1080/08934219609367642 article EN Communication Reports 1996-06-01

A comparison of light hypernuclei production, from Ultra-relativistic Quantum Molecular Dynamics (UrQMD)$+\text{coalescence}$ and the thermal model, in heavy ion collisions over a wide range beam energies system sizes is presented. We find that both approaches provide generally similar results, with differences specific details. Especially ratios hypertriton to $\mathrm{\ensuremath{\Lambda}}$ are affected by source radius $\mathrm{\ensuremath{\Delta}}r$ coalescence procedure as well...

10.1103/physrevc.107.014912 article EN Physical review. C 2023-01-23

With numerous illustrations showing many erotic ads - some campy, aesthetically elegant, homoerotic that push the boundaries of sexuality and taste from over a century product marketing, Reichert not only tracks history sex in advertising but also explores factors make link between our consumer culture so successful. This thoughtful, enjoyable, fascinating look into world late 1800s to most today will appeal both media-savvy consumers aficionados pop culture.

10.5860/choice.41-2274 article EN Choice Reviews Online 2003-12-01

This study documents the presence and prevalence of visual sexual imagery in advertising for different product categories through an analysis 3,232 ads six mainstream magazines from years 1983, 1993, 2003. Ads were coded on two dimensions, model dress physical contact, category using Rossiter–Percy Planning Grid (RPPG) as a theoretical framework. Findings revealed that increased 1983 (15%) to 2003 (27%), with much growth driven by increases alcohol, entertainment, beauty advertising. Of 18...

10.1080/10641734.2012.675566 article EN Journal of Current Issues & Research in Advertising 2012-01-01

To determine if advertisers use sexual imagery to appeal youth, 2,863 ads in magazines read by young and mature adults were compared. Results indicate that targeted 65% more likely contain provocatively dressed models 128% behavior than those for adults. In the adults, female 3.7 times be portrayed sexually male models. The findings suggest imagery, primarily means of models, audiences. Education consumer action implications are discussed.

10.1111/j.1745-6606.2003.tb00460.x article EN Journal of Consumer Affairs 2003-12-01

Abstract This investigation contributes to work on emotion-based advertising by testing responses three types of sexual stimuli in commercials: ads featuring women, men, or both women and men. As expected, affective attitudinal were most favorable opposite-sex stimuli, followed mixed-sex with same-sex imagery evaluated least favorably. In addition, the relationship between Sexual Self-Schema (SSS) emotional response revealed that SSS significantly predicted females' reactions commercials...

10.1080/10641734.2007.10505217 article EN Journal of Current Issues & Research in Advertising 2007-09-01

We present realistic estimates for the duration of hadronic stage in central Au+Au reactions RHIC-BES energy regime. To this aim, we employ a full set coupled rate equations to describe time evolution system from chemical kinetic freeze-out. Combined with recently measured data by STAR collaboration on $K^*/K$ ratios, show that previous substantially underestimated due omission regeneration hadron resonances. provide an improved relation between ratio at and freeze-out life phase. The...

10.48550/arxiv.2501.03893 preprint EN arXiv (Cornell University) 2025-01-07

A combined constraint on the dense QCD equation of state from connecting neutron star observations to data heavy ion reactions is presented. We use Chiral Mean Field Model which can describe and iso-spin symmetric matter allows consistent calculation density momentum dependent potentials baryons are then implemented in UrQMD transport model. In contrast previous studies, same constrained properties also able experimental observables at HADES experiment.

10.48550/arxiv.2501.12849 preprint EN arXiv (Cornell University) 2025-01-22

Abstract We extend the theoretical approach which includes dynamical and statistical stages for description of nucleosynthesis in central collisions relativistic ions. Previously, this was successfully applied to describe experimental data on both normal nuclei single strange hypernuclei production GSI RHIC-BES energy range. predict multiplicities double up $$^4_{\varLambda \varLambda }$$ <mml:math xmlns:mml="http://www.w3.org/1998/Math/MathML"> <mml:mmultiscripts> <mml:mrow/> <mml:mrow>...

10.1140/epja/s10050-025-01489-6 article EN cc-by The European Physical Journal A 2025-02-03
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