This study explores the effect of sensory, affective, behavioral, and intellectual experience on customer brand consciousness in airline industry, with knowledge as a mediating element. As airlines perform incredibly competitive surroundings, how to shape awareness is important for establishing loyalty differentiating manufacturers. Drawing theories knowledge, this investigates each these dimensions influences customers’ attachment brands. The sensory measurement encompasses visual stories...

This conceptual study investigates the relationships between brand experience, communication, attachment, knowledge, and consciousness within airline industry. Drawing from recent literature, proposed a framework wherein knowledge mediates effects of attachment on consciousness. The theoretical model posits that positive experiences, effective communication strategies, strong attachments significantly enhance consumers’ which subsequently increases consciousness—a critical factor in consumer...

Purpose There has been substantial research on branding globally. However, there is a dearth of studies empirically investigating strategies during the pandemic to mitigate COVID-19 effects airline industry. The paper considers three factors which are brand familiarity, communication and reputation develop trust customers that ultimately influence their preferences. Design/methodology/approach study based self-administrative surveys as 450 questionnaires were spread, received 339 responses...

Purpose This study investigates the brand selfies that have capability to help brands thrive through crises. The spark a self-inferential process makes customers feel connected and them biased toward specific during an uncertain situation. Design/methodology/approach A total of 166 questionnaires were analyzed structural equation modelling (Smart PLS) niche group young millennials from Thailand was selected based on their luxury items usage, frequency visits leisure spas hotels, expensive...

This paper summarizes the current state of crisis and disaster at eco-destination Thailand investigates its impact on tourists' preferences. The study authenticates claim inevitability disasters eco-destinations, explains effects timely response by relevant authorities, provides inputs to diffuse chaotic post-disaster situation development tourophobia. It further notes contribution destination reputation communication maintaining trust making first choice for eco-tourism enthusiasts....

Acute appendicitis (AA) is a surgical emergency that requires prompt diagnosis and suitable management. It may lead to complications resulting in mortality. To evaluate the diagnostic accuracy of Alvarado scoring system (ASS) for acute concerning histopathological data.About 120 patients were selected this study consisting 96 males 24 females age between 20 60. calculated each patient after collecting data about demographics, laboratory findings, clinical examination. Then, we compared it...

Groundwater, which is present in aquifers beneath the Earth's surface and used for drinking purposes throughout Jhang City, a crucial resource. The quality of water impacted by groundwater contamination one way or another, ultimately harms human health. current study aims to evaluate near culvert drainage Punjab. With aid standardized method APHA 23rd edition, samples that were collected from 9 different areas examined 20 parameters, including EC, pH, turbidity, alkalinity, bicarbonates,...

Chylous ascites is a rare but significant complication of variety surgical procedures. It an uncommon laparoscopic Roux-en-Y gastric bypass (LRGYB). The underlying etiology assumed to be internal hernia, in which the hernia causes lymphatic channel engorgement and extravasation. We present case 34-year-old male who had history LRGYB year back been experiencing gradually worsening, colicky abdominal pain radiating right flank for last 24 hours. Laparoscopic exploration revealed chylous due...

Removal of dyes has been a matter great interest for researchers because health and toxicity issues. In this research work, green biochar was produced using precipitation technique, by the adsorption process, it supported on layered double hydroxide (LDH). Biochar/LDH composites were synthesized from Neem, Amaltas, Keekar stems, eggshells, Eucalyptus (N, A, K, Egg, Eu's biochar/LDH-composite). These employed to remove synthetic an aqueous solution. Recent studies have identified optimal...

Aquaculture industry provides proteins and unsaturated fatty acids worldwide. Fresh water aquaculture is considered as the most prominent type of in world. Nile tilapia favored because it can adopt to wide range environments tolerate various abiotic stresses. However, success profitability significantly affected by feeds used system. An experiment was conducted assess this important aspect aquaculture. fingerlings were fed on three different protein sources effects these experimental diets...

Aquaculture industry provides proteins and unsaturated fatty acids worldwide. Fresh water aquaculture is considered as the most prominent type of in world. Nile tilapia favored because it can adopt to wide range environments tolerate various abiotic stresses. However, success profitability significantly affected by feeds used system. An experiment was conducted assess this important aspect aquaculture. fingerlings were fed on three different protein sources effects these experimental diets...

In response to the dearth of research focusing solely on immigrant fathers, we propose Integrative Conceptual Model investigate psychological well-being recent fathers from East Asia United States. This model addresses how multiple factors in society (e.g., policy), work and community employment), family father-child couple relationships), individual education) levels host home countries are linked Asian fathers’ adaptation their new environment. More specifically, focus unique risk...

Tenuous community detection in social networks is becoming an interesting area of research and its various important applications are emerging. Existing has focused on the identification a dense community. However, finding tenuous posed different kinds challenges existing solutions not viable for this problem. In paper, novel approach called least linked (LLC) proposed to find from online networks. The concept k-links with shortest path distance between two nodes utilized interaction weak...

Epidermolysis bullosa (EB) is a rare heterogeneous group of diseases which typically presents with extensive blistering and mucocutaneous erosions. EB mechanobullous in nature thus commonly involves sites trauma friction. It painful disfiguring disorder. The involvement different internal organs systems, such as respiratory, genitourinary, gastrointestinal has been reported the literature depending on type EB. We report case junctional epidermolysis (JEB) urogenital female child Pakistan....

Objective: To validate modified mallampati test with addition of thyromental distance and sternomental in prediction difficult endotracheal intubation adults presenting surgical emergency. Study Deign: Prospective, single-blinded observational study Place duration: Department Anesthesia intensive care Nishtar Hospital, Multan from August 2021 to January 2022 one year duration. Methodology: A total 120 patients were included the study. Difficult was predicted by measuring following distance....

Background: Consuming foods with a low glycemic index can lower blood glucose levels in type 2 diabetics. Different researches came to the conclusion that person diabetes must have some active insulin for metabolic pathway; as result, reaching an equilibrium between intake of carbs and quantity is present biological system may levels. Aims Objectives: The aims objectives current study will be introduce lifestyle medicine awareness local population management Diabetes -2 improve quality human...

Background: Coffee and tea mainly contain caffeine, they are the most widely consumed beverages all over world. The association between caffeine consumption a sedentary lifestyle in population is not homogeneous remains inconsistent. Aims objects: aims objectives of current study were to examine an inactive with blood pressure population. Study Design: was cross sectional which participants chosen based on certain variables interest. Place Duration: present conducted healthcare units Ghurki...

This study examined Pakistani customers' purchasing habits using Nestle Pakistan's strategy of distributing a few commercials. The majority businesses employ variety strategies to influence or drive consumers gain competitive edge. aims investigate the consumer behavior influenced due Television advertising. To problem, structured questionnaire was created and survey research design applied. Altogether, 320 questionnaires based on 5 5-point Likert scale were delivered collected from urban...

Background: Diabetes Type 2 causes damage to the kidneys; leading diabetic nephropathy and high blood pressure. The aim of this study is determination renal changes on ultrasonography in patients. Objective: This evaluates kidneys patients presenting with type II diabetes mellitus having normal function test as compared non-diabetics. Methods: It was a cross sectional descriptive conducted 116 by using convenient sampling technique. at Ultrasound Department Gulab Devi hospital Hospital from...

Background: Depression is a psychological disorder which impairs your mental health in negative way and extreme cases it also causes physical symptoms. There are many of depression. Overall prevalence depression about 50%1. Aim: To determine relationship among social media use adolescents. Study Design: cross sectional study Methods: Sample size was calculated with epitool calculator. will be 323 by using finite population 1000 95% confidence interval 5% level significance. All students...

Background: Securing and maintaining airway ventilating the patients by placement of endotracheal1tube is common practice in operation1theater for delivery general anesthesia critical care settings. The primary role endotracheal tube (ETT) cuff's to seal airway, preventing leaks pharyngeal contents aspiration into trachea1during ventilation. Aim: To compare mean cuff pressure filled with air vs saline undergoing surgery under anesthesia. Study Design: Randomized control trail Place Duration...