Flying in and around caves, tunnels, buildings demands more than one sensing modality. This article presented an optic-flow- based approach inspired by flying insects for avoiding lateral collisions. However, there were a few real-world scenarios which optic flow failed. occurred when obstacles on directly front of the aircraft. Here, simple sonar or infrared sensor can be used to trigger quick transition into hovering mode avoid otherwise fatal collision. Toward this end, we have...

After years of hype, marketing researchers are now facing the challenge integrating new digital technologies into their work. Based on an analysis 44 key informant interviews with research practitioners, study develops a framework to describe main benefits and challenges in research, as perceived by themselves. It highlights successful strategies that have been employed exploit suggests role market researcher is changing age data. The future must fulfill roles being social scientist...

Abstract The ethical issues involved with marketing research are receiving increased public scrutiny, prompting calls for scholars and practitioners to revisit the issue. To support researchers practitioners, this paper provides a systematic scoping review of on ethics market developed across range literatures ( N = 134). It demonstrates that, over 70 years, have explored from normative , descriptive theoretical technical approaches. But, while were once at forefront theorising research,...

We have entered the Anthropocene: a new geological epoch in which human activities, led by business interests, inexorably compromised Earth System. The current failure to provide comprehensive and systematic response this transition does not result from lack of reason, but is instead manifestation generalized crisis communication. Drawing work Michel Serres, we analyze how roots lie with “parasite logic,” has prevented reasoned responses Anthropocene. To through crisis, it necessary adopt...

This research explores measures of employee engagement in the National Health Service (NHS) acute Trusts England and examines association between organisation-level scores quality ratings by Care Quality Commission (CQC).Cross-sectional.97 NHS England.97 (2012-2016). Data include provider details, staff survey results CQC reports. Hybrid or organisations affected recent mergers are excluded.Analysis uses ratings.Employee is organisational factors, including patient bed numbers (β=-0.46,...

Limited research exists around the interrelationships between protest camps and marketing practices. In this article, we focus on 2014 Hong Kong as a context where artistic work was innovatively developed imaginatively promoted to draw global attention. Collecting analysing empirical data from Umbrella Movement, our findings explore arts technologies creativity expression of so inform, update rethink theory itself. We discuss how protesters used public space employ inventive methods audience...

Clinical decision support (CDS) tools improve clinical diagnostic making and patient safety. The availability of CDS to health care professionals has grown in line with the increased prevalence apps smart mobile devices. Despite these benefits, patients may have safety concerns about use devices around medical equipment.This research explored engagement junior doctors (JDs) perceptions their use. There were three objectives for this research: (1) measure actual usage on (mCDS) by JDs, (2)...

What constitutes product value has traditionally been attributed to aesthetics, elicitation of emotions, quality and style. The design‐driven innovation literature, instead, suggests that meanings are sought designed as a way deliver customers; however, it infers evolve when is redesigned. happens products have not redesigned but remained successful in the market over number decades? This study identifies how attached long‐lasting changed spite consistent form shape. Using actor‐network...

High-involvement management is typically seen as having three components: worker involvement, skill and knowledge acquisition motivational supports. The prescriptive literature implies the elements should be used together; but using data from UK Commission's Employer Skills Survey of 2011 we find that these dimensions high-involvement are in reality separate. Two types role organisational, not strongly related, supports correlated with other practices or each other. Size workplace sector...

Purpose Informed by social representation theory, the study aims to explore how marketing workers represent their activities on media. Design/methodology/approach A naturalistic data set of 17,553 messages posted Twitter advertising was collected. sample over 1,000 unique from this set, incorporating all external links and images, analysed inductively using structured thematic analysis. Findings Advertising work as a series fun yet constrained involving relationships with clients colleagues....

This article proposes an empirically derived method, Slow Storytelling, to construct and articulate value propositions, as a contribution Business Model Innovation. Organizational actors customers must be clear on what enterprise, product or service offers. is increasingly important for products services that leverage social, cultural, environmental values. However, few existing models provide the framework method facilitate business articulation of proposition stakeholders. Our...

Technology is being developed at a rapid rate such that large proportion of the population are finding it impossible to utilize full functionality products. In an integrated home environment, vital technology products not only desirable but also accessible whole in terms and usability. This work-in-progress paper presents findings from first phase project investigating smart user interfaces (SUIs) context environment. To gather requirements for universal access, eight workshops were...

There is global interest in implementing national information systems to support healthcare, and the National Health Service England (NHS) has a troubled 25-year history this sphere. Our objective was chronicle structural reorganizations within NHS from 1973 2017, alongside concurrent technology (IT) strategies, as basis for developing conceptual model aid understanding of organizational factors involved.We undertook an exploratory, retrospective longitudinal case study by reviewing...

This article is about the politics of cultural value. It focusses on representations value that exist in epistemologies and methodologies impact evaluation discrepancies between these official discourses correspond to practitioners themselves. First outlines critique dominant forms evaluation, particularly instrumentalisation culture. In second half we draw upon qualitative research conducted with arts East Midlands region England during 2013 2014. so doing introduce concept ‘infrapolitics’...

This research investigated the effectiveness of an intervention for improving prescribing and patient safety behaviour among Foundation Year doctors. The consisted simulated clinical encounters with subsequent personalised, structured, video-enhanced feedback deliberate practice, undertaken at start four-month sub-specialty rotations.Three prospective, non-randomised control studies were conducted, within two secondary care NHS Trusts in England. primary outcome measure, error rate per...

Human activities have changed the Earth System to point where we are in a new geological epoch, Anthropocene. This is characterized as climate crisis with practices and meanings associated innovation being challenged. ‘Slow Designers’, including those living most climatically vulnerable parts of Earth, innovating design by building on heritage history local communities using eco‐friendly materials. These craft‐inspired approaches could mitigate our over reliance System. Slow design‐driven...

Public value and city governance are fundamental notions in contemporary settings, but, currently conceived, they not fit for the challenges presented by proposed new epoch of geological time—the Anthropocene. Walking through locked-down streets or calle Venice, we face sudden emptiness that starkly reveals impact human activity on its waterways. Reflecting walk, our starting point is to problematize how a organizes manages public what actually constitutes value. In this, develop definition,...