Viswanath Venkatesh

ORCID: 0000-0001-8473-376X
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About
Contact & Profiles
Research Areas
  • Technology Adoption and User Behaviour
  • Digital Marketing and Social Media
  • Knowledge Management and Sharing
  • Customer Service Quality and Loyalty
  • Big Data and Business Intelligence
  • E-Government and Public Services
  • Consumer Retail Behavior Studies
  • Impact of Technology on Adolescents
  • Privacy, Security, and Data Protection
  • ICT Impact and Policies
  • Information Technology Governance and Strategy
  • ICT in Developing Communities
  • Software Engineering Techniques and Practices
  • Information and Cyber Security
  • Digital Platforms and Economics
  • Team Dynamics and Performance
  • Data Quality and Management
  • Innovation Diffusion and Forecasting
  • Information Systems Theories and Implementation
  • Behavioral Health and Interventions
  • Social Media and Politics
  • Cybercrime and Law Enforcement Studies
  • Cyberloafing and Workplace Behavior
  • ERP Systems Implementation and Impact
  • Innovation and Knowledge Management

Virginia Tech
2016-2025

Hong Kong College of Technology
2023

Verizon (United States)
2023

University of Minnesota System
2022

Hong Kong University of Science and Technology
2016-2022

University of Hong Kong
2016-2022

Institute for Enterprise Systems
2022

University of Mannheim
2022

Boeing (United States)
2022

Frankfurt School of Finance & Management
2022

The present research develops and tests a theoretical extension of the Technology Acceptance Model (TAM) that explains perceived usefulness usage intentions in terms social influence cognitive instrumental processes. extended model, referred to as TAM2, was tested using longitudinal data collected regarding four different systems at organizations (N = 156), two involving voluntary mandatory usage. constructs were measured three points time each organization: preimplementation, one month...

10.1287/mnsc.46.2.186.11926 article EN Management Science 2000-02-01

ABSTRACT Prior research has provided valuable insights into how and why employees make a decision about the adoption use of information technologies (ITs) in workplace. From an organizational point view, however, more important issue is managers informed decisions interventions that can lead to greater acceptance effective utilization IT. There limited IT implementation literature deals with role aid such managerial making. Particularly, there need understand various influence known...

10.1111/j.1540-5915.2008.00192.x article EN Decision Sciences 2008-05-01

Much previous research has established that perceived ease of use is an important factor influencing user acceptance and usage behavior information technologies. However, very little been conducted to understand how perception forms changes over time. The current work presents tests anchoring adjustment-based theoretical model the determinants system-specific use. proposes control (internal external—conceptualized as computer self-efficacy facilitating conditions, respectively), intrinsic...

10.1287/isre.11.4.342.11872 article EN Information Systems Research 2000-12-01

Determinants for the adoption of electronic payment methods in neighborhood stores city BogotáThe objective this document is to evaluate factors that determine means by community shopkeepers about Bogotá.Information becomes relevant, considering low levels technological acceptance evidenced official figures type commercial establishments compared retail sector general.To end, an adaptation extended model UTAUT 2 was used, which 6 constructs are taken predict intention adoption, as well two...

10.2307/3250981 article EN MIS Quarterly 2000-03-01

The Technology Acceptance Model (TAM) has been widely used to predict user acceptance and use based on perceived ease of usefulness. However, in order design effective training interventions improve acceptance, it is necessary better understand the antecedents determinants key constructs. In this research, we focus understanding use. Data from three experiments spanning 108 subjects six different systems supported our hypothesis that an individual's perception a particular system's anchored...

10.1111/j.1540-5915.1996.tb00860.x article EN Decision Sciences 1996-09-01

Mixed methods research is an approach that combines quantitative and qualitative in the same inquiry. Such work can help develop rich insights into various phenomena of interest cannot be fully understood using only a quant

10.25300/misq/2013/37.1.02 article EN MIS Quarterly 2013-01-01

The unified theory of acceptance and use technology (UTAUT) is a little over decade old has been used extensively in information systems (IS) other fields, as the large number citations to original paper that introduced evidences. In this paper, we review synthesize IS literature on UTAUT from September 2003 until December 2014, perform theoretical analysis its extensions, chart an agenda for research going forward. Based Weber’s (2012) framework evaluation, examined extensions along two...

10.17705/1jais.00428 article EN Journal of the Association for Information Systems 2016-05-01

This research investigated age differences in individual adoption and sustained usage of technology the workplace using theory planned behavior. User reactions behavior were studied over a 5‐month period among 118 workers being introduced to new software system. At 2 points measurement, compared older workers, younger workers' decisions more strongly influenced by attitude toward technology. In contrast, subjective norm perceived behavioral control, although effect diminished time. These...

10.1111/j.1744-6570.2000.tb00206.x article EN Personnel Psychology 2000-06-01

A key issue facing information systems researchers and practitioners has been the difficulty in creating favorable user reactions to new technologies.Insufficient or ineffective training identified as one of factors underlying this disappointing reality.Among various enhancements being examined research, role intrinsic motivation a lever create perceptions not sufficiently exploited.In two studies were conducted compare traditional method with that included component aimed at enhancing...

10.2307/249753 article EN MIS Quarterly 1999-06-01

While technology adoption in the workplace has been studied extensively, drivers of homes have largely overlooked.This paper presents results a nation-wide, two-wave, longitudinal investigation factors driving personal computer (PC) American homes.The findings revealed that decisions and non-adoption were significantly different.Adopters driven by utilitarian outcomes, hedonic outcomes (i.e., fun), social 1 Allen Lee was accepting senior editor for this paper.outcomes status) from...

10.2307/3250959 article EN MIS Quarterly 2001-03-01

Web site usability is a critical metric for assessing the quality of firm's presence. A measure must not only provide global rating specific site, ideally it should also illuminate strengths and weaknesses associated with design. In this paper, we describe heuristic evaluation procedure examining sites. The utilizes comprehensive set guidelines developed by Microsoft. We present categories subcategories comprising these guidelines, 7discuss development an instrument that operationalizes...

10.1287/isre.13.2.168.84 article EN Information Systems Research 2002-06-01

ABSTRACT Building on recent unique, yet potentially complementary, approaches to understanding the formation of user perceptions about technology (Venkatesh, 1999; Venkatesh & Speier, 1999), present work reanalyzes data from both studies develop an integrated model acceptance. The specifically examines influence pre‐training and training environment interventions (termed acceptance enablers) understand how are formed prior system implementation. is then further extended tested using...

10.1111/j.1540-5915.2002.tb01646.x article EN Decision Sciences 2002-03-01

Research on individual-level technology adoption is one of the most mature streams information systems (IS) research. In this paper, we compare progress in area with two widely-researched psychology and organizational behavior: theory planned behavior job satisfaction. addition to gauging research, allows us identify some fruitful areas for future Based our comparison, conclude that there has been excellent However, as a next step, call research focused interventions, contingencies,...

10.17705/1jais.00120 article EN Journal of the Association for Information Systems 2007-04-01

This study presents two extensions to the two-stage expectation-confirmation theory of information systems (IS) continuance. First, we expand belief set from perceived usefulness in original IS continuance model include three additional predictors identified unified acceptance and use technology, namely effort expectancy, social influence facilitating conditions. Second, ground context transactional that involve transmission personal sensitive trust as a key contextual model. To test...

10.1111/j.1365-2575.2011.00373.x article EN Information Systems Journal 2011-06-30

Much previous research has established that perceived ease of use is an important factor influencing user acceptance and usage behavior information technologies. However, very little been conducted to understand how perception forms changes over time. The current work presents tests anchoring adjustment-based theoretical model the determinants system-specific use. proposes control (internal external - conceptualized as computer self-efficacy facilitating conditions respectively), intrinsic...

10.2139/ssrn.4062395 article EN SSRN Electronic Journal 2000-01-01

This paper seeks to enrich our understanding of research on technology adoption by examining a potential boundary condition, related culture, the fairly recently developed model and use-i.e., unified theory acceptance use (UTAUT). Based cultural differences between U.S. China, we outline similarities dissimilarities hypotheses specified in original UTAUT, which was validated U.S., how relationships will play context employees China. We conducted an empirical study single organization that...

10.1080/1097198x.2010.10856507 article EN Journal of Global Information Technology Management 2010-01-01

This research extends the theory of planned behavior by incorporating gender and age as moderators user perceptions individual adoption sustained use technology in workplace.Individual reactions were studied over a six-month period among 342 workers being introduced to new software application.While previous studies literature have reported or differences separately, pattern results from study here indicated that effects differed based on age.Specifically, became more pronounced older...

10.1109/tem.2004.839967 article EN IEEE Transactions on Engineering Management 2005-01-31

The paper presents a model integrating theories from collaboration research (i.e., social presence theory, channel expansion and the task closure model) with recent theory technology adoption unified of acceptance use technology, abbreviated to UTAUT) explain technology. We theorize that characteristics, individual group situational characteristics are predictors performance expectancy, effort influence, facilitating conditions in UTAUT. further UTAUT constructs, concert gender, age,...

10.2753/mis0742-1222270201 article EN Journal of Management Information Systems 2010-10-01

Sales force automation technologies are increasingly used to support customer relationship management strategies; however, commentary in the practitioner press suggests high failure rates. The authors use identity theory as a lens better understand salesperson perceptions associated with technology rejection. They collected survey data from 454 salespeople across two firms that had implemented sales tools. results indicate immediately after training, positive of technology. However, six...

10.1509/jmkg.66.3.98.18510 article EN Journal of Marketing 2002-07-01

With the growing recognition of customer’s role in service creation and delivery, there is an increased impetus on building customer-centric organizations. Digital technologies play a key such Prior research studying digital bu

10.25300/misq/2013/37.2.11 article EN MIS Quarterly 2013-02-02

In this paper, we extend the guidelines of Venkatesh et al. (2013) for mixed-methods research by identifying and integrating variations in research. By considering 14 properties (e.g., purposes, questions, epistemological assumptions), our demonstrate how researchers can flexibly identify existing proceed accordingly with a study design that suits their needs. To make actionable various situations issues could encounter, develop decision tree to map flow relationship among strategies. We...

10.17705/1jais.00433 article EN Journal of the Association for Information Systems 2016-08-01
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