Qihua Liu

ORCID: 0000-0001-9433-2812
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About
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Research Areas
  • Digital Marketing and Social Media
  • Technology Adoption and User Behaviour
  • Rice Cultivation and Yield Improvement
  • Consumer Behavior in Brand Consumption and Identification
  • Recommender Systems and Techniques
  • GABA and Rice Research
  • Consumer Market Behavior and Pricing
  • Digital Platforms and Economics
  • Caching and Content Delivery
  • Sharing Economy and Platforms
  • FinTech, Crowdfunding, Digital Finance
  • Plant Stress Responses and Tolerance
  • Agronomic Practices and Intercropping Systems
  • Crop Yield and Soil Fertility
  • Food composition and properties
  • Mobile and Web Applications
  • Heavy metals in environment
  • Innovation Diffusion and Forecasting
  • Web Data Mining and Analysis
  • Microfinance and Financial Inclusion
  • Consumer Retail Behavior Studies
  • Human Mobility and Location-Based Analysis
  • Impact of Technology on Adolescents
  • Aluminum toxicity and tolerance in plants and animals
  • Plant Micronutrient Interactions and Effects

Beihua University
2025

Hainan University
2019-2024

Anhui Agricultural University
2023-2024

Guangxi University of Chinese Medicine
2024

Guangxi Medical University
2018-2024

Tianjin University
2024

Guangzhou University of Chinese Medicine
2022

Institute of Wetland Research
2022

Qingdao University
2017-2021

Qingdao Municipal Hospital
2017-2021

Delayed transplantation frequently occurs in mechanically transplanted rice China, leading to a significant reduction grain yield. Thus, determining how compensate yield loss is crucial for improving cultivation technology. A field experiment was conducted investigate the effects of density and seedling age on agronomic traits rice. With increasing age, tiller number, pre-anthesis dry matter accumulation, remobilization efficiency contribution yield, as well post-anthesis photosynthesis...

10.1038/s41598-017-14672-7 article EN cc-by Scientific Reports 2017-10-20

As a key marketing tool, online sales promotion has been widely used by retailers to increase of products and brands. Most previous researches on have ignored the effect consumers' psychological factors heterogeneity product consumers. The purpose this study is examine role distance involvement buying behavior in large activities. research model was examined using empirical analysis data obtained from consumer surveys after Double 11 promotion. Our results indicate that temporal positive...

10.4067/s0718-18762020000100106 article EN cc-by Journal of theoretical and applied electronic commerce research 2019-05-09

High air temperature (HAT) limits grain yield and quality in rice ( Oryza sativa L.). This study was conducted to determine the effects of HAT from R3 (panicle exertion boot) R8 stage (physiological maturity) on (milling, appearance, cooking eating, nutrition qualities). A split‐spot experiment based randomized complete design performed, involving two cultivars japonica Koshihikari indica IR72), treatments, three replicates. Rice as main plot treatments were grown a paddy field. The natural...

10.2134/agronj2012.0164 article EN Agronomy Journal 2013-02-08

Background Medical crowdfunding utilizes the internet to raise medical funds. has developed rapidly worldwide; however, most projects fail targeted Therefore, a very important research problem that not received sufficient attention from existing literature is identifying which factors affect success of projects. Objective The aim this study was examine effect textual features on their rate using 4903 real Tencent Charity platform, well-known platform in China. In particular, according...

10.2196/22395 article EN cc-by Journal of Medical Internet Research 2021-04-25

Generative artificial intelligence (AI) technology is rapidly developing, bringing profound changes to educational models. This study focuses on how generative AI promotes the digital transformation of models, deeply analyzing its technical characteristics and ability reshape revealing potential applications this in field education. By providing personalized learning paths, optimizing allocation teaching resources, enhancing interactivity fun learning, significantly improves outcomes...

10.54097/a1kpv248 article EN Journal of Education and Educational Research 2025-02-24

Abstract Based on the study of etiology and pathogenesis diabetic nephropathy, this paper proposes four TCM treatment paths. And based 8 outcome indexes, using Meta-analysis, through controlled experiments, we systematically evaluated improvement early nephropathy reflected by TCM, explored its medication law, provided theoretical basis for in future. In analysis glycated hemoglobin impact results, heterogeneity between studies I 2 =98.56%, meanwhile, MD=−0.69, 95%CI [−1.29, −0.29], Z=3.25,...

10.2478/amns-2025-0211 article EN Applied Mathematics and Nonlinear Sciences 2025-01-01

Purpose The purpose of this paper is to report on users' information behaviour in China, a topic which has not been researched extensively. aim help producers and providers collect develop more electronic resources. Design/methodology/approach study investigates at seven “211 Project” universities Wuhan, city central China. These all have access the resources National Science Technology Library (NSTL). questionnaire includes questions about respondents' basic identifying (educational level,...

10.1108/00330331111107402 article EN Program electronic library and information systems 2011-02-12

Abstract Genetic diversity has supplied effective ways to improve crop yields and disease resistance. Therefore, uptake of heavy metals may be reduced by collecting germplasm resources. In the present study, cadmium accumulation nutrients in radish were investigated intercropping 3 genotypes (red, green, white radish) different combinations. Both pot field experiments showed that content was increased 2 or genotypes, except when intercropped with green radish. The biomass red improved a...

10.1002/etc.2626 article EN Environmental Toxicology and Chemistry 2014-05-17

A delay in the mechanical transplantation (MT) of rice seedlings frequently occurs Huanghuai wheat-rice rotation cropping districts China, due to late harvest wheat, poor weather conditions and insufficiency transplanters, missing optimum transplanting time causing age. To identify how delaying affects agronomic characteristics including growth duration, photosynthetic productivity dry matter remobilization efficiency grain yield under pattern, an experiment with a split-plot design was...

10.1371/journal.pone.0123330 article EN cc-by PLoS ONE 2015-04-13

This study used a mixed method to investigate the dual effects of flow experience provided by tourism live streaming (TLS) on tourists' travel intentions and how such vary across different types destinations. The results reveal that, in contrast managers' predictions, while from TLS may boost offline through inspiration, it can also increase concern for substitutability thereby reduce their intentions. Live streamers' expertise positively moderates positive effect inspiration. Furthermore,...

10.1080/10548408.2023.2293016 article EN Journal of Travel & Tourism Marketing 2023-10-13

As an indispensable environment element for crop growth, air temperature has brought challenge the sustainable development of rice (Oryza sativa L.) production.Elevated led to great loss in grain yield many districts suffering from heat stress due greenhouse effect worldwide, which received more and attention researchers.A field experiment was conducted investigate impacts high (HAT) after heading stage on dynamics SPAD values, soluble sugar, protein, malondialdehyde (MDA) contents flag...

10.4067/s0718-58392013000200001 article EN Chilean journal of agricultural research 2013-06-01

The main purpose of this study is to construct the user satisfaction structure model mobile learning APP (software designed that run on devices) from perspective participants, and analyze influence factors with APP. results show perceived responsiveness content are both important affect Users have high conforming context. expect get immediate feedback in process learning, which can improve methods efficiency.

10.3991/ijet.v13i03.8381 article EN International Journal of Emerging Technologies in Learning (iJET) 2018-03-05

Core Ideas Rice lodging resistance under three simplified‐cultivation methods was in order of mechanical transplantation > dry direct sowing wet sowing. The reduction primarily attributed to increased internode length, decreased width, cull wall thickness, weight per centimeter, breaking stress, and bending moment the third fourth internodes from top. Lodging has been a limiting factor for achievement high grain yield quality rice ( Oryza sativa L.) production. It is necessary evaluate...

10.2134/agronj2017.09.0548 article EN Agronomy Journal 2018-01-01

To date, information regarding the effects of Si on rice (Oryza sativa L.) nutritional quality is rarely reported. The current study was conducted to evaluate how fertilizer impacts mineral element, protein and amino acid concentrations in brown milled rice. experiment a randomized complete split-plot design, with treatments as main plot two cultivars subplot. Compared control, application significantly enhanced Zn, Ca Mg but had nonsignificant Fe, Mn Cu concentrations. Moreover, resulted...

10.4067/s0718-58392017000200163 article EN Chilean journal of agricultural research 2017-06-01

As expected, applications of organic fertilizer and controlled-release are gradually varying traditional fertilization, being considered as important channels for substitution conventional chemical-fertilizer. However, information regarding their effects on rice (Oryza sativa L.) grain quality remains limited. A field experiment was conducted to investigate the combined application bio-organic (BOF+CF), (OF+CF), (CRF) processing quality, eating nutritional with (CF) no (NF) controls. The...

10.4067/s0718-58392019000200202 article EN Chilean journal of agricultural research 2019-05-15

A large online promotion activity provides a new shopping context for mobile users where situational variables impact consumer behaviors simultaneously. multitude of evidences show that are more prone to impulsive in the activity, yet relatively limited knowledge is available on this phenomenon. The purpose article answer question what important contextual drivers lead occurrence users' impulse purchase behavior “Double 11” promotion. results promotion, buying tendency, social environment,...

10.4018/jeco.2019040108 article EN Journal of Electronic Commerce in Organizations 2019-02-06

Purpose – The purpose of this paper is to examine information cascades in the context users’ e-book reading behavior and differentiate it from alternative factors that lead herd behavior, such as network externalities word-of-mouth effects. Design/methodology/approach This constructed panel data using concerning 226 e-books 30 consecutive days Sina.com’s channel (Book.Sina.com.cn) October 2, 2013, 31, 2013 same year China. A multinomial logit market-share model was employed. Findings...

10.1108/lht-06-2014-0052 article EN Library Hi Tech 2014-11-11
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