This article presents a curated collection of nine teaching innovations presented at the Association for Business Communication 89th conference in “oil capital world,” Tulsa, Oklahoma, as well online, October 2024. Many MFA presenters demonstrated how AI can be used, integrated, and analyzed business communication classes. My Favorite Assignment 35th edition introduces readers to wide variety classroom-ready ideas that integrate AI. Teaching support materials—instructions students, stimulus...

This article presents a curated collection of eight teaching innovations presented at the Association for Business Communication 89th conference Tulsa, Oklahoma, as well online, in October 2024. These MFA presenters demonstrated ideas specifically on improving students’ writing skills, and this My Favorite Assignment 32nd edition introduces readers to these classroom approaches business writing. Teaching support materials—instructions students, stimulus materials, slides, rubrics, frequently...

Abstract This study examines the effect of four national television advertisements for product category leader brands. These ads were developed expressly black consumers. Through use cultural values, responses to ethnic or subculturally oriented marketing communication was measured. Two hundred and seventy one white respondents drawn from a large urban, mid‐western city midsize deep‐south city. Multivariate analysis variance used determine differences between each advertisement by versus...

In an application of experiential learning, assessment, and career development, this article reports a field experiment teaching sales students adaptive selling skills via Improvisational (Improv) Comedy technique: Yes, And. Students learn well-established theatrical improv method classroom lecture, demonstration, role-playing exercises. A control group (no training) experienced all aspects the class with exception training. After instruction, both student groups (improv no -improv trained)...

To examine perceived communication barriers between urban consultants and rural family physicians practising routine emergency care in remote subarctic Newfoundland Labrador (NL).

The Personal and Academic Self-Concept Inventory (PASCI) measures global, social, physical, academic components of self-concept, as well social anxiety. Several competing structural models were tested by confirmatory factor analysis for a sample high school (N = 222) college 338) students. Seven oblique factors which included two (Social Acceptance Social Anxiety) fit the data best, second-order model supported hierarchical structure data. Internal-consistency test-retest indicated that...

Artificial intelligence assignments lead this article’s 11 teaching innovations selected from the My Favorite Assignments presented at 2023 Association for Business Communication’s Annual International Conference held in Denver, Colorado. USA. Pedagogy here also includes ideas to enhance student engagement and techniques transform learning via gamification.

Abstract This paper demonstrates a strategy to speed teaching innovation transfer between marketing educators. Nine innovations presented at the Society for Marketing Advances 2012 Annual Conference are offered in brief catalog form. The reader can also download support materials www.salesleadershipcenter.com/research.html#mer-tm13/. Innovations include how regulate students' classroom behavior via formal contracts, do means-end laddering, develop personal branding, learn from failure,...

The 2015 Society for Marketing Advances Teaching Moments sessions offered a wide variety of teaching interventions centered on gaining students’ attention, increasing class participation, using lively student-engaging demonstrations, props during lecture, sales technology classroom applications, social media, and many more. Featured in this article are thumbnail descriptions 25 innovations presented at the Annual Conference. Resources associated with these available download Education...

The Central Leverage Points of Effective Communication Symbolically Sharing Your Personal Experience Search for Meaning Symbols Get from Social When You're Afraid to Communicate Understanding Anxiety and Fear Managing Speech Action Steps You Can Take First, People Must Believe Credibility Oral Words Say Are Less than 10% the Message Strategies Developing Messages What Going Formatting Presentations How It Delivery Performing Presentation Visual Tools Writing Memos with High Factor Reports...

This article features thumbnail descriptions of 26 Teaching Moments presented at the Society for Marketing Advances 2016 Annual Conference. A wide variety marketing education interventions are presented, from games that teach fundamentals and enhance faculty effectiveness when counseling students, to visualizing data, improving complex projects. Some lecture-enhancers take less than a minute; others class projects span an academic year. All spark student learning. Classroom collateral used...

Immediate diagnosis and management of ST-elevation myocardial infarction (STEMI), a condition resulting from the complete occlusion coronary artery, is critical to achieving optimal patient outcomes. This report outlines an acute inferior STEMI simulation which can be used for teaching different levels learner including novice, intermediate advanced. It focuses on presentation, diagnosis, infarctions. Additionally, it incorporates advanced cardiovascular life support (ACLS) protocol more...

The relevance of simulation as a teaching tool for medical professionals working in rural and remote contexts is apparent when low-frequency, high-risk situations are considered. Simulation training has been shown to enhance learning improve patient outcomes urban settings. However, there few scenarios designed teach trauma management during complex transportation. In this technical report, we present scenario using medevac helicopter (Replica Sikorsky S-92 by Virtual Marine Technology, St....

This paper offers a Procedural Justice model and identifies strategies to help the professor maintain classroom justice when student violates rules. Faculty tend avoid situations that lead confrontation because of psychic pain it causes student. Master teachers must have skills for effectively dealing with norm violation this may inhibit or even stop student's learning. These will guide today's students behave appropriately in so they can return Students'professional development also benefit...

As adult learners, junior clerks on core rotations in emergency medicine (EM) are expected to "own" their patients and follow them from presentation disposition the Emergency Department (ED). Traditionally, we teach present an exhaustive linear list of symptoms signs preceptors. This does not apply well fast-paced ED setting. Mnemonics have been developed how succinctly cohesively. To address need for continual patient reassessment throughout patient's journey ED, propose a complimentary...

The Royal College CanMEDS framework has become a guide for medical school curricula. This aims to improve patient care by identifying and explaining seven key roles that physicians must fulfill in order deliver high-quality healthcare their patients. While schools incorporate these teaching processes, students can also apply them outside the classroom. Here, we describe unique model developed at Memorial University of Newfoundland’s Tuckamore Simulation Research Collaborative (TSRC), where...

Simulation-based medical education is continually expanding and evolving to foster a better more comprehensive learning environment. With particular regard emergency medicine, the use of simulation in training has been shown increase learners’ knowledge skills [1]. To lesser extent, this also improved patient outcomes Despite evidence, development medicine majority residency programs either not formalized or still its initial phases [2]. In report, session used familiarize residents with...

Since the 1940s, a proliferative gingival disease called hereditary hyperplastic gingivitis (HHG) has been described in farmed silver fox, Vulpes vulpes (Dyrendahl and Henricson 1960).HHG displays an autosomal recessive transmission pleiotropic relationship with superior fur quality terms of length thickness guard hairs.An analogous human disease, fibromatosis (HGF), is characterized by predominantly dominant complex etiology, occurring either as isolated condition or part syndrome.Similar...

Teaching Moments is the Society for Marketing Advances’ catalyst to more rapid diffusion of teaching innovation. This article introduces reader an abundant set new, classroom-tested, pedagogical methods and links materials that are offered at these websites: Advances DePaul University Center Sales Leadership.

This My Favorite Assignment (MFA) article features 11 teaching innovations first presented at the 2023 Association for Business Communication Annual International Conference held Denver, Colorado, USA. These assignments are designed to boost students’ writing, persuasion, crisis management skills, and personal professional development.

Innovative classroom-tested approaches to cross-cultural communication—diversity, equity, and inclusion—and personal professional development are featured. Readers can explore 10 teaching creations debuted at the 2023 My Favorite Assignment sessions Association for Business Communication Annual International Conference held in Denver, Colorado, USA.

This collection of 10 My Favorite Assignments (MFA) was first presented at the 2023 Association for Business Communication Annual International Conference held Denver, Colorado, USA. Instructors can see innovative ideas teaching current social issues, oral communication techniques, and methods to lead students greater personal professional development.