- Consumer Behavior in Brand Consumption and Identification
- Customer Service Quality and Loyalty
- Digital Marketing and Social Media
- COVID-19 epidemiological studies
- Psychology of Social Influence
- Vehicle Routing Optimization Methods
- Diverse Aspects of Tourism Research
- Behavioral Health and Interventions
- Urban and Freight Transport Logistics
- Digital Communication and Language
- Media Influence and Health
- Conferences and Exhibitions Management
- Discourse Analysis in Language Studies
- Language, Metaphor, and Cognition
- Transportation and Mobility Innovations
- Time Series Analysis and Forecasting
- Stock Market Forecasting Methods
- Viral Infections and Outbreaks Research
- Advanced Manufacturing and Logistics Optimization
- Consumer Retail Behavior Studies
- Regional Development and Environment
- Leadership and Management in Organizations
- Asian Culture and Media Studies
- Supply Chain and Inventory Management
- Neural Networks and Applications
Hainan University
2019-2024
Tsinghua University
2010
Summary Background Chinese government has taken strong measures in response to the epidemic of new coronavirus (2019-nCoV) from Jan.23, 2020. The number confirmed infected individuals are still increasing rapidly. Estimating accurate population and future trend spreading under control is significant urgent. There have been reports external icon spread an patient with no symptoms a close contact, which means incubation may possibility infectiousness. However, traditional transmission model,...
Idol-following travel is a global cultural phenomenon with significant economic benefits for destinations. This research adopts mixed-method approach guided by Interaction Ritual Theory to understand the idol effect on Study 1 explores driving force behind fan tourists' idol-following travel, interaction rituals during trip, and emotions toward destination after journey through qualitative analysis. 2 uses PLS-SEM analysis test how attachment converts into place attachment. Findings reveal...
Enterprises widely utilize chatbots as "intelligent customer service" because of their efficiency and low cost. However, complaints doubts occur occasionally, improving users' willingness to continue use is a crucial issue that needs be solved urgently. This study investigates whether how initial social cues (avatar, name, greeting) interactive (emoji) can improve intention using. Our findings from three scenario experiments reveal both increase consumers' warmth perception, while only...
The emergence of the internet has expanded souvenir buying opportunities and provided cheaper more convenient options, but why are tourists still willing to pay a premium for souvenirs at destination? We explore widespread understudied phenomenon in society through two-step mixed research approach. first conduct exploratory influencing factors unknown psychological processes build our theoretical model willingness (WTPP) based on 26 respondents' semi-structured interview data. was then...
This study investigates a widespread yet under-researched phenomenon on social media: being envied. From the perspective of interaction, we examine how envy in reviews affects posters' eWOM intention. The results pilot and three experiments revealed that perception benignly (maliciously) envied will increase (decrease) their intention, effect is stronger (weaker) when posters reviewers have strong (weak) ties. Compared with people focusing promotion, those prevention showed higher level...
English Abstract: Background: Chinese government has taken strong measures in response to the epidemic of new coronavirus (2019-nCoV) from Jan.23, 2020. The number confirmed infected individuals are still increasing rapidly. Estimating accurate population and future trend spreading under control is significant urgent. However, common forecasting models, such as SI, SIS, SIR, SIRS SEIR, only suit for scenarios without non-pharmaceutical prevention interventions. And estimating populations...
This paper proposes a new T-3D measurement framework for calculating tourism economic space and as tool able to assist in determining the sustainability of development. The is described tourism-specific version Density, Distance, Division (3D) framework. Tourism concentration, level integration degree specialization are used provide touristic interpretation density, distance division. Taking Hainan Province an example, this outlines characteristics space. results show that has large...
Purpose Travel bragging, driven by impression management, is common on social media. However, straightforward bragging can create negative perceptions. To mitigate this, tourists often turn to humblebragging, but its effectiveness unclear. This study aims examine whether humblebragging elicits more positive responses from viewers than bragging. Design/methodology/approach Drawing comparison theory and compensation theory, this paper developed a moderated mediation model explore the impact of...
Recent findings reveal that a simple one-layer linear model can significantly outperform transformer-based models. To further enhance time series forecasting performance, we introduce feedforward neural network (FNN) -based deep learning model, which surpassed most existing The novel FNN-based presents three innovations: input and output structure, FNN division combination, an sharing mechanism. utilizes inputs: historical values, timestamps, future in order to predict the demand as its...
This paper using the marketing strategy related theory, first use3c analysis and external environment internal of Nike China, then summarizes China's own advantages weaknesses facing opportunities threats, how to expand advantage seize opportunity reduce threat, finally combined with actual situation China business market segmentation target selection for positioning put forward its combination safeguard measures. The conclusion is choose good suitable products namely market. adjust product...
We investigate the widespread yet under-researched social phenomenon of willingness to pay a premium (WTPP) for souvenirs. In contrast existing research in field travel overspending, which overemphasizes impulsive purchases, our reveals that this consumer behaviour is rational choice, not just an one. Twenty-one semi-structured in-depth interviews were used collect data exploratory study adopting open-ended method grounded theory. Based on framework tourist experience, theoretical model WTPP...
Recent literature has suggested that climate conditions have considerably significant influences on the transmission of coronavirus COVID-19. However, there is a lack comprehensive study investigates relationships between multiple weather factors and development COVID-19 pandemic while excluding impact social factors. In this paper, we six main infection statistics 250 cities in Mainland China. Our correlation analysis using indicates all studied are correlated with spread COVID-19, where...
In order to stimulate consumption, the trade-in policy becomes a general choice for many firms when new-generation products were released. this work, we studied interaction between selling of new and recycling old under policy. First, model is compared with pure in secondhand market. Then, products. Third, two models are extended by considering heterogeneity consumer evaluation. Several crucial conclusions induced from comparisons: 1) Considering influence coefficient on valuation products,...
In the traditional location-inventory system, every demand depot could be served by only one distribution center (DC). This paper relaxes assumption. The split and more than DC. First, based on capacitated model, model with is presented. Second, advantage of permitting properties are analyzed. Third, in order to solve this new a two-phase genetic heuristic algorithm priority allocating method an approximate individual cost proposed. results numerical experiments compared non-split version...