This study examines the on-site co-creation experience from a tourist perspective. A review of literature and in-depth interviews with tourists who participated in 'swimming dolphins' are used to explore importance enhancing attention memorability experience. Findings suggest that influences by focusing tourist's attention. contributes conceptualization field tourism substantiating usefulness psychologically based approach design.

This study investigates customers’ contribution to value co-creation by exploring the associations between customer behavior, including participation and citizenship processes, namely, co-production value-in-use. It combines theory with equity social exchange theories propose a model for behavior towards co-creation. Using Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from tourists staying at hotels in Portugal. Results indicate that envisages...

O objetivo deste trabalho foi avaliar o efeito de adubação foliar nas características estruturais, morfológicas e bromatológicas da forrageira Panicum Maximum Cv. Miyagui. Os tratamentos experimentais foram: 1- Controle (sem uso foliar); 2- AF1 (O primeiro adubo Energy C4 empresa Avant, fertilizante formulado à base macro micronutrientes, na dosagem 0,5 L ha em 300 calda ha. A concentração nutrientes corresponde a 18,75 g/ha N, 31,1 P²O5, 17,5 S-SO, 1,25 B, 1,87 Cu, 12,5 Mn, 6,25 Mo, Zn.;3-...

Purpose This study investigates the reciprocity mechanism in value co-creation and clarifies how service providers may effectively trigger customer participation behaviour boost to enhance citizenship behaviour, which brings extra benefits for providers. Design/methodology/approach By combining equity theory, social exchange theory this research proposes a model incorporating perception (CCCP) conducting hotel dialogue, access, risk assessment transparency (DART) activities; (CPB –...

Storytelling has been posited as a co-creative tool to increase visitor engagement and experience memorability. However, lack of knowledge exists regarding its role, implementation impact in museum heritage tourism settings. This exploratory work investigates how it applies these A storytelling tour was implemented at the Islamic Museum Tavira, Portugal. Methodologically, this study adopted qualitative approach, using focus groups method. Three participants were invited participate then data...

Tourists' tendency to choose new and different experiences destinations is well known in tourism research practice. By drawing on social exchange theory service-dominant logic, the present study investigates how physical staging human interaction influence behavioural intentions with varying levels of novelty. This relationship tested using survey data collected from visitors a theme park structural equation modelling. The results confirm between variables moderating effect novelty; that is,...

Purpose Authenticity has been studied from a variety of disciplinary perspectives, leading to rich but confused literature. This study, review, aims compare the psychology and sociology/tourism definitions authenticity clarify concept. From psychological perspective, is mental appraisal an object or experience as valued feelings summative judgements (such satisfaction perceived value). In objective authenticity, person values due belief in expert’s opinion, constructive relies on socially...

Tourism, by definition, involves travel outside one's usual environment. This means that a tourist's attention cannot rely only on previously experienced known symbols and markers instead derives meaning from paying to their surroundings. In this context, management of visitor's processes is key issue in the design memorable tourist experiences business success. Psychological research highlights two types processes: bottom-up top-down. first identify factors influencing during on-site...

Abstract Peer‐to‐peer accommodation has recently emerged as a central focus of research in tourism and hospitality. However, on socio‐cultural impacts peer‐to‐peer is fragmented. This study reviews the relevant literature host communities proposes an integrative framework working definition for goal accommodation. review contributes to knowledge how this business paradigm affects frames integrates factors that should be explored by researchers, policymakers, organizations manage communities.

Competition in the hospitality industry is fierce and hotels need to enhance guest engagement order remain competitive. Building brand anthropomorphism (BA) personality acknowledged as a marketing strategy for achieving this goal. More more, taking place online, with hotels’ social media playing critical role process. However, it that there scarce knowledge on how build BA online settings. Accordingly, research aims at examining implementation of adopting qualitative approach, by focusing...

This study aims at analysing the development of digital co-creative strategies adopted by museums during COVID-19 pandemic and transformative potential experiences with help tools to redefine relationship between museum its audiences. is exploratory research using online qualitative surveys applied Portuguese for participation virtual audiences data collection analysis. Results from this contribute managers' awareness transformation around world sharing similar contexts that may want develop...

The objective of this study was to evaluate the effect different metabolizable energy (ME) levels on weight gastrointestinal content, and yield internal organs compartments Morada Nova growing lambs. Thirty-two animals, non-castrated, with average body 12.12 ± 1.69 kg two months old approximately, were used. animals distributed into four (1.28; 1.72; 2.18 2.62 Mcal/kg DM) levels, in randomized block design eight replicates per treatment. Tifton 85 hay used as roughage. There no (P > 0.05)...

Purpose This paper aims to better understand community of practice (CoP)’s dynamics with a focus on the hotel sector and perceived benefits members business performance. Design/methodology/approach is case study research focusing successful experience within CoP found in sector. The reports detail how was created it evolved digital platform give birth fully co-designed tourism product. It analyzes this CoP’s social dynamics, processes communication interaction, as well evolution. To collect...

Purpose – This paper aims to address the central guiding questions: What principles of services management need urgent re-thinking in Asian Century? opportunities and challenges lie ahead? Design/methodology/approach provides a review relevant literature on hedonic consumption related issues emotion, attention, mental time travel and, importantly, how these phenomena may be measured. Findings The addresses this question from psychological customer perspective. Services managers are...

In goat and sheep flocks, mycoplasmosis is a disease that may cause severe economical losses associated with polyarthritis, mastitis, agalactia, conjunctivitis, pneumonia reproductive failure. The latter involve repeat breeding, granular vulvovaginitis, infertility abortions. aim of the present study was to assess occurrence Mycoplasma agalactiae (Ma) in semen milk samples from naturally infected semiarid region Pernambuco State, Northeast Brazil. Thirty-nine 81 were submitted DNA extraction...