A5049412757- Consumer Behavior in Brand Consumption and Identification
- Digital Marketing and Social Media
- Customer Service Quality and Loyalty
- Decision-Making and Behavioral Economics
- Consumer Market Behavior and Pricing
- Emotions and Moral Behavior
- Behavioral Health and Interventions
- Marketing and Advertising Strategies
- Forgiveness and Related Behaviors
- Media, Gender, and Advertising
- Consumer Retail Behavior Studies
- Cultural Differences and Values
- Experimental Behavioral Economics Studies
- Technology Adoption and User Behaviour
- Psychology of Social Influence
- Stock Market Forecasting Methods
- Business Strategies and Innovation
- Occupational Health and Safety Research
- Genetically Modified Organisms Research
- Media, Religion, Digital Communication
- Consumer Attitudes and Food Labeling
- Organic Food and Agriculture
- Conflict Management and Negotiation
- Energy Load and Power Forecasting
- Leadership and Management in Organizations
Tsinghua University
2010-2024
University of Toronto
2006-2009
Co-movement among individual firms’ stock prices can reflect complex interfirm relationships. This paper proposes a novel method to leverage such relationships for price predictions by adopting inductive graph representation learning on dynamic graphs constructed based historical co-movement. To learn node representations from better predictions, we propose the hybrid-attention neural network, an method. We also extended mini-batch gradient descent so that model update parameters over with...
Purpose – The purpose of this paper is to develop and validate measurement scales for consumer delight outrage. Design/methodology/approach used both qualitative, survey, experiment methodology. Findings First, the scale customer delight, second, conceptualize construct outrage, as well its scale; third, explore differential behavioral results vs satisfaction, outrage dissatisfaction; fourth, further our understanding satisfaction-dissatisfaction continuum. Originality/value While...
Sellers are conventionally generous with their return policies for valuation‐uncertain products, such as experience products and new products. However, the development of online review platforms, an increasing number consumers engaging in social learning by referring to others' reviews reduce valuation uncertainty. In this study, we investigate how interacts sellers' policies. There three main conclusions. First, when sellers have a relatively higher expectation product quality (or simply is...
Abstract It is important for firms to repurpose production responsively during a crisis such as the COVID‐19 pandemic, seize market opportunity and create social value. However, occupational health safety (OHS) can also be concern in crisis, adherence OHS management systems undermine firm's responsiveness repurposing decision making. We adopt “capability–rigidity” lens construct connection between standards (i.e., OHSAS 18001) firms’ adaptation responsiveness. After sampling 734 listed...
Although the literature generally indicates that service attentiveness can increase consumer satisfaction, providing extra care and attention in encounters may backfire lead to negative outcomes. In addition, because of cross-cultural differences, effects high vary across international markets. The authors conduct a qualitative study, field experiment, two laboratory experiments three countries (Canada, United States, China) various contexts (hairdressing, telecommunications, computer...
ABSTRACT Utility blindness occurs under limited information processing when consumers base their purchase decisions solely on transaction utility (gains from the deal) rather than total utility. When deal is attractive enough, will buy a product even though little or negative; other hand, an unattractive might decrease consumers' likelihood unaffected by promotion. In this paper, three experiments provide evidence for existence of and demonstrate that limitation underlying process....
In this paper we suggest that duration judgments of a given episode made after time delay arise from process is fundamentally different online or immediately the episode. We propose memory-based called "snapshot model." our model, human mind encodes cognitive sensory changes as mental snapshots, and stores them in bins work on last-in-first-out principle. rich environments with lot stimulation environment, takes snapshots objective duration, passes by quickly does not seem very long....
Face-to-face interactions are central to many individual choices and decision making issues, such as customer service, sales, promotions, negotiations. While the face effect, i.e., face-to-face more effective in inducing compliance than other forms of interactions, has been noted literature, its mechanism rarely explored. This research helps fill theoretical void provides new insights into effect with two lab experiments one field experiment. Study 1, a experiment conducted beauty salon, 2,...