Increasing globalization and rapid digitization across industries have led to greater international competition. Furthermore, the emergence of new innovation has created both challenges opportunities for small medium-sized enterprises (SMEs). SMEs recently been attracted social media applications reach a larger audience, improve their relationship with potential customers, retain existing customers. However, scant focus devoted comprehensively understanding adoption in SME context developing...

Purpose Green practices recently gained attention for performance whereas financial and market has hardly been addressed by the researchers. Based on dynamic capability theory resource-based view, we hypothesized that green entrepreneurial orientation transformational leadership have a significant impact over product innovation as well overall performance.

The purpose of this study was to analyze the main green marketing approaches and their impact on consumer behavior towards environment in United Arab Emirates (UAE). We reviewed current consumption patterns products using a questionnaire approach. For study, 359 consumers that used any type product were selected various shopping malls UAE. assessment responses, measurement models, such as confirmatory factor analysis (CFA), structural equation modeling (SEM) applied. findings suggest...

Abstract Drawing upon the theoretical foundations of resource-based view, current research aims to examine mediating role open innovation between entrepreneurial orientation, total quality management, and SMEs performance. Open is not new, but operating in developing economies are unaware it importance need. A structural equation model was used study evaluate relationships data collected from 270 with help adopted questionnaires. The results confirmed impact along management on as well...

Purpose This study aims to provide insights into the drivers of student engagement in food waste reduction strategies educational institutions. The proposed research model integrates social media celebrities' attractiveness, expertise and trustworthiness with value belief norm (VBN) theory explore their influence on students' behaviour towards reduction. Design/methodology/approach data were collected from 417 students enrolled public private universities Riyadh Macca regions Saudi Arabia...

This study looks at how green market orientation affects product innovation and the sustainable performance of SMEs in manufacturing sector an emerging market. Therefore, objective is to analyze mediating role between SMEs. It also can operate as a mediator relation The data from 324 Omani were analyzed using partial least squares structural equation modeling (PLS-SEM) technique. findings indicate that has direct impact on Furthermore, suggest indirect through innovation, which confirms...

Considering the continuous diversity of supply chain and increasing risks involved, small medium enterprises are overly concerned about managing related because these firms hardly have capacity to bear major shocks. Furthermore, considering resource scarcity firms, moderating roles entrepreneurial networking, current pace change in technology, effect technological turbulence has also been added research. Quantitative methods applied this The data collected using adapted questionnaires from...

Organizational sustainability is the reality which considered essential for success of all kind organizations. Researchers and academicians struggle to conceptualize this phenomenon while practitioners endeavor achieve it on ground. Much has been done in resource-affluent countries world, whereas least developed countries, social now becoming a new normal. The purpose research was understand perspective organizational roles electronic performance appraisal transformational leadership shaping...

Social sustainability is the much emphasized organizational phenomenon in Western literature; however, emerging economies, its importance has only been realized recent past. amiability of relationship between employees and organizations on a relatively permanent basis. key determinant effectiveness. As healthcare are labor-intensive, role social hospitals more crucial. The purpose present study to understand work safety improving public sector hospitals. To this effect, we collected data...

Social entrepreneurship orientation (SEO) is a behavioral construct of social (SE); therefore, we examined the influence SEO organization on and financial performance. A random sample 810 employees was drawn from enterprises Pakistan during COVID-19 pandemic. Although increasing research focuses SE, discipline continues to disintegrate, this has led appeals for careful investigation associations firms' SE. In recent decade, "social entrepreneurship" earned its importance as segment...

Non-communicable diseases have increased globally, forcing consumers to consider their diets. One of the greatest diets minimize NCDs is dairy products, but researchers paid little attention consumer buying intentions, especially in underdeveloped countries like Pakistan. As a result, Pakistan looked into how distinct utilitarian and hedonic attributes products influenced customer intentions. A cognitive-affective attitude approach based on SOR model was used construct comprehensive...

Globally, healthcare workers (HCWs) are at high risk of acquiring Coronavirus infection. In addition, they role models for the general public concerning attitudes towards COVID-19 vaccine. play a critical in successfully promoting practices aiming to reduce transmission Therefore, this study broadly based on theory planned behavior (TPB) explores factors influencing HCWs’ intention be vaccinated. An online survey was administered using Google Form collect data from HCWs working health sector...

Purpose This study's aim was to investigate the role of perceived values gaming on consumers' perceptions brands as cool well impacts consumer–brand equity relationship. The study proposed a framework highlighting influences fashion-branded games brand coolness and building fashion brands' overall equity. As significant factors affecting gamers, gender have been studied moderators framework. Design/methodology/approach A quantitative method used assess significance relationships within...

Purpose: The primary purpose of this paper is to investigate the green entrepreneurial inclination youth and sustainable development in Sultanate Oman. It has a secondary objective stimulating more research areas identified as still being under‐explored. Theoretical framework: Researchers field intentions that certain personality traits mentioned by META which are crucial for intentions. Afterwards, Entrepreneurial Potential Model (EPM), focused over innovative skills was introduced measure...

This paper reviews the literature on perishable food cold-chain management (FCCM) in order to assess its current state, pinpoint knowledge gaps, and suggest a framework for addressing issues faced by this industry. work examines 103 academic articles topic of supply chain published various journals between 2001 2022. Research publications were selected from two reputed databases—Scopus Web Science. The study finds that trend FCCM is toward sustainable FCCM, which offers financial,...

The authors examine various aspects of the organizational knowledge capabilities and assess their impact on performance private firms in Oman. Ten hypotheses are developed, linking dimensions (OKC) (technological, cultural, managerial, collaborative) with performance. path analysis technique is used to test hypotheses; only four depicted effect OKC They find that managerial play a significant role but have an indirect positive enhancing higher when they inter-linked collaborative...

Purpose This study aims to examine millennial consumers’ intentions towards purchasing eco-friendly products in the emerging Arab nation of Oman, focusing on moderating role eco-labelling (EL). Design/methodology/approach Environmental knowledge (EK) and environmental concern (EC) are integrated into theory planned behaviour (TPB) framework as independent variables, along with EL a variable. The data was collected through self-administered survey consisted 705 random responses that tabulated...

The study emphasizes on identifying and overcoming Covid-19 challenges, faced by human resource management (HRM) while managing personnel in organized retail stores Data for this were drawn from a review of secondary sources practical insights about suggesting tangible solutions to solve them, which should be addressed at the earliest ensure successful operations avoiding unexpected chaos created pandemic © 2020, Universidad del Zulia All rights reserved

Purpose: The primary purpose of this paper is to investigate the green entrepreneurial inclination youth and sustainable development in Sultanate Oman. It has a secondary objective stimulating more research areas identified as still being under‐explored. Theoretical framework: framework developed covering personality factors, support factors towards entrepreneurship furthermore moderating role institutional been inculcated. Design/Methodology/Approach: discursive using quantitative...

Purchasing and shopping habits have been disrupted due to the COVID-19 pandemic mainly because of lockdown imposed in society social distancing which new are being developed among consumers. New regulations procedures will likely affect way consumers purchase products avail services, even if return their old habits. Digital Marketing, Technological Advancement, Changing Demographics, consumers' innovative ways coping with blurring work, leisure, education boundaries as all these contribute...

Purpose The purpose of this study is to test the relationship between mall relevance dimensions [(functional (FNR), symbolic (SYR), social (SOR) and environmental (ENR)] shoppers' well-being (SWB), which in turn influences loyalty (ML). In addition, aims investigate moderating effect media celebrities (SMCs) on association SWB ML. Design/methodology/approach A intercept survey was used collect responses from shoppers. authors received 426 valid shoppers Pakistan's three metropolitan cities...