The success of biofortified staple crops depends on whether they are accepted and consumed by target populations. In the past 8 years, several studies were undertaken to understand consumers' acceptance foods made with crops. Consumer is measured in terms their sensory evaluation economic valuation varieties vis-à-vis conventional ones. These apply expert panel hedonic trait analyses methods adopted from food sciences literature, as well various preference elicitation (including experimental...

ABSTRACT Maize originated in Mexico, where it is typically grown association with other crops the milpa system. This ancient mode of production practiced today ways that vary by cultural context and agro-environment. We use a choice experiment to estimate farmers' valuation three components agrobiodiversity (crop species richness, maize variety landraces) system, examine their interest cultivating genetically modified (GM) maize. apply latent class model data collected from 382 farm...

Abstract In this article, we use the Becker‐DeGroot‐Marschak mechanism to estimate consumer demand for biofortified yellow cassava varieties in two states of Nigeria: Imo southeast and Oyo southwest. These exhibit distinct habitual product color preferences staple food made with cassava. We effect nutrition information campaigns nature planting material delivery institutions on demand. Willingness pay estimations account endowment, censoring bids nonpayment. Oyo, consumers are willing a...

This study explores consumer acceptance and valuation of a genetically modified (GM) staple food crop in developing country prior to its commercialization. We focus on the hypothetical introduction disease-resistant GM banana variety Uganda, where bananas are among most important crops. A choice experiment is used investigate preferences for various attributes related (such as bunch size, technology, producer benefit, price) examine their opinions foodstuff. Choice data come from 421...

Micronutrient deficiencies, also known as hidden hunger, affect two billion people worldwide, curtailing their ability to lead healthy, productive lives. Biofortified staple crops, bred be rich in micronutrient content, are a cost-effective and scalable solution alleviating deficiency, particularly among rural households who consume what they produce. Delivery of biofortified planting material Rwanda began 2012, it is important learn from the efforts undertaken date inform design higher...

Iron deficiency is a public health problem in many developing countries. Iron‐biofortified varieties of commonly consumed staple crops have the potential to contribute daily iron requirements diets. This paper examines consumer acceptance and willingness pay (WTP) for two bean Rwanda: red (RIB) white (WIB). Using Becker‐DeGroot‐Marschak mechanism, investigates effect (1) nutrition information; (2) information frame; (3) frequency providing on WTP. WTP estimations take into account social...

ABSTRACT Zambia's maize seed industry is currently one of the strongest and most competitive in Sub‐Saharan Africa. This paper describes changing structure supply chain Zambia. The aim to propose elements a marketing strategy for production delivery recently released, provitamin A‐rich, orange varieties. Information sources include thorough review literature, statistical survey farmers major maize‐producing areas country, key informant interviews conducted with company representatives. We...

Abstract Is demand for safe food in developing countries low because of limited ability to pay, or lack consumer awareness and absence credible certification? To answer this question we conducted a controlled market experiment Mumbai, India, selling grapes with certification labels alongside unlabeled while providing randomly selected consumers information on salient features safety certification. We confirm that informed are more likely purchase labeled grapes, controlling prior attitudes,...

Purpose – The purpose of this paper is to explore farmer acceptance a biofortified staple food crop in developing country prior its commercialization. focuses on the hypothetical introduction high-iron pearl millet variety Maharashtra, India, where among most important crops. Design/methodology/approach A choice experiment used investigate preferences for and trade-offs various production consumption attributes millet. key studied include days it takes mature, color roti (flat bread) grain...