A5001813715- Service and Product Innovation
- Digital Innovation in Industries
- Corporate Governance and Management
- Innovation, Technology, and Society
- Customer Service Quality and Loyalty
- Digital Platforms and Economics
- Consumer Retail Behavior Studies
- Innovative Approaches in Technology and Social Development
- Innovation and Knowledge Management
- Service-Oriented Architecture and Web Services
- Sharing Economy and Platforms
- Knowledge Management and Sharing
- Flexible and Reconfigurable Manufacturing Systems
- Diverse Topics in Contemporary Research
- AI in Service Interactions
- Regional Development and Policy
- Corporate Social Responsibility and Sustainability
- Digital Transformation in Industry
- Entrepreneurship Studies and Influences
- Diverse Approaches in Healthcare and Education Studies
- Community Development and Social Impact
- 14-3-3 protein interactions
- Business Process Modeling and Analysis
- Open Source Software Innovations
- Breast Cancer Treatment Studies
Fraunhofer Institute for Industrial Engineering
2006-2024
Fraunhofer Society
2008-2013
Purpose The aim of this study is to investigate the role key strategic factors in new service development (NSD). In particular, strategy, a formalised process, integrated teams and customer co‐creation were investigated results compared with managers' beliefs. Design/methodology/approach used sample more than 500 projects test NSD conceptual model. Regression analysis was relative importance factors, Findings show that managers believe most important order succeed NSD. However, contrary...
Purpose The extant new service development (NSD) literature tends to assume that the key practices for NSD identified in one context apply all services, and has failed sufficiently consider differences between types. purpose of this paper is explore nature across different Design/methodology/approach An extensive, cross-sectoral survey was conducted seven countries. Data from 1,333 projects were analyzed empirically derive a typology examine if how types services vary terms resources,...
Faced with mounting competitive pressures, many companies are attempting to raise their profile in the market by offering new services. As a result, far greater attention has been accorded last few years service development and engineering researchers businesses alike. However, if standard suggestions for developing services considered it is conspicuous that testing of results largely neglected past. This article describes how can be realised practice presents possible approach simulating...
New trends for capital goods manufacturers push towards selling the products usage or performance rather than product itself. This evolution from traditional business models, based on sales, to new service-oriented models (BMs), has received increasingly attention both in academic and managerial community. Despite this, a limited application of service offerings been observed sector. article reports results survey carried out during T-REX project, funded by European Union under Seventh...
To assure new services attain a certain level of quality, should be developed and tested systematically like products or software. In practice, this is rarely the case, especially in regards to testing service concepts due appropriate solutions, processes, methodology seem missing. paper, authors propose an approach how can realized practice present supporting methods, technologies for laboratory environments.
Electric mobility (e-mobility) is currently an intensively discussed topic in research and business practice. While there are both clearly defined physical products, such as electric vehicles, batteries, charging components, services, we often also see a combination of service systems, services being one example. This means the relatively young e-mobility market offers excellent potential to develop implement integrated solutions with focus on delivering key value proposition users. From...
IntroductionMany manufacturing firms introduce service innovations to satisfy customer needs and grow their business (Gebauer, Gustafsson, & Witell, 2011; Bettencourt Brown, 2013). For these firms, the installed base of products acts as a platform for selling services utilize entire life cycle increase profits (Wise Baumgartner, 1999). On basis identification value customer, develop new use different constellations provision (Kowalkowski, Theoretically, should be developed in...
In science as well in business, far greater attention has been accorded the last few years to development of new services. However, considering standard suggestions and approaches for developing services - from original idea up market launch it is conspicuous that testing results largely neglected past. The article shows how service can be realised presents possible techniques simulating services, e.g. with help virtual reality theatre.
Nowadays, numerous social networks are used to communicate and exchange information quickly easily. While have long been limited communication organization of private life, they also becoming increasingly important in the business sector. So far, there a clear focus on marketing sales support, but more companies using enterprise as platforms order optimize internal collaboration. The resulting applications an impact working conditions, value creation processes corporate cultures. In this...
WSI-Mitteilungen , Seite 477 - 483
Services are frequently developed unsystematically; and new ideas not sufficiently conceptualized tested. This results in expensive improvement measures at a later stage during the operations phase. challenge is addressed through recent launching of “ServLab” facility Fraunhofer Institute for Industrial Engineering. It incorporates acting out service scenarios, furnishings to represent physical environment, large virtual reality (VR) backdrop simulate “servicescape”. Situations played by...