This research examines the impact of green marketing and its factors on purchase intention through brand trust image. It correlation between six concepts: knowledge, environmental attitude image, trust, intention. An empirical survey was used to test hypotheses. Data were collected from a total 300 respondents Pakistan, structural equation modeling (SPSS-AMOS) is proposed assess relationships model. The findings show significant positive association practical approaches (green attitude, for...

The escalating levels of CO 2 emissions from the transportation sector have been observed to exert deleterious effects on human well‐being and environmental sustainability. To mitigate these emissions, it is imperative consider potential contributions policies financial innovation. Thus, this study examines innovation policy (environmental tax–environmental technology) transport‐related emission (TCO E) for BICS (i.e., Brazil, India, China South Africa), which are characterized by...

This study investigates the effects of financial globalization, trade and information communication technology on ecological footprint in G9 industrial economies (China, United States, Japan, Germany, India, South Korea, Italy, France, Kingdom) from 2000Q1 to 2018Q4. A distinctive Method Moments Quantile Regression (MMQR) model was employed analyze these relationships, Bootstrap (BSQR) used validate results. The findings reveal that globalization (FG), environmental tax (ETAX), institutional...

Achieving the Sustainable Development Goals (SDGs) is crucial for addressing global environmental challenges. SDG 13 calls urgent climate action, while 7 promotes sustainable energy. These objectives are particularly relevant to China, where transport-related CO2 emissions continue rise due urbanization, industrial growth, and increasing energy demand. This study examines impact of economic governance, population aging, human capital, financial innovation, GDP transition on China’s...

The engineering of agrochemicals and inorganic fertilizers indirectly facilitates the emissions NO 2 CO . extensive use pesticides chemical has drawn world’s attention to green practices. Grounded on ability-motivation-opportunity (AMO) theory, we investigated effect human resource management (GHRM) practices employees’ behavior with mediating role psychological ownership. We applied partial least square structural equation modeling (PLS-SEM) technique 279 responses acquired from fertilizer...

The study aims to examine the impact of various behavioral biases such are overconfidence, representativeness, availability, anchoring and herding, their effects on individual investment decisions in case-developed country context China. To achieve this, data was meticulously gathered from 362 participants active Shanghai stock market. Employing advanced analytical tools, particularly Smart PLS 3.3.2 software structural equation modelling (SEM), this rigorously scrutinized intricate...

Purpose Drawing on the entrepreneurial event model (EEM), entrepreneurship education programs (EEPs) and perceived contextual support (adapted from social cognitive career theory) barriers, this study aims to unravel differences in activity among university students higher institutes two diverse Asian countries. Design/methodology/approach This uses a cross-sectional survey-based data collection technique using paper electronic methods. The analyzes descriptive statistics, principal...

Sustainable or Green Supply Chain Management (SSCM) has implications for environmental concerns, declining profitability, corporate social responsibility and intense global competition. aims at using environment friendly raw material, green production processes that distribution packaging is also friendly. Such company’s final products are recycled through reverse logistics to gain sustainable development. There lots of barriers affect the success rate industries. Now there a need identify...

This study investigated the moderating effect of organizational culture on relationships between strategic orientation and performance. Data were collected from 281 middle managers banking sector in Pakistan. Partial least squares structural equation modelling (PLS-SEM) was used to test hypotheses. The results showed that have significant positive impacts performance organization. Unexpectedly, does not moderate findings show organizations are strategically positioned as well a strong can be...

Pakistan’s economy depends on the agriculture sector which contributes approximately 25 percent to GDP and 45 total employment. This research work inspects link between value-added carbon emit in Pakistan other potential indicators for instance gross domestic per capita, Foreign direct investment, population resources energy. We retrieved data from world CD room spanning1988 2020 this study adopted auto regressive distributive log (ARDL) technique Stata 18 version were used. The long run...

Purpose The purpose of this study is to explore the dynamics behind violence against share women in their inherited land. This explores subject matter from perspective actual victims and law experts domain. Design/methodology/approach Informed by interpretivist paradigm, authors studied through qualitative inquiry. Through semistructured interviews, data were collected 16 who have been deprived land 11 dealing with property-related court cases. Findings Thematic analyses NVivo-11 evinced...

The present research study is conducted with the aim to assess and analyze impact of electronic libraries (EL) by using usability criteria which include consistency, efficiency, learning satisfaction in digital reading stimulus among general public youth specific. structural equation modeling (SEM) variables like effectiveness (EEF), efficiency (EFT), ability (LER) performance & (PES) was followed design. Survey divisional headquarters Punjab province collect data. population N=270...

Abstract The current study attempts to identify and measure the role of technology induction during COVID-19 pandemic as either recreation or curse in students’ learning. By integrating acceptance model (TAM) innovation diffusion theory (IDT) tries student’s online learning experience curse. Data was collected from 387 students through purposive sampling. findings confirm that introduction plays a recreational significant However, computer self-efficacy relative advantage were found be...