Isabelle Cuykx

ORCID: 0000-0003-0612-5739
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Research Areas
  • COVID-19 Pandemic Impacts
  • COVID-19 and Mental Health
  • Digital Marketing and Social Media
  • Food Security and Health in Diverse Populations
  • Culinary Culture and Tourism
  • Nutritional Studies and Diet
  • Food Waste Reduction and Sustainability
  • Consumer Attitudes and Food Labeling
  • Media and Digital Communication
  • Behavioral Health and Interventions
  • Municipal Solid Waste Management
  • Media Influence and Health
  • Impact of Technology on Adolescents
  • Diverse Educational Innovations Studies
  • Natural Language Processing Techniques
  • Consumer Behavior in Brand Consumption and Identification
  • Radio, Podcasts, and Digital Media
  • Healthcare and Environmental Waste Management
  • Technology Use by Older Adults
  • Psychological Well-being and Life Satisfaction
  • Homelessness and Social Issues
  • Linguistics, Language Diversity, and Identity
  • Media, Gender, and Advertising
  • Youth Education and Societal Dynamics
  • Computational and Text Analysis Methods

University of Antwerp
2020-2025

Objectives: To examine changes in planning, selecting, and preparing healthy foods relation to personal factors (time, money, stress) social distancing policies during the COVID-19 crisis. Methods: Using cross-sectional online surveys collected 38 countries worldwide April-June 2020 (N = 37,207, Mage 36.7 SD 14.8, 77% women), we compared food literacy behaviors policies, using hierarchical multiple regression analyses controlling for sociodemographic variables. Results: Increases planning...

10.3389/fnut.2020.621726 article EN cc-by Frontiers in Nutrition 2021-02-04

The first COVID-19 pandemic lockdown in Aotearoa New Zealand resulted disruptions to everyday life, including changes grocery shopping, cooking and eating. This study aimed capture behaviours perceptions of shopping food preparation during the lockdown, extent which dietary patterns changed this period. Data were collected an online survey 3028 adults (89% women, mean age = 44 years, range 18–87 median time 40 days), Zealand's Alert levels 4 (33.4%) Level 3 (66.6%). Respondents had decreased...

10.1080/03036758.2020.1841010 article EN cc-by-nc-nd Journal of the Royal Society of New Zealand 2020-11-16

To explore changes in alcohol purchase and consumption during the first few months of Covid-19 pandemic, assess associations between increased purchase/use socioeconomic environmental factors.Secondary data from a cross-sectional online survey conducted 17 April to 25 June 2020.Thirty-eight countries all continents world.A total 37,206 adults (mean age:36.7, SD:14.8, 77% female) reporting purchasing drinking habit before pandemic.Changes stock-up frequency use pandemic were stratified by...

10.3389/fpsyt.2021.802037 article EN cc-by Frontiers in Psychiatry 2022-01-14

A direct consequence of global warming, and strongly correlated with poor physical mental health, food insecurity is a rising concern associated low dietary intake. The Coronavirus pandemic has further aggravated among vulnerable communities, thus sparked the conversation equal access, distribution, improvement support programs. This research was designed to identify key features during COVID-19 using Machine learning techniques. Seven machine algorithms were used in model, which dataset 32...

10.1186/s12889-023-16694-5 article EN cc-by BMC Public Health 2023-09-16

As emerging adults (18–25) establish food decision-making independence, this study examines personal and media influences on their recipe choices via segmented approach. A survey during COVID-19 (N = 556) assessed preferred socialization agents (family members, friends, celebrity chefs, celebrities, influencers). Two-step clustering identified three pre-COVID-19 seven during-COVID-19 clusters with varying agents, revealing the dynamic, negotiated nature of in adulthood, both shared differing...

10.1080/15378020.2024.2448642 article EN Journal of Foodservice Business Research 2025-01-11

For this study, the authors measured attitudes toward shopping for food and cooking, before during first lockdown due to COVID-19 pandemic, among a sample of 526 Danish consumers, using an online survey. To analyse changes lockdown, they applied latent class Markov model, which revealed four states: middle road, love cooking (and like shopping), do not or cooking. In estimating transition probabilities, findings reveal that most respondents remained in same state but those changed were more...

10.1016/j.foodqual.2021.104425 article EN cc-by Food Quality and Preference 2021-10-05

Food waste is a crisis of our time, yet it remains data gap in Aotearoa New Zealand’s (NZ’s) environmental reporting. This research contributes to threshold values on NZ’s food and seeks understand the impact 2020 COVID-19 lockdown household NZ. The presented here form part ‘Covid Kai Survey’, an online questionnaire that assessed cooking planning behaviours during retrospectively before lockdown. Of 3028 respondents, 62.5% threw out ‘never’/‘rarely’ lockdown, this number increased 79.0%...

10.3390/su131810006 article EN Sustainability 2021-09-07

Research shows the shaping of food choices often occurs at home, with family widely recognised as significant in decisions. However, this digital age, our eating habits and decision-making processes are also determined by smartphone apps, celebrity chefs, social media. The 'COVID Kai Survey' online questionnaire assessed cooking shopping behaviours among New Zealanders during 2020 COVID-19 'lockdown' using a cross-sectional study design. This paper examines how sources choice inspirations...

10.3390/nu13113917 article EN Nutrients 2021-11-01

Food media content has recently grown tremendously in quantity and types. To understand food media's popularity the role they play for their audience members, this paper applies a uses gratifications (U&G) approach to study recipients' motives using or encountering various media. Where do come across messages about food? Do consciously unconsciously seek use them, why? How perceive outcomes of media? Twelve focus group interviews were conducted combined with photovoice task. Results indicate...

10.1080/15528014.2023.2263705 article EN Food Culture & Society 2023-10-25

This study explores what emerging adults value in food media, i.e. food-focused content and personae media. Emerging (18-25) are an important target group for media as they transition toward nutritional independence consume substantially. Seven semi-structured focus groups were conducted with thirty-seven Belgian participants. Thematic analysis revealed three themes (hedonism, ability, information) grouping nine subthemes (entertainment, sensory appeal, convenience, familiarity, cost,...

10.1080/03670244.2021.1982711 article EN Ecology of Food and Nutrition 2021-10-11

Abstract: This article conceptualized, developed, and validated the Food Media Content Gratifications (FMCG) Scale: a quantitative measure to discern what people seek (Gratifications Sought; GS) find Obtained; GO) in food media content. Five studies comprised exploratory confirmatory factor analyses, measurement invariance, convergent discriminant validity, test–retest reliability. Results showed reliable valid seven-factor scale with 32 GS & GO items relating (1 ) entertainment...

10.1027/1864-1105/a000446 article EN Journal of Media Psychology Theories Methods and Applications 2024-08-22

COVID-19 lockdown meant disruptions to daily routines for households in Aotearoa New Zealand. The research presented here investigates how mealtimes changed people living Zealand during the first mid-2020 and sought determine if household composition type psychological distress impacted frequency of engaging several mealtime behaviors. COVID Kai Survey collected data using an anonymous, online survey asked questions on sociodemographic characteristics including composition, different...

10.3389/fnut.2022.855866 article EN cc-by Frontiers in Nutrition 2022-06-14

Abstract This study aims to understand how and why emerging adults come into contact with food media messages, what they perceive as positive negative outcomes related literacy. Seven focus groups, stratified by gender socio-economic status, 37 aged between 18 25 were conducted. Photovoice was used reflect on participants’ real-life experiences. Findings reveal that consumption is a combination of actively searching incidentally encountering. The results suggest messages attract adults’...

10.1515/commun-2022-0051 article EN Communications 2023-03-14

Onze replicatie van Pagani et al. (2015) kwam tot stand in het kader scriptieonderzoek. Dat is een disclaimer, maar meteen ook oproep. Niet alleen wetenschappers produceren massaal meer ‘innovatieve’ onderzoeken dan dat ze er repliceren. Ook onze honderden studenten die jaarlijks afstuderen brede Nederlandstalige gebied de communicatiewetenschap grotendeels iets zij zelf liefst als innovatie omschrijven. Ongetwijfeld zorgt dit voor tientallen studies zonder auteurs weten eigenlijk...

10.5117/2017.045.002.007 article NL Tijdschrift voor Communicatiewetenschappen 2017-06-01

Samenvatting Deze studie rapporteert een conceptuele replicatie van Pagani et al. (2015). In tegenstelling tot dat onderzoek resulteerde in dit experiment dubbing reclame niet gunstige attitudes, ook Wallonië, waar meer gangbaar is. Vlaanderen waren advertentieattitudes zelfs hoger voor ondertitelde en de oorspronkelijke Engelse reclames. Het taalniveau deelnemers beïnvloedde effecten niet.

10.5117/2017.045.002.004 article NL Tijdschrift voor Communicatiewetenschappen 2017-06-01
Maha Hoteit Reem Hoteit Ayoub Al‐Jawaldeh Kathleen Van Royen Sara Pabian and 95 more Paulien Decorte Isabelle Cuykx Lauranna Teunissen Charlotte De Backer Ina Bergheim Raphaela Staltner Amanda Devine Ros Sambell Ruth Wallace Sabika Allehdan Tariq A. Alalwan Mariam Ahamad Al-Mannai Gaëlle Ouvrein Karolien Poels Heidi Vandebosch Katrien Maldoy Christophe Matthys Tim Smits Jules Vrinten Ann DeSmet Nelleke Teughels Maggie Geuens Iris Vermeir Viktor Proesmans Liselot Hudders Márcia Dutra de Barcellos Cristina M. Ostermann Ana Luiza Brock Cynthia Favieiro Rafaela Trizotto Isadora do Carmo Stangherlin Anthonieta Looman Mafra Marco Antônio Corrêa Varella Jaroslava Varella Valentová Maryanne L. Fisher Melanie MacEacheron Katherine M. White Rishad Habib David Dobson Berta Schnettler Ligia Orellana Edgardo Miranda‐Zapata Angela Chang Wen Jiao Matthew Tingchi Liu Klaus G. Grunert Rikke Nyland Christensen Lucia A. Reisch Meike Janßen Victoria Abril-Ulloa Lorena Esperanza Encalada Torres Iman Kamel Annukka Vainio Mari Niva Laura Salmivaara Johanna Mäkelä Kaisa Torkkeli Robert Mai Pamela Kerschke Risch Efthymios Altsitsiadis Angelos Stamos Andreas Antronikidis Maeve Henchion Sinéad N. McCarthy Mary McCarthy Alessandra Micalizzi Peter J. Schulz Manuela Farinosi Hidenori Komatsu Nobuyuki Tanaka Hiromi Kubota Reema Tayyem Narmeen J. Al-Awwad Nahla Al-Bayyari Mohammed O. Ibrahim Fadwa Hammouh Somaia Dashti Basma Dashti Dhuha Alkharaif Amani Alshatti Maryam Al Mazedi Rania Mansour Elissa Naim Hussein Mortada Yareni Yunuen Gutierrez Gomez Kelly Geyskens Caroline Goukens Rajshri Roy Victoria Egli Lisa Te Morenga Mostafa I. Waly Radwan Qasrawi Motasem Hamdan Rania Abu Sier Diala Abu Al Halawa

BackgroundThe COVID-19 pandemic has revealed the fragility of global food system, sending shockwaves across countries' societies and economy. This presented formidable challenges to sustaining a healthy resilient lifestyle. The objective this study is examine consumption patterns assess diet diversity indicators, primarily focusing on score (FCS), among households in 38 countries both before during first wave pandemic.MethodsA cross-sectional with 37 207 participants (mean age: 36.70 ±...

10.1016/j.heliyon.2023.e21585 article EN cc-by-nc-nd Heliyon 2023-11-01
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