This study investigates how the valence, channel, and social tie strength of a word-of-mouth (WOM) conversation about brand relate to purchase intentions WOM retransmission recipients. The analysis uses nationally representative sample 186,775 individual conversations 804 different brands. authors find insights linking that could not be revealed if were analyzed in an aggregated form. findings contribute research differences between offline online WOM. relationship valence with is...

Financial knowledge is an essential component in financial decision making; however, insufficient to ensure responsible behavior. We investigate the weak association between and behavior by simultaneously testing roles knowledge, parental influence, individual psychological characteristics (self‐discipline thoroughness) play young adults' behaviors. Results from 2,712 respondents 1997 National Longitudinal Survey of Youth confirm there a Parental influence self‐discipline positively...

We test a theoretical model that explains the development of materialistic beliefs and compulsive buying. The uses life course framework, paradigm has recently been given attention in marketing literature. To address calls prior consumer researchers, we investigate how these consumption orientations develop 3 country contexts: United States, France, Brazil. assess level measurement invariance evaluate model. Findings support family resources playing mediating role between childhood...

Materialism has been a topic of interest to consumer researchers for decades. This article explores the effect materialism on individuals' life satisfaction using large sample from Malaysia, country with cultural diversity within collectivist mainstream culture. The results suggest that effects could be indirect, mediated by stress and moderated religiosity. study helps explain mechanisms account negative relationship between reported in previous studies conducted many countries; it provides...

Building trust with consumers leads to higher sales, profits, and loyalty, gender is an important marketing variable. Yet it remains unknown whether differences exist in the formation process online. Noting importance of social media strategy, this study explores how affects online a survey 232 virtual community members. By integrating role theory uses gratifications approach, reveals that moderates effect managerially controlled influencers. Managers can use these guidelines build online,...

Abstract Compulsive buying affects the well‐being of millions consumers globally by resulting in depression, unmanageable debt, and lower satisfaction with life. This research examines mechanisms that link aversive family events experienced childhood to compulsive tendencies early adulthood. The article develops a set hypotheses derived from main theoretical perspectives multi‐theoretical life course paradigm, it uses sample 492 young adults test them. results suggest social processes are...

Medical examiners and coroners (ME/Cs) are essential public health partners for terrorism preparedness response. These medicolegal investigators support both safety functions investigate deaths that sudden, suspicious, violent, unattended, unexplained. Medicolegal autopsies making organism-specific diagnoses in caused by biologic terrorism. This report has been created to 1) help officials understand the role of ME/Cs surveillance response efforts 2) provide with detailed information...

ABSTRACT This research examines compulsive buying as an impulse‐control disorder, a form of maladaptive behavior believed to have its roots in early‐in‐life experiences family adversities. Unlike previous that has typically studied only the effects divorce on buying, this study disruptive events within broader multitheoretical life course framework. A sample 327 young adults is used test hypothesized relationships derived from main perspectives. The results show alternate paths leading...

Abstract Research Summary This research develops and tests an empirical model for crisis management in reward‐based crowdfunding. Drawing from the SCCT literature, we identify which response strategy best mitigates a of confidence that arises when backers publicly criticize crowdfunding campaign during live funding period. The results our experimental study show by using rebuild (i.e., offering compensation, apologizing, taking responsibility), founders can mitigate impact on potential...

Purpose Crowdfunding has become a popular method to acquire capital for entrepreneurial ventures. To successfully achieve funding goals, it is critical crowdfunding campaigns attain support of individuals (backers). This paper aims presents conceptual model that links reward-based campaign’s product, pitch and promoter characteristics expert casual backers’ evaluation behavior. Design/methodology/approach draws from literature consumer behavior, network, signaling informational social...

Compulsive consumption and materialism are regarded as global phenomena that can potentially have adverse effects on consumer welfare. Recent developments in social sciences suggest such may best be understood the context of a consumer’s earlier-in-life experiences. This study aims to understand disruptive life events compulsive among adolescents. Using course paradigm, it is hypothesized development these orientations influenced by experienced earlier-in-life. Surveys young adults United...

In recent years there has been an increasing demand for specific characteristics in food products pertaining to origin, quality, health, and environmental factors. Due the credence nature of many products, it is difficult determine if reflect traits under which they are marketed. Cheating through misrepresentation unauthorized practices presents a threat development identity-preserved production marketing (IPPM). Canada, value-added IPPM systems have not highly formalized except organics...

This study used Tumanan and Lansangan’s (2012) multi-dimensional methodological framework to examine the emotional attachment place, as experienced by 263 patrons within 8 English public houses. Findings suggest participants view these types of premises a ‘third place’, after home work, that place is mediated predominantly social factors. Patrons felt stronger welcoming premises, which promoted sense belonging an inclusive atmosphere. Place was also higher for with socialisation...

An ordnance-disposal expert was killed while disposing of a cache explosives. The likely position the body reconstructed by modeling explosion as an omnidirectional emission particles from model site and noting distribution on human. applications limitations this method in reconstructing events correlation with injuries noted at autopsy are discussed.

Intellectual property issues span all research projects, both publicly and privately funded. As the depth breadth of patent pools increases, freedom to operate (FTO) concerns are on rise. Obtaining licences intellectual initiate a project is part challenge, but serious obstacles also arise with commercialization inventions. To conduct successful key pieces required. In order take without obstacles, it necessary determine in early stages project. an FTO assessment for Canadian project,...

A successful CRM strategy sometime requires the firm to unilaterally restructure parts of exchange relationship with existing customers. This reallocation marketing resources benefits many customers, although less profitable customer segments are likely be adversely impacted by such policies. In this study we shed light on factors that shape how consumers respond activities involving negative policy changes. The theoretical model tested showed level switching costs and situational...

Using a sample of over 500 brands and 150,000 WOM conversations, this study demonstrates that brand characteristics influence recipients’ purchase intentions. These findings are integrated alongside previous research focuses on how the quantity for brand. By integrating impact with aforementioned research, more complete picture brand-WOM relationship emerges. Relevant insights managers academics alike discussed.