Purpose Corporate image, perceived service quality, trust and customer switching costs are the major antecedents of loyalty, loyal customers may buy more, accept higher prices have a positive word‐of‐mouth effect. Also we know that cost selling to new is much than existing customers. Although this fact apparent everyone, many companies still losing at formidable rate. In context main aim paper examine relationships between these factors among in Turkish GSM sector....

Purpose In the GSM mobile telephony sector, main condition for protecting subscriber base is to win customer loyalty, a key necessity maintenance of brand's life in long term. To achieve this aim, satisfaction and trust must be measured “switching costs” identified. The latter render subscribers' preference rival operators more expensive. connection, paper's aim measure effects on direct indirect effect cost” loyalty. Design/methodology/approach data set covered 1,662 phone users Turkey....

Purpose To build a National Consumer Satisfaction Index for Turkey, drawing on models already in existence Sweden, the USA, Norway and European Union. In so doing, to remedy observed practical shortcomings of those indices. Design/methodology/approach Structural equation modelling was applied general model, specific context mobile telephone market based data collected by questionnaire from more than 1,500 subscribers. Findings The purpose‐designed new customer satisfaction index exhibits...

Abstract Arsenic contamination in drinking water resources is a global problem; therefore, its removal from has become an important sustainable matter. The adsorption process can be more cost-effective and applicable, especially, if the absorbents used are low-cost natural geo-materials. Beidellite, zeolite, sepiolite inexpensive minerals available locally, modified, as adsorbents for of arsenic ions aqueous solutions batch experiments. kinetics was separately tested pseudo-first order...

This study employs six dimensions of service quality scale that is developed by Carman (2000) and Kara et al. (2005) to better understand the factors underlying healthcare customers' perceptions quality. These investigated are namely tangibility, reliability, responsiveness, assurance, courtesy empathy. Sampling has been conducted at Marmara University Hospital between June 1st July 15th 2007. Purposive convenient sampling employed 183 inpatients. Through a 5 point Likert-type scale,...

Amount of the demand for new products is related with adoption and spread innovations. Some individuals have a greater tendency towards adopting technologies. The studies in literature suggest that consumer innovativeness behavior characteristics. It seen construct investigated at both innate domain-specific level. In this study, by discussing concept levels, it examined effects individual characteristics such as risk taking self-esteem, domain specific Findings shows significance ctors are...

Bir firmanin, yogun rekabetin bulundugu herhangi bir sektorde surdurulebilir rekabet avantaji elde etmesi ya da en azindan varligini idame ettirebilmesi, mevcut musterilerini elinde tutmasina ve musteri sadakati yaratmasina baglidir. Yapilan teorik ampirik calismalar, sadakatinin saglanmasinda temel unsurun memnuniyeti oldugunu, bununla birlikte memnuniyetinin tek basina yeterli bulunamayacagini ortaya koymaktadir. Musteri-marka iliskisinin uzun vadede surdurulebilmesi icin memnuniyetin yani...

Success of new products is one the main indicators a firm's profitability. Amount demand for related with adoption and spread innovations. While some individuals have greater tendency towards adopting technologies, others follow innovative in this case. The studies literature suggest that consumer innovativeness behavior characteristics. It seen construct investigated at both innate domain-specific level. In study, by discussing concept levels, I examined effects individual characteristics...

Bu çalışmada muhasebecilerin marka algıları (marka saygınlığı, markanın tahmin edilebilirliği ve imajı) ile tüketici özelliklerinin (yenilikçilik fikir liderliği) uzun dönemde müşteri ilişkisini belirleyen faktörler (fiyata duyarlılık ilişkisel bağlılık) üzerindeki etkisi araştırılmıştır

The aim of this study was to investigate 30-metre sprint performances athletes with and without finish line in terms personality traits. A total 61 male an age, height body weight mean 19.98±1.52 years, 173.16±.007 cm 65.49±10.06 kg, respectively, voluntarily participated the study. In order achieve aim, traits different branches values were measured twice. first taken by suggesting "Think that is further ahead do not decrease your speed when you approach line". second sprint, no suggestion...

Bu çalışmanın amacı, farklılıkla öğrenme antrenmanlarının basketbolcuların motorik özellikleri üzerine etkilerinin araştırılmasıdır. Araştırmaya Tekirdağ İlinde bir önceki sezonda ilk iki sıraya girmiş basketbol spor kulüplerinin 14 yaş grubu erkek sporcuları gönüllü olarak dahil edilmiştir. Basketbolcular kontrol (KG; n:12; boy uzunluğu 167,66±2,69 cm, vücut ağırlığı 59,58±2,13 kg; BKİ 21,17±0,53) ve deney (DG; 169,16±2,29 59,17±3,07 20,56±0,74) olmak üzere eşit gruba ayrılmıştır. Araştırma...

The aim of this study is to evaluate some bio motor capabilities which are thought have an effect on SpecialAbility Test Course (SATC) test scores applied as entrance exam in the School Physical Education and Sports(SPES). 70 participants who were successful SATC (51 male (181 ± 5.5 cm, 73.9 9.8 kg) 19 female (165± 5.6 54.7 6.49 included study. capability performances participants, suchas speed (10 m, 20 30 100 m sprint), agility (T-test, 505 test), anaerobic power (Sargent verticaljump...

Vertical jump is regarded as high power output that can be reached by maximum muscular contraction taking place in less than one second and described explosive power. Different results may obtained different methods applied to the same individual vertical measurements. In study, it has been aimed present an equation model at end of determining correlation between Stride Bluetooth Sensor (PSBS), Jumpster mobile phone jumping test program (JSP) Jump Test (VJT) deducing simple linear regression...