Katie Gifford

ORCID: 0009-0005-0782-0903
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About
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Research Areas
  • Reproductive Health and Contraception
  • Organic Food and Agriculture
  • Economic and Environmental Valuation
  • Global Maternal and Child Health
  • Maternal and Perinatal Health Interventions
  • Genetically Modified Organisms Research
  • Consumer Market Behavior and Pricing
  • Healthcare Policy and Management
  • Consumer Attitudes and Food Labeling
  • Child Welfare and Adoption
  • Hepatitis B Virus Studies
  • Adolescent Sexual and Reproductive Health
  • Consumer Behavior in Brand Consumption and Identification
  • Economics of Agriculture and Food Markets
  • Supply Chain and Inventory Management
  • Adolescent and Pediatric Healthcare
  • Agriculture Sustainability and Environmental Impact
  • Ethics and Legal Issues in Pediatric Healthcare
  • Maternal and fetal healthcare
  • Consumer Packaging Perceptions and Trends
  • Business Strategies and Innovation
  • Mining and Resource Management
  • Merger and Competition Analysis
  • Family and Disability Support Research
  • Hepatitis Viruses Studies and Epidemiology

University of Delaware
2005-2024

University of Maryland, College Park
2022-2024

West Chester University
2022

Abstract Organic food is a fast‐growing niche market in the US. Information marketplace tends to promote organic by describing either potential benefits from methods (positive framing) or negative consequences of conventional agriculture (negative framing). For this research, survey was designed test effect positive and framing on self‐reported change purchase likelihood food. Respondents were asked directly evaluate whether information made them more less likely food, if there no change....

10.1111/j.1470-6431.2005.00472.x article EN International Journal of Consumer Studies 2005-08-09

Abstract This study examined the effect of definitions for organic and natural on willingness to pay a premium over chicken. Data were collected using surveys experimental auctions that conducted before after information was presented. Before information, approximately two‐thirds participants inaccurately equated requirements with those organic. After nearly 50% increased their premium, while 30% decreased premium. Logistic regression results showed consumers who had overestimated most...

10.1111/j.1470-6431.2010.00929.x article EN International Journal of Consumer Studies 2010-09-06

This research compared bids that consumers placed on non genetically modified (GM), organic, and conventional versions of food products in order to determine if the organic market well serves those seeking avoid GM foods. Auction experiments using potato chips, tortilla milk chocolate were conducted with 79 subjects. Bids modeled as a function consumer demographics heteroskedastic tobit regression model. Results non-GM attribute nested into characteristic showed latter's marginal effects...

10.1017/s1068280500006808 article EN Agricultural and Resource Economics Review 2006-10-01

A consumer survey and Tobit analysis were used to determine the effect of message framing other factors on self-reported organic food purchase likelihood. Negative framing, which emphasizes possible negative consequences conventional agricultural techniques, led a “boomerang effect” that resulted in lowered likelihood by consumers with high trust safety. Consumers significantly higher had perceived risk from pesticides prior knowledge about methods. African Americans those less than school...

10.22004/ag.econ.27552 article EN Journal of food distribution research 2004-11-01

To examine the effects of a comprehensive, multiyear (2015-2020) statewide contraceptive access intervention in Delaware on initiation postpartum Medicaid patients. The program aimed to increase all contraceptives, including long-acting reversible contraceptives (LARC). included interventions specifically targeting patients (Medicaid payment reform and hospital-based immediate (IPP) LARC training) outpatient settings (provider training operational supports).

10.1111/1475-6773.14300 article EN Health Services Research 2024-03-16

Delaware Contraceptive Access Now was a statewide contraceptive access program implemented in between 2015 and 2020. We evaluated the association of with initiation Delaware's Medicaid using difference-in-differences design that compared changes to Maryland. Results suggest implementation associated increased long-acting reversible methods, particularly among adolescent patients aged 15 18 years. found less-consistent evidence for any method. (Am J Public Health. 2022;112(S5):S537-S540....

10.2105/ajph.2022.306938 article EN American Journal of Public Health 2022-06-01

To analyze births and birth intendedness after long-acting reversible contraception (LARC) removal among Medicaid-insured women.

10.2105/ajph.2024.307844 article EN American Journal of Public Health 2024-10-10

A large segment of consumers appear to value niche products including organic, “non-GM,†“pesticide-free,†and “no antibiotics used†more in fresh than processed. About ten percent the respondents were especially interested non-GM products. These feel that GM labeling is important, but felt other types food labels relatively unimportant. The audience defied easy demographic profiling. Data collected by both surveys experimental auctions, with factor analysis cluster used interpret...

10.22004/ag.econ.55973 article EN Journal of food distribution research 2008-07-01

The appearance and rapid adoption of genetically modified (GM) foods the strong growth in organic are two major trends that have influenced food system over past several years. purpose this research was to determine consumer willingness pay (WTP) for non-GM relative conventional see if WTP differences between three categories vary fresh processed products. Experimental auctions with 133 subjects from states (Delaware, Maryland, Pennsylvania) were conducted. Tobit models run bids as functions...

10.22004/ag.econ.19385 article EN 2005 Annual meeting, July 24-27, Providence, RI 2005-01-01

This study examined consumer willingness to pay for first- and second-generation genetically modified (GM) organic foods non-GM foods, dependent on tolerance GM content. Data from a survey of students were using heteroskedastic two-limit Tobit model. Results showed consumers willing significantly more over first-generation which suggests niche market may be possible. For indifferent between 100- 99-percent threshold, but did not view 95-percent as valuable than with unknown GM.

10.22004/ag.econ.99780 article EN Journal of food distribution research 2009-07-01

Japanese policies leave its retail market closed to U.S. rice. This study examined prospects of rice if these markets opened, with required country-of-origin labeling (COOL). Data were from auction experiments examining preferences for and under two scenarios (COOL observation COOL tasting) using female primary shoppers. Two segments identified: those open at prices equal or above domestic, as likely due tariffs, any price. About 7% subjects in the first segment, while nearly 26% fell...

10.1080/08974438.2015.1006716 article EN Journal of International Food & Agribusiness Marketing 2016-02-16

It was generally agreed that Government agencies must provide items one to three, as such are the essential factors belonging agencies. Item six, advice and guidance settlers on production management marketing, item seven provision of rural amenities services aspects those were also considered be province Probable exceptions some these can development mineral resources where complete actual mining activity urban facilities housin~ is not unusually provided by organization itself.

10.1080/00049999.1960.11509614 article EN Royal Australian Planning Institute Journal 1960-09-01
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