The current situation calls for effective Human Resource (HR) operations. In order to perform well and remain competitive, especially in service organizations, HR strategies must be given more attention due ongoing changes banking, the workplace, Reserve Bank of India (RBI) rules, rising consumer wants expectations. It has grown one most significant differentiators that an impact on how competitive Indian banking sector is. study seeks assess state banks' system its status as a advantage....

Purpose Micro, small and medium enterprise (MSME) is the kingpin of Indian economy. It contributes to 48% India's exports provides employment 110 million people. As a result, it critical evaluate obstacles, expose them find way overcome crisis due pandemic. The study aims analyse impact financial non-financial measures for revival MSME its on firm sustainability future opportunity as perceived by owners/heads during COVID-19 outbreak. Design/methodology/approach This study, based...

Purpose This study aims to identify how ICT appeared as an emergent business strategy and investigate the impact of adoption factors on perceived benefits micro, small medium enterprises (MSMEs). Design/methodology/approach A total 393 responses from Indian mid-size (SMEs) were collected for final analysis. The presents partial least-squares structural equation modeling with Chi-square test descriptive analysis a methodology based numerous independent variables one dependent variable....

The six-sigma methodology has been adopted by the industry as a business management tool to improve operational capabilities and reduce defects in any process. This study aims present case on implementation of Six-Sigma DMAIC with purpose rejection rate rubber weather strips manufactured XYZ Ltd. (name changed) situated Gurugram, India. Weather are used all four doors cars for noise reduction, waterproofing, dust proofing, soundproofing, windproofing, improving air conditioning cooling,...

This study's goal is to investigate the connection between results of remote work (RW) and how that affects firm performance (FP). Using an empirical study 128 IT professionals in a representative sample. Information was acquired through organized questionnaire interviews with business management. RW other workplace flexibility practices were studied for their effects on FP using multiple regression analysis, mean differences dimensions businesses analyzed t-test. The findings show has...

The whole purpose of the present research was to advance comprehension mediating effect emotional advertising on consumer decision-making style and purchase intention. A conceptual framework showing linkages among variables, based past literature made which is tested with Partial Least Squares (PLS) procedure data acquired through a survey structured questionnaire that yielded 525 respondents across India. For stimulation purposes, we selected ten most watched advertisements YouTube in India...

Purpose The study aims to investigate the association between Entrepreneurial Education (EE) and Intention (EI) multiple mediation model of Creativity Motivation (EM). Design/methodology/approach employed a sample 300 students who have studied entrepreneurial development courses (short-term vocational courses) from higher educational institutes located in four States Northern India. data were analyzed by employing structural equation modeling (SEM) technique. Findings investigation revealed...

BACKGROUND: With greater uncertainties and economic divides in Indian formal Informal economies; the lockdown its unprecedented ways severely knocked crucial vulnerabilities of majorly informal sector economy. METHODS: The study was conducted across population who have suffered from bad impact COVID-19 lockdown. data collection process during outbreak June 2020 to October 2020. Multiple regression analysis independent-sample t-test were applied test hypothesis. RESULTS: closely highlights...

Existing studies of the digital divide reveals gap that exists between those who have access to ICTs and do not create exclusion, endanger social integration hamper economic growth. The has many dimensions can be categorized as global, regional national. At national level, there is no single divide, but multiple divides: for instance, within countries, men women, young elderly, rich poor most importantly rural urban. present paper mainly focused on India tries explore problem in rural-urban...

The present study extends family stress to the work domain and explains how stressors impact job outcomes. investigation examines relationship between incivility (FI), employee engagement (EE), perceived supervisor support (PSS) in context of government school teachers Indian subcontinent. examination uses a time-lag method, collecting data two phases. first phase collected demographic independent variable data, while second moderator dependent after three-week gap. analysis revealed that FI...

Entrepreneurship Development has been among the key thrust areas of economic development, however, still, there lies a paucity information related to factors that make people, especially younger generation become entrepreneurs lead education for sustainable development. The in this study refers university students. An attempt made through research paper ascertain influencing entrepreneurs. In order expand on theory planned behavior framework and clarify impact such support student...

Banking through electronic channels has gained increasing popularity in recent years. This system, popularly known as 'e-banking', provides alternatives for faster delivery of banking services to a wide range customers. study aims collect customers' opinions regarding the importance e-banking and adoption levels various technologies India Kenya. The also highlights trends indicators Further, it segregates data collected into an Indian Kenyan customer basis, identify differences their...

Keywords: Digital dividedigital inclusiondigital equityInformation and Communications TechnologyICTgender equitydeveloping nations

Abstract Despite a high growth rate and plentiful Government measures to encourage gender equality, the gap still exists in India. Lack of equality not only limits women’s access resources opportunities, but also imperils life prospects future generation. In present article an attempt has been made examine problem inequality this process, discusses extent, causes consequences problem, suggests policy reduce

Purpose Conscious consumers have been influenced to either cut back on their fashion consumption or switch ethical clothing (EC) as a result of the detrimental social effects fast that seen over past 10 years. It also reflects how belief young generation influences them be conscious ill choices behave like an ignorant irresponsible buyer. This study aims examine this issue in detail find out prevalence and impact such beliefs period time. Design/methodology/approach uses cross-sectional data...

The success of rolling out online courses depends on users adopting this technology and understanding the fundamental difficulties confronting existing education delivery system. This research delves into causes effects how well students adjust to using an learning environment. study also investigates whether gender categories respondents moderates relationship between adaption classes perceived outcome. Using Smart PLS SEM results a survey taken 531 Indian show that students' adaptability...

Purpose – The purpose of this paper is to identify e‐skills shortages, gaps and mismatches in Europe, the reasons behind these. In light, explores some key issues/aspects related development e‐Skills, while attempting provide benchmarking tools by which European countries may be able access their current future challenges regarding e‐Skills.

The MSME sector occupies a position of strategic significance in the Indian economic structure. This contributes nearly eight per cent to country’s GDP, employing over 80 million people 36 widely-dispersed enterprises across country; accounting for 45 manufactured output, 40 total export, and producing more than 8000 valueadded products ranging from traditional high-tech. Furthermore, these are nurseries innovation entrepreneurship, which will be key future growth India. It is also an...

Abstract The study of corporate governance is gaining momentum as its compliance has been made mandatory and the number issues on rise. Global scandals in Enron, WorldCom, so forth. along with rising domestic cases misgovernance such Satyam, Tata v/s Mistry have further stimulated interest policy makers, investors, academicians other stakeholders India. A studies investigated relationship between performance but results remain inconclusive. We examine Indian context a sample 2,552...

Purpose This study explores the intricate relationship between social media communication, consumer attitude and purchase intention within context of lifestyle category products. With rapid proliferation platforms, businesses have turned to these platforms connect with consumers influence their purchasing decisions. aims provide an in-depth analysis how communication strategies impact attitudes and, in turn, intentions. Design/methodology/approach The employs partial least squares structural...

Purpose The study aims to add the existing literature on food supply chains by specifically taking into redesigning of alignment storage, packaging and distribution practices in modern complex chain. redesign chain’s is a transformative endeavor ultimately aimed at enhancing efficiency, sustainability reliability. Design/methodology/approach In order identify, classify prioritize main challenges, this conducted an extensive analysis experts’ opinions areas academia, information technology...

Autonomous driving is the future trend when it comes to age of 5G at end 21st century, and vehicle navigation indispensable key technology. The companies with car software hardware business are facing fierce competition. Business operators must know company's position role in industry, order adopt strategies respond. In this study, two indicators investigated using social network analysis technics such as technological redundancy centrality patent citation (PCN). It understood that...

The present study intends to identify and evaluate the factors affecting perception readiness of young online shoppers regarding digital transactions. Thirty variables were identified through systematic literature review that can influence consumers’ Data collected from 525 millennials north India. After performing factor analysis, five broad namely (a) personal characteristics incentives, (b) knowledge technical capability, (c) perceived usefulness, (d) sense security, (e) transaction risk,...