A5072991153- Knowledge Management and Sharing
- Open Source Software Innovations
- Digital Marketing and Social Media
- Technology Adoption and User Behaviour
- Creativity in Education and Neuroscience
- Big Data and Business Intelligence
- FinTech, Crowdfunding, Digital Finance
- Psychology of Moral and Emotional Judgment
- Experimental Behavioral Economics Studies
- Ethics and Social Impacts of AI
- Social and Intergroup Psychology
- Behavioral Health and Interventions
- Business Strategy and Innovation
- Educational Strategies and Epistemologies
- Innovation and Knowledge Management
- Child and Animal Learning Development
- Microfinance and Financial Inclusion
- Neurobiology of Language and Bilingualism
- Decision-Making and Behavioral Economics
- Consumer Behavior in Brand Consumption and Identification
- Misinformation and Its Impacts
- Sharing Economy and Platforms
- Resilience and Mental Health
- Deception detection and forensic psychology
- Psychological and Educational Research Studies
King's College London
2015-2024
King's College School
2016-2024
City, University of London
2016-2021
Vienna University of Economics and Business
2021
Erasmus University Rotterdam
2013-2016
School of Business and Management
2016
The King's College
2015
Generating creative ideas and turning them into innovations is key for competitive advantage. However, endeavors toward creativity innovation are bounded by constraints such as rules regulations, deadlines, scarce resources. The effect of on has attracted substantial interest across the fields strategic management, entrepreneurship, industrial organization, technology operations organizational behavior, marketing. Research in these focused various that trigger distinct mediating mechanisms...
The self-concept maintenance theory holds that many people will cheat in order to maximize self-profit, but only the extent they can do so while maintaining a positive self-concept. Mazar, Amir, and Ariely (2008, Experiment 1) gave participants an opportunity incentive on problem-solving task. Prior task, either recalled Ten Commandments (a moral reminder) or 10 books had read high school neutral task). Results were consistent with theory. When given cheat, moral-reminder priming task...
The Internet and advances in digital technologies fundamentally are transforming marketing. Armed with an abundance of information opportunities, consumers no longer accept the role passive recipients marketing communication. This is turning traditional communication approaches upside down
Prior research has provided conflicting arguments and evidence about whether people who are outsiders or insiders relative to a knowledge domain more likely demonstrate scientific creativity in that particular domain. We propose the nature of relationship between distance an individual’s expertise from depends on his her cognitive processes problem solving (i.e., cognitive-search effort variation). In analysis 230 solutions generated science contest platform, we found was positively...
Generative AI (GenAI) holds the potential to revolutionise marketing education by enhancing learning experience and addressing long-standing pedagogical challenges. This paper explores transformative impact of GenAI, focusing on three primary dimensions: cost efficiency & scalability, personalisation accessibility, creativity innovation. However, despite these substantial benefits, GenAI also presents important risks I therefore underscore need for strategic responsible implementation,...
Srull and Wyer (1979) demonstrated that exposing participants to more hostility-related stimuli caused them subsequently interpret ambiguous behaviors as hostile. In their Experiment 1, descrambled sets of words form sentences. one condition, 80% the sentences described hostile behaviors, in another 20% behaviors. Following descrambling task, all read a vignette about man named Donald who behaved an ambiguously manner then rated him on set personality traits. Next, hostility various (all...
Individual innovativeness has become one of the most important employability skills for university graduates. In this paper, we focus on how students could be better prepared to innovative in workplace, and argue that inquiry-based learning (IBL) – a pedagogical approach which follow processes used by scientists construct knowledge can effective purpose. Drawing research examines social cognitive micro-foundations behavior, develop conceptual model links IBL student innovativeness, introduce...
Widespread adoption of a contact tracing app by the UK public is an important part safely easing or lifting lockdown. In this context, it essential to understand how rates are influenced different configurations proposed COVID-19 app. There many implementation options that can impact adoption. For example, which institution should be responsible for and have oversight app? What type data collected? Does matter long stored? This whitepaper provides data-driven insights into these other...
Crowdfunding has emerged as an alternative means of financing new ventures by utilizing the financial support a large group individual investors. This research asks novel question: Does being crowdfunded carry any signal value for broader market observing consumers? Seven studies reveal consumer preference products, even after controlling product’s objective product characteristics. The authors identify two inferences that help explain this effect: (1) consumers perceive products to be...
Semantic priming has been studied for nearly 50 years across various experimental manipulations and theoretical frameworks. Although previous studies provide insight into the cognitive underpinnings of semantic representations, they have suffered from small sample sizes a lack linguistic cultural diversity. In this Registered Report, we measured size variability effect 19 languages (N = 25,163 participants analyzed) by creating largest available database values based on an adaptive sampling...
Semantic priming has been studied for nearly 50 years across various experimental manipulations and theoretical frameworks. Although previous studies provide insight into the cognitive underpinnings of semantic representations, they have suffered from small sample sizes a lack linguistic cultural diversity. In this Registered Report, we measured size variability effect 19 languages (N = 25,163 participants analyzed) by creating largest available database values based on an adaptive sampling...
Given the growing importance of innovation and consumer engagement, many firms are strongly interested in finding ways to encourage their consumers generate creative new product ideas for them crowdsourcing initiatives. To that end, managers often use monetary rewards—one most commonly used managerial tools stimulate desired behaviors. A critical question this respect is whether rewards effective stimulating creativity and, if so, how large those should be. This study aims answer these...
Collective creativity and innovation are key determinants of various important outcomes ranging from competitiveness an organization to GDP growth a country. As result, this topic has attracted widespread scholarly interest different disciplines, including strategic management, entrepreneurship, production operations information systems, marketing, organizational behavior, sociology, economics, psychology. However, research remained isolated within disciplinary boundaries, which presents...
With the emergence of generative AI, and its disruption within education, debates have been preoccupied with technocentric problems deployment issues. This focus often overshadows broader questions about crafting a responsible educational vision in an AI-dominated world. While AI may offer transformative potential for it also comes challenges, from biases to facilitating academic dishonesty. However, focusing solely on these challenges diverts attention deeper reflections wider implications...
In a rapidly evolving AI landscape, policymakers, publishers, and researchers have to continuously re-define responsible practices for research. Our consensus describes the fundamental principles required usage guide everyday research development of future policies.
Abstract The initial screening decision that marketing managers make is critical. It requires the selection of what innovation project to invest in, which fundamental success. However, our knowledge how these decisions and this impacts performance limited. By drawing upon cognitive psychology managerial decision‐making literature, we address two critical questions. first question focuses on identifying specific types (e.g., heuristics, intuition) used when making an decision. Based analysis...
We question the perspective that curiosity and creativity stem from a shared novelty-seeking process. emphasize has two distinct dimensions: Novelty usefulness, each involving separate cognitive processes. These dimensions may not necessarily mutually reinforce other. contend more comprehensive model encompasses full scope of construct is needed.
Global prize-based science contests have great potential for tapping into diverse knowledge on a global scale and overcoming important scientific challenges. A necessary step to be utilized in these is that disclosed. Knowledge disclosure, however, paradoxical nature: order the value of assessed, inventors must disclose their knowledge, but then person who receives does so at no cost may use it opportunistically. This risk opportunistic behavior turn makes inventor fearful disclosing this...
Science skepticism is widespread and on the rise. It a strong threat to public well-being global sustainability. In this paper, I argue that crowd science promising underutilized tool fight threat. Drawing recent behavioral research in marketing, identify several positive psychological consequences of initiatives—both for participants observers these initiatives—which could turn promote stronger trust science.