According to the research-based view of firm, innovation is a key capability that can foster sustainable competitive advantage and explain firm heterogeneity in export performance. However, few studies have focused on effect performance context low levels innovation, which developing markets are characterized by. Since exports considered first market entry mode, it critical understand exports. In this paper, we test small medium-sized enterprises (SMEs) Peru received government subsidies,...

Research work on the relationship between Corporate Social Responsibility and financial performance has been going for seven decades. Even when prevailing studies are those that found a positive influence of social responsibility performance, strong conclusive results still unavailable. Some explanations this situation based, among other reasons, fact variables have relation mediated by multiple factors. Additionally, it is unknown whether obtained can be extrapolated to all types companies...

The purpose of this paper is to contribute the theoretical discussion on best way define Corporate Social Responsibility. methodology used a bibliographic review through search for articles in different catalogues (Redalyc, Ebsco, JStor, SAGE, Science Direct, and Springer), focusing that addressed study definitions concept. ways defining it are identified analysed order find definition can encompass all others. also proposes locating concept at level management philosophy (and not simply as...

This research aims to determine absorptive capacity's impact on innovation in SMEs Peru. Latin America tend be characterized by technological backwardness, and innovations, if any, incremental nature. In Peru, more than half of activities are destined the acquisition capital goods. this sense, rather generate innovation, adopt existing innovations. Thus, order reap benefits adoption, must possess a high degree capacity, understood as firm's capacity value external knowledge, assimilate,...

El creciente compromiso de las empresas con el cumplimiento los Objetivos Desarrollo Sostenible la Agenda 2030 Naciones Unidas plantea interrogante sobre cuáles son beneficios que pueden obtener ese compromiso. objetivo este trabajo es estudiar relación entre y generación dos tipos para empresas: económicos relacionados desempeño recursos humanos. Se utilizó información relevada mediante un cuestionario, fue respondido por una muestra participaron en programa autoevaluación Responsabilidad...

Many scientific articles have been written about management students’ perceptions of corporate social responsibility. Most these investigations were carried out on small samples, made up students from a single university. Very few compared different universities and countries. The main objective this paper is to investigate whether countries operate as an explanatory variable for their concept. Fifty-four previous reviewed, identifying some important conceptual problems high amount...

This article presents and discusses empirical research into citizen satisfaction, conducted to measure the performance management of local public policies. The object is evaluate safety policy a Spanish city through survey measuring satisfaction with services. Regression ‘importance-performance analysis’ (IPA) were applied views expressed by sample citizens. One objective study reported use different derived importance values, from correlation regression analysis, compare results two...

Knowledge of the motivations managers to practice Corporate Social Responsibility (CSR) is a critical issue for those who promote its adoption. The understanding these reasons complicated by fact that there are different ways defining this responsibility, raising question whether any relationship between adopting it and how define it. To address issue, classification was constructed related CSR. A self-administered questionnaire applied non-probability sample managers, which included...

Purpose The purpose of this paper is to analyze how political marketing management in terms communication practices influence the voters’ emotional responses as they observe and listen discourse a leader. Design/methodology/approach An experiment was conducted, which participants watched last debate campaign leading up Peruvian presidential elections held June 2016. During experiment, Emotient FACET technology codifies facial micro-expressions participants. Findings results reveal that...

Introducción: El presente artículo tiene como objetivo realizar una revisión sobre prescripción social y confianza en torno al despliegue de las prestaciones sociales los Centros del Adulto Mayor (CAM) Seguro Social Salud (EsSalud) durante la emergencia sanitaria por COVID-19. EsSalud sus 126 CAM brinda a personas adultas mayores, esto es, actividades para el uso tiempo libre que están ligadas social; decretarse viraron modalidad virtual. La experiencia frente pandemia señala instituciones...

Knowledge about the motivations of managers to practice corporate social responsibility (CSR) is a critical issue for those who promote its adoption. The understanding these reasons complicated by fact that there are different ways defining CSR, raising question whether any relationship between adopting it and how defined. To address this issue, research categorizes relates them classification CSR. end, self-administered questionnaire was applied non-probability sample managers, which...

Enterprises increasingly publish sustainability reports to address concerns about their environmental and social impact. However, the voluntary nature of these lack independent auditing often lead skepticism regarding authenticity, with some perceiving them as mere marketing or greenwashing tools. This study aims investigate whether publishing truly reflects transparency responsible behavior. The relationship between reports, responsibility policies, policies is analyzed. research was...

The objective of this research is to identify the factors that affect negotiation process SMEs in trade shows, which represent one most important export promotion instruments. Semi-structured interviews were carried out with Peruvians who participated negotiations. A conceptual model was developed, integrates various identified literature such as (1) background factors, (2) strategic (3) cultural (4) negotiator and (5) psychological order confirm their impact on process. results revealed had...

This paper focuses on political or adversarial communication as an information source in decision-making. One of the best-known instances such mass is televised series us presidential debates which competing strategies for future government decisions and actions are presented. The considers models debate a public environment, focusing types associated with criticism counter-criticism manifested management affairs. proposes: (i) normative model showing how can be conducted, including...