Yide Liu

ORCID: 0000-0001-9268-3555
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About
Contact & Profiles
Research Areas
  • Digital Marketing and Social Media
  • Technology Adoption and User Behaviour
  • Customer Service Quality and Loyalty
  • Consumer Behavior in Brand Consumption and Identification
  • Diverse Aspects of Tourism Research
  • Business Strategy and Innovation
  • Digital Platforms and Economics
  • Fuel Cells and Related Materials
  • Electrocatalysts for Energy Conversion
  • Knowledge Management and Sharing
  • Vehicle emissions and performance
  • Sentiment Analysis and Opinion Mining
  • Electric Vehicles and Infrastructure
  • Work-Family Balance Challenges
  • Consumer Retail Behavior Studies
  • Media Influence and Health
  • Collaboration in agile enterprises
  • Teaching and Learning Programming
  • Energy, Environment, and Transportation Policies
  • Culinary Culture and Tourism
  • Innovation and Knowledge Management
  • Biomedical and Engineering Education
  • Customer churn and segmentation
  • Advanced Text Analysis Techniques
  • Halal products and consumer behavior

Hubei Academy of Agricultural Sciences
2025

Ministry of Agriculture and Rural Affairs
2025

Beijing Institute of Neurosurgery
2025

Capital Medical University
2025

Macau University of Science and Technology
2015-2024

Brandeis University
2024

The University of Texas at San Antonio
2024

Northside Hospital
2024

University of Central Florida
2024

University of Macau
2021-2023

Purpose Partial least squares structural equation modeling (PLS-SEM) has become popular in the information systems (IS) field for relationships between latent variables as measured by manifest variables. However, while researchers using PLS-SEM routinely stress causal-predictive nature of their analyses, model evaluation assessment relies exclusively on criteria designed to assess path model's explanatory power. To take full advantage purpose causal prediction PLS-SEM, it is imperative...

10.1108/imds-10-2019-0529 article EN Industrial Management & Data Systems 2020-08-04

This study examines the factors that influence individual intentions towards adoption of full electric vehicles. A sample including 308 respondents was collected on streets Macau. The data were analysed by confirmatory factor analysis and structural equation modelling. results demonstrate environmental concerns perception policy are antecedent vehicles, which influences behavioural intention to purchase also finds economic benefit is one key influencing Vehicle operators seek benefits from...

10.3390/su70912564 article EN Sustainability 2015-09-11

A comprehensive machine learning workflow consisting of feature selection, decision modeling, regression and extremum optimization was set up to give predictions based on big-data, bringing revolutionary changes labor-intensive fields.

10.1039/d0ta12571g article EN Journal of Materials Chemistry A 2021-01-01

Sucrose non-fermenting-1-related protein kinases (SnRKs) have been implicated in plant growth and stress responses. Although SnRK3.23 is known to be involved drought stress, the underlying mechanism of resistance differs between Arabidopsis rice, little about its function wheat. In current work, TaSnRK3.23B was detected on cell membrane nucleus. overexpression promoted reactive oxygen species (ROS) scavenging via accumulation antioxidant enzymes, including superoxide dismutase (SOD),...

10.1186/s12870-025-06091-y article EN cc-by-nc-nd BMC Plant Biology 2025-01-16

Smart grid revolutionizes the current electric power infrastructure by integrating with communication and information technologies. With wireless sensor network, smart enables both utilities customers to transfer, monitor, predict, manage energy usage effectively costly. However, increased application of network also introduce new security challenges, especially related privacy, connectivity, management, causing unpredicted expenditure disaster consumers. In order build a reliable for grid,...

10.1155/2012/492819 article EN cc-by International Journal of Distributed Sensor Networks 2012-09-02

The growth of urban tourism has the potential to increase tourist–resident tensions that limit sustainable in many destination cities. Visitors’ perceptions poor relationships and conditions safety may have an impact on their attitudes, especially with regard trip satisfaction. This study investigates roles relationship perception between service quality, satisfaction, word mouth (WOM). results this empirical (n = 386) show significant effects but only reveals a effect WOM. Furthermore, also...

10.3390/su10072114 article EN Sustainability 2018-06-21

“Awesome” is one of the most highly desirable experiences for tourists. This study investigates how tourists’ awe emotion induced when tourists visit sacred mountains and experience influences their satisfaction. A survey administrated at a famous mountain in China—Mount Emei. Results reveal that more elicited by perceived vastness natural environment secular tourists, while encouraged sanctity religious ambience pilgrim Awe mediator between sense perceptual vastness/sanctity The mediation...

10.3390/su9122189 article EN Sustainability 2017-11-27

With the rapid growth of sharing economy, access-based services have emerged as an alternative and/or complementary to traditional ownership-based services. The are enabled by means Smart Product-Service Systems (SPSSs) that integrate smart products and e-services into a single solution. However, there is lack studies cover acceptance factors for both SPSSs. Therefore, it important study explore influence This develops conceptual framework which consists perceived interactivity mobile apps...

10.3390/su11030928 article EN Sustainability 2019-02-12

This study combines the experience economy theory with perceived value to explore mechanism of how e-WOM regarding culinary tourism in social media is generated from tourists' a destination. indicates that different realms destination cuisine have roles influencing functional and emotional values, major source affecting satisfaction memory experience, takes role generation intention. Among four entertainment has greatest total effect on

10.1080/10941665.2020.1851273 article EN Asia Pacific Journal of Tourism Research 2021-02-13

Purpose In China, the practice of livestreaming while shopping has evolved from a form entertainment into new business strategy. recent years, gastronomy industry also adopted as means online promotion. Based on stimulus–organism–response theoretical model, this study aims to investigate effects viewers’ impulsive consumption by considering gamification, perceived professionalism and telepresence causative factors. Design/methodology/approach This conducted survey viewers that received 1,093...

10.1108/ijchm-09-2021-1137 article EN International Journal of Contemporary Hospitality Management 2022-03-21

Purpose This study aims to provide a response calls for research on the consequences of technostress among employees in smart hotels. Based person–environment fit and job demands–resources theories, authors offer theoretical framework investigate how factors affect employees’ well-being performance. Further, moderating effects organizational learning relationship between employee Design/methodology/approach The developed empirically tested model based survey 454 respondents China. effect was...

10.1108/jhtt-01-2021-0032 article EN Journal of Hospitality and Tourism Technology 2022-01-21

Purpose One of the impacts COVID-19 pandemic is that using an e-wallet – a contactless process rather than payment terminal intuitively safer option. This study grounded in cognitive absorption theory and investigates how use money-gift function influences intention to continue app. Design/methodology/approach Using cross-sectional approach, structured questionnaire was designed distributed target respondents Malaysia through social media platforms. The data were collected with purposive...

10.1108/intr-06-2021-0406 article EN Internet Research 2022-04-09

Purpose The concept of experience economy states that customers seek experiences whether from products and services. Tourism is at the forefront because tourists are looking for staged encompassing four realms (entertainment, educational, esthetic escapism). purpose this paper to empirically explore effects on tourists’ word-of-mouth (WOM) in Chengdu cuisine through satisfaction memory. Design/methodology/approach In total, 397 valid data were collected who have experienced ethnic Chengdu. A...

10.1108/bfj-08-2018-0517 article EN British Food Journal 2019-07-03

Nowadays, product placements are commonly presented on mobile social media but related studies rare. The main purpose of the study is to investigate effects content likeability, credibility, and engagement users' acceptance placement in networks. results online survey indicate that likeability an antecedent credibility; has influence both directly affect user Furthermore, interaction effect with credibility multi-group analysis young adults show differences middle-aged direct implications...

10.4067/s0718-18762020000300102 article EN cc-by Journal of theoretical and applied electronic commerce research 2020-01-15

Abstract Traditionally, a larger number of experiments are needed to optimize the performance membrane electrode assembly (MEA) in proton‐exchange fuel cells (PEMFCs) since it involves complex electrochemical, thermodynamic, and hydrodynamic processes. Herein, we introduce artificial intelligence (AI)‐aided models for first time determine key parameters nonprecious metal electrocatalyst‐based PEMFCs, thus avoiding unnecessary during MEA development. Among 16 competing algorithms widely...

10.1002/ange.202006928 article EN Angewandte Chemie 2020-07-14

Appreciation is an ingredient that essential for enhancing customers’ postconsumption service evaluations; nevertheless, few studies have explored its role in the context of ethnic restaurants. This article aims to examine appreciation’s effects on behavioral intention by first considering cultural effects. study develops and empirically tests a research model based 488 questionnaires collected at upscale restaurant Macau. The result shows utilitarian value, hedonic motivation affect...

10.1177/10963480211011544 article EN Journal of Hospitality & Tourism Research 2021-05-06

10.1016/j.jretconser.2022.103013 article EN Journal of Retailing and Consumer Services 2022-05-06

Purpose Green supply chain management is an effective, environment-friendly business practice. Based on institutional theory and dynamic capability theory, the study examines effect of pressures to implement green (GSCM) innovation, by considering mediation effects cross-functional coopetition. Design/methodology/approach This conducted a survey Chinese companies collected 1,481 responses. The for GSCM implementation were analyzed using partial least squares structural equation modeling...

10.1108/ijpdlm-03-2022-0104 article EN International Journal of Physical Distribution & Logistics Management 2022-12-06

Smart cities link the city services, citizens, resource and infrastructures together form heart of modern society. As a “smart” ecosystem, smart focus on sustainable growth, efficiency, productivity environmentally friendly development. By comparing with European Union, North America other countries, in China are still preliminary stage. This study offers comparative analysis ten basis an extensive database covering two time periods: 2005–2007 2008–2010. The unsupervised computational neural...

10.3390/su7067604 article EN Sustainability 2015-06-12

Air pollution is a serious environmental issue across the world and has drawn attention from researchers with different backgrounds. The carbon exhaust gasoline vehicles one cause of air pollution. One solution for reducing emissions to provide green vehicles, such as electric motorcycles, drivers passengers, which can help sustainable development environment in an ecological way. This research discusses market response motorcycles Macau by focusing on effects policy. An technology...

10.1177/2158244019899091 article EN cc-by SAGE Open 2020-01-01

Purpose Awe is an essential post-experience assessment; nevertheless, few studies have discussed its role in the field of outdoor sports or tourism. In this study, authors aim to examine effects awe on participants' satisfaction and behavioral intention by considering perceived vastness natural environment, professionalism, self-image congruity as drivers. Design/methodology/approach The proposed empirically tested a research model based survey with 480 responses collected China. effect...

10.1108/ijsms-12-2020-0232 article EN International Journal of Sports Marketing and Sponsorship 2021-09-06

Skull base chordoma is a rare and aggressive bone tumor with poor prognosis. The basement membrane (BM) plays an pivotal role in progression. However, the involvement of BM-related genes assessing prognosis influencing biological behavior skull chordomas remains unclear. Patients undergoing endoscopic endonasal surgery were included study (77 patients for bulk transcriptome sequencing 6 single-cell RNA sequencing). A signature was established validated using data. Additionally, we...

10.1186/s12885-025-14006-1 article EN cc-by-nc-nd BMC Cancer 2025-04-03
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