ABSTRACT Consumers can now purchase cannabinoid Cannabidiol (CBD) oil from retailers. Product names are often used to communicate the differences in contents of CBD oils; for example, “CBD isolate” only contains CBD, whereas “full spectrum CBD” terpenes, flavonoids, and some delta‐9 tetrahydrocannabinol (THC). The describe could cause consumer confusion about actual product contents. We conducted an online survey with two selection tasks examine associated names. Products one task displayed...

Abstract This article focuses on the immediate impacts of coronavirus disease 2019 (COVID‐19) retail prices dairy products in United States. Using weekly data from US Department Agriculture, Agricultural Marketing Service, we analyze a change coinciding with COVID‐19 restrictions. regression discontinuity design, find that all decreased by 8% at time stay home orders and changes activities took place. When focusing specific categories, varying degree price declines, but also many did not...

Nowadays, consumers have become increasingly aware of their local food system as a result concerning about health and nutrition, safety sustainability, economic development. This transitional shift from global to direct-to-consumer farm operations has increased the demand for locally produced foods. As an alternative, community supported agriculture (CSA), direct sustainable channel, gained tremendous popularity in US. Despite interest garnered by CSA, relatively few studies empirically...

Abstract Given the leading role of private label brands in fluid milk market, it is special interest to focus on possible differences farm‐retail price transmission between and branded as well causes heterogeneity. This article examines heterogeneous effects products market using a panel threshold asymmetric error correction model. Results indicate that upward retail‐price adjustment faster than downward for both milk. The speed significantly three different regimes. We further investigate...

The method used to dry hemp flowers can impact the concentration of cannabidiol (CBD) and other quality characteristics like mold levels in CBD oil. Understanding consumer preferences is vital for producers processors because there variation drying time, energy use, capital investment between potential methods. This research assesses willingness pay (WTP) oil at varying content (mg per 1-oz.(30 mL) bottle) methods better understand how consumers make tradeoffs attributes. Specifically,...

Dual-purpose wheat (Triticum aestivum L.) systems are commonly used in the Great Plains of United States but not often Southeast. This study aimed to evaluate viability dual-purpose management Wheat varieties evaluated were generic feed type (unknown variety blend, Feed), seed GA Gore (Seed), and 2 forage types, AGS 2024 (AGS) Pioneer 26R41 (Pioneer). The experiment was a randomized complete block design (n = 4) conducted during winters 2021 2022. Three grazing frequencies used: an ungrazed...

Policymakers and value chain members often use a one-size-fits-all strategy to increase local food consumption. Our results indicate this approach may not be effective; buyers nonbuyers have differing barriers purchasing more or accessing food. We examine the effect of demographics, health indicators, shopping location, zip code on those barriers. Prices availability are for both nonbuyers. Consumers with higher healthy diet scores likely think about availability. Providing specific products...

Abstract We examine the relationship of product characteristics ready-to-eat breakfast cereal and targeted television advertising to specific consumer segments. compile a unique data set that includes brand-packaging characteristics, including on-box games, nutrition information, cobranding. find cereal's varies by target audience. Our results provide insight into understanding how manufacturers strategically utilize branding, packaging, advertising. This can help industry policy makers...

This study examines the causal effect of a change in administration New York State milk price gouging law on retail prices. Specifically, we focus November 2008 shift from threshold pricing policy that consisted monthly announced prices to fixed margin policy. Using regression discontinuity approach, find lower and thus increased consumer welfare for purchasers State. Furthermore, application may have eliminated previously hypothesized coordination by retailers through more competitive environment.

Abstract This article addresses the demand and challenges for local brand milk focuses on marketing strategies retail promotion. While federal state government make efforts to promote food purchases consumption at farm level, foods face significant distribution in grocers, especially larger stores. Limited shelf space high pricing by retailers impedes consumers’ results weak competitiveness brands. Therefore, it is essential producers “buy local” programs understand what types of promotion...

Abstract Many states devote to state-based marketing programs with goals of increasing demand for local products. Utilizing data from a survey northeastern U.S. producers, we evaluate producer and farm characteristics that affect awareness participation in programs. Increased sales were the main reason program by producers. Main nonuser barriers Buy Local is small production believing there no benefit both Farmers’ Market participation. Furthermore, agricultural activities as well are...

We introduce a model of dynamic price and advertising competition use the to investigate popular segment Ready-To-Eat Cereal Market. It is well understood that key non-price strategic demand determinant in differentiated product markets. Two compatible models for role have emerged. One specifies as consumer's level awareness (informative) other complimentary attribute (persuasive). Without specific information on two roles cannot be simultaneously identified within model. must then decide...

Field experiments were conducted at Tifton, Georgia from 2019 to 2020 compare the effects of new peanut (Arachis hypogaea L.) cultivar ‘Georgia-16HO’ with former industry standard ‘Florunner’, and in-furrow applications phorate or imidacloprid insecticides on severity tomato spotted wilt (TSW) caused by Tomato virus (TSWV), resultant yield, crop value. Incidence TSW was much lower for Georgia-16HO than Florunner in both years, differences more obvious when pressure higher. Yield greater...

Abstract The legalization of hemp in the United States (U.S.) has created increased interest from agricultural and non-agricultural entities seeking to establish/expand production processing. As these begin locate their processing operations, there is a potential for nearby residents have concerns about efforts. Using an online survey southeastern U.S., concern levels externalities associated with were evaluated. Results show majority are concerned locating varying illegal activity...

Extension program participants tell story after of the impact Cooperative on their lives, families, and businesses. Despite huge amounts qualitative data, very little quantitative data exist showing aggregated public value programs—especially across areas. The lack leaves administrators high dry when they are asked to show value, a circumstance sometimes resulting in reductions human financial resources. A simple, yet powerful instrument was developed used Georgia along with analysis methods...

College students consume less dairy milk than in the past. Increased competition beverage aisle influences their choices. However, much of population is not meeting recommended intake guidelines for calcium. A survey undergraduate college with university dining plans focused on consumption habits, choices, and student attitudes toward healthful foods nutrition. Results are guiding Extension program educational outreach campaigns to students. By focusing nutritional benefits milk, educators...

The objective of this report is to provide a benchmark the percentage Connecticut residents’ expenditures on locally-grown agricultural products. To end, two specific assessments are conducted: • Consumer accounted for by food (fruit, vegetables, dairy, poultry, eggs, meat and fish); Expenditures nursery greenhouse (green industry) products relative all such in state. This was produced at request Governor’s Council Agricultural Development (GCAD). An overarching goal GCAD “increase consumer...

The asymmetric farm-retail transmission has been well documented in the general fluid milk market. However, little attention given to possible heterogeneous cost pass-through process of private labels. Given leading role labels market, it is special interest focus on its different effect price transmission. In this paper, we examine effects label and branded products We incorporate extend Error Correction Model (ECM) approach specify estimate using panel data. To capture brand types...