Zuzanna Pieniak

ORCID: 0000-0003-0641-2340
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About
Contact & Profiles
Research Areas
  • Culinary Culture and Tourism
  • Consumer Attitudes and Food Labeling
  • Meat and Animal Product Quality
  • Organic Food and Agriculture
  • Food Waste Reduction and Sustainability
  • Sensory Analysis and Statistical Methods
  • Obesity, Physical Activity, Diet
  • Nutritional Studies and Diet
  • Consumer Behavior in Brand Consumption and Identification
  • Nutrition, Health and Food Behavior
  • Risk Perception and Management
  • Agriculture Sustainability and Environmental Impact
  • Behavioral Health and Interventions
  • Food Safety and Hygiene
  • Public Relations and Crisis Communication
  • Environmental Education and Sustainability
  • Nutrition and Health Studies
  • Climate Change Communication and Perception
  • Identification and Quantification in Food
  • Digital Marketing and Social Media
  • Environmental Sustainability in Business
  • Regional Development and Management Studies
  • Agricultural Innovations and Practices
  • Fatty Acid Research and Health
  • Eating Disorders and Behaviors

European Food Information Council
2017

Ghent University
2007-2016

Ghent University Hospital
2006-2013

Agricultural & Applied Economics Association
2008-2012

Abstract Objective To investigate the gap between consumer perception and scientific evidence related to health benefits safety risks from fish consumption. Design Consumer perceptions a cross-sectional survey in March 2003 Belgium were compared with based on literature review. Method A quota sampling procedure was used age as control variable. Subjects completed self-administered questionnaire including benefit beliefs fish, content effect for nutrients harmful substances. Adults ( n =429),...

10.1079/phn2004697 article EN Public Health Nutrition 2005-06-01

Abstract Background: Despite scientific evidence on the positive effects of seafood consumption human health, fish remains below recommended intake levels for majority Europeans. The present study aimed to explore cultural differences in potential determinants consumption: consumers’ knowledge and health‐related beliefs, as well relationship between those variables, socio‐demographics frequency, using data from five European countries. Methods: A cross‐sectional consumer survey was carried...

10.1111/j.1365-277x.2010.01045.x article EN Journal of Human Nutrition and Dietetics 2010-05-27

Purpose The purpose of this paper is to investigate the impact consumers' health beliefs, involvement, and risk perception on fish consumption behaviour in five European countries. Design/methodology/approach Cross‐sectional data were collected through a pan‐European consumer survey ( n =4,786) with samples representative for age region Belgium, Netherlands, Denmark, Spain Poland. First, cross‐cultural validity differences involvement relation have been tested. Next, structural equation...

10.1108/00070700810900602 article EN British Food Journal 2008-09-05

ABSTRACT A growing interest emerges with regard to how entrepreneurship and innovation can contribute the success well‐being of farmers. The main objective study is develop test a model, which emphasizes relationship trust innovative entrepreneurial orientation on absorptive capacity in an agricultural context. This article examines also effect as well connection both outcome farm business performance. Cross‐sectional data were collected from sample 199 banana farmers 2008‐2009 Ecuador....

10.1002/agr.21394 article EN Agribusiness 2014-06-25

This study analyses European consumers' awareness and determinants of use PDO, PGI TSG labels in six countries (Italy, Spain, France, Bel- gium, Norway Poland) using data from a cross-sectional survey with 4,828 par- ticipants. The confirms higher PDO (68.1%) as compared to (36.4%) (25.2%). Awareness is among men people aged above 50 years. Consumers' or label triggered by the belief that signals better product quality. Quality beliefs are shaped an interest getting information about quality...

10.13128/bae-10558 article EN DOAJ (DOAJ: Directory of Open Access Journals) 2012-09-01

Sustainable and healthy food-related behavior is high on the public policy research agenda due to its potential cope with negative environmental health outcomes. There are several measures related sustainability in food choices but there have not been many attempts integrate sustainable eating (SHE) behaviors into one measurement instrument so far. Therefore, main aim of this study was identify how young adults interpret SHE concept develop an that a self-reported consumer's behavior. The...

10.3390/nu11010095 article EN Nutrients 2019-01-05

Abstract Background The purpose of this study was to explore the cross-cultural differences in frequency fish intake and motivations for consumption between people from households with (CVD+) or without (CVD-) medical history cardiovascular disease, using data obtained five European countries. Methods A cross-sectional consumer survey carried out November-December 2004 representative household samples Belgium, Netherlands, Denmark, Poland Spain. sample consisted 4,786 respondents, aged 18–84...

10.1186/1471-2458-8-306 article EN cc-by BMC Public Health 2008-09-10

Objective Given the public health importance of improving dietary behavior in chronic disease prevention low- and middle-income countries it is crucial to understand factors influencing these settings. This study tested validity a conceptual framework linking individual environmental among Ecuadorian adolescents aged 10–16 years. Methods A cross-sectional survey was conducted 784 school-going urban rural Southern Ecuador. Participants provided data on socio-economic status, anthropometry,...

10.1371/journal.pone.0157744 article EN public-domain PLoS ONE 2016-07-22

Purpose This study aims to investigate consumers' perceptions and barriers in relation fresh, frozen, preserved ready‐meal fish products a geographically diverse selection of European countries. Design/methodology/approach Cross‐sectional data were collected through consumer survey ( n =3,213), conducted June 2008 the Czech Republic, Germany, Greece, Italy, Portugal, Romania, Sweden UK. Items measured self‐reported consumption frequencies, different product categories, perceived for...

10.1108/00070701311317810 article EN British Food Journal 2013-03-27

Food, nutrition and health policy makers are poised with two pertinent issues more than any other: obesity climate change. Consumer research has focused primarily on specific areas of sustainable food, such as organic local or traditional meat substitution and/or reduction. More holistic view healthy eating behaviour received less attention, albeit that is emerging in this area. This study protocol aims to investigate young consumers' attitudes towards by applying a multidisciplinary...

10.1186/s12889-016-3260-1 article EN cc-by BMC Public Health 2016-07-15
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