Purpose This study examines the relationship between absorptive capacity, team culture, competitive intelligence awareness and entrepreneurial behavior with strategic flexibility sustainable advantage further investigates moderating influence of innovativeness on in hotel industry. Design/methodology/approach The current applied a quantitative research method to collect data from five-star luxury management staff Malaysia, using questionnaire surveys. A total 550 questionnaires were...

Journalism is a highly technology-dependent profession, and students, educators, professionals must develop specific digital skills. This study uses the theory of disruptive innovation to examine how journalism educators adapt their programs in response changing media environments. A survey accredited mass communication identified three key challenges: need for long-term investment, ability predict future change demand, difficulty hiring faculty expertise. When asked which technologies will...

Environmental ethics and moral obligation are action plan that helps to preserve the environment has influenced consumption style. The utilization of green products helped minimize environmental health threats, which is considered sustain environment. In this study, we examine consumer ethics, attitude, social influence, through mediation willingness use toward behavior. Using a questionnaire survey method capture 250 consumers in Abuja, Nigeria SmartPLS3.0 assess model validity. outcomes...

Green technology innovation is a vital strategic driver for the sustainable development of an organization and pitched toward energy conservation, pollution mitigation, waste recycling. This study investigates influence green orientation top management on hotel's competitive advantage. It considers effects human capital, structural relational capital. adopts partial least square equation model (PLS-SEM) to test hypotheses using 380 data samples from employees hotels in USA. The statistical...

The present study examines the relationships between absorptive capacity, team culture, competitive intelligence awareness, entrepreneurial behavior, learning capability, and sustainable advantage. Quantitative design deductive research approach were followed to collect data from hotel management staff in Malaysia. Altogether 550 questionnaires distributed, 457 valid received. This was used SEM (Structural Equation Modeling) as a statistical analysis technique assess measurement structural...

This present study examines the relationships between hedonic value, customer-to-customer interaction, customer demandingness, customization and love on citizenship behaviour with moderation effect of involvement. A quantitative survey design was conducted a sample 585 customers in Malaysian hotels to test proposed model. The salient findings are (1) influencing factors (hedonic customization) significantly impact love, (2) has significant mediating behaviour, (3) involvement moderates...

This study examines the relationship between empowered leadership (EL), intrinsic motivation (IM), job complexity (JC), and innovative employee behavior (EIB) in hospitality industry. The specifically investigates how EL affects EIB IM mediates this connection. Furthermore, explores moderating impact of JC on direct interconnected linkages EL, IM, EIB. Our sample comprises 506 employee-supervisor dyads from 45 five-star hotels Middle East, representing a variety international hotel chains....

The current study examines how subjective norms, effort expectations, and performance expectations affect perceived value quality of hospitality service experiences provided by robots. Later, the experience on customers’ overall satisfaction determine plans to repurchase AI (Artificial Intelligence) services in hotels. A total 331 valid responses were gathered from hotel customers who had with robots using a purposive sampling strategy. salient findings PLS-SEM indicate that all considerably...

Many hospitality firms face multiple obstacles in their attempts to enhance and sustain the performance dedication of personnel. This paper investigates link between team climate, cultural diversity, organizational learning, sustainable employee (SEP) China's hotels. Using purposive sampling, data were collected from hotel employees through a survey. A total 452 questionnaires distributed, 380 confirmed for analysis. Following Structural Equation Modelling (SEM) procedure, salient findings...

Purpose Language barriers have always been obstacles to traveling abroad, making travelers less interested. This study aims investigate how ChatGPT, as a translator, affects travelers’ behavioral intentions based on the perceived language using ChatGPT voice translation app. Design/methodology/approach A total of 531 responses were collected over specific survey period cross-sectional time frame. proposed research model technology acceptance (TAM) and unified theory use (UTAUT), hypotheses...

Purpose This study aims to focus on tourists with physical disabilities and examine their perceptions of service robots in hotels influence the overall experience, behavioral intentions hotel attachment. Design/methodology/approach A survey was conducted via Prolific platform collect data from 409 respondents. The analyzed using partial least squares–based SEM. Findings salient PLS-SEM findings show that perceived safety functional benefits significantly affect a hotel's experience intention...

Purpose This study aims to analyze workplace ostracism, robot anthropomorphism, employees’ readiness change and service adaptive behavior. The moderating role of performance efficacy between behavior was also assessed. Design/methodology/approach Data were collected from 591 restaurant employees in Malaysia. data analyzed using partial least squares-structural equation modeling. Findings Workplace ostracism anthropomorphism positively influence service-adaptive Employees’ mediates the...

This paper innovatively defines the structure of human capital based on existing theories and use heterogeneous stochastic frontier model to test relationship between various types innovation. It is found that with progress technology, mechanism promoting innovation have undergone profound changes. Together commercial leasing capital, financial entrepreneurs, information transportation participate in activities create a new collaborative space, which turn helps spread value influence...

Artificial Intelligence (AI) has emerged as a transformative force in the field of journalism, reshaping various aspects news production, content delivery, and audience engagement. This study uses theory disruptive innovation to examine impact AI journalism education. We conducted 14 in-depth interviews with Accrediting Council on Education Journalism Mass Communications (ACEJMC)-accredited school administrators United States. Five primary themes relation study’s research questions,...

The aging population has become a significant concern in many countries, including Malaysia. As developing country, Malaysia is still struggling to provide better care for the elderly segment, which increasing number and demands distinctive attention, care, treatment from both family society. This study aims examine relationship between Perception of Health Happiness, Behavioral Attitude, Promotion, Education, Quality Care, Proactive Environment, Elderly Care Services Aging centers A...

This present study examines the factors influencing COVID-19-vaccinated tourists’ intention to repeat behaviour (IRB) in Chinese tourism destinations. Employing purposive sampling, 500 questionnaires were distributed tourists, and 409 analysed. The PLS-SEM findings revealed that novelty seeking, diverse attractions, destination familiarity positively significantly affect eco-friendly Furthermore, place attachment pointedly moderates toward IRB. destinations tourist satisfaction have positive...

News organizations consider spreading "fake news" a serious problem (Tandoc et al., 2019). This study examines United States national newspapers' perceptions on responding to the ongoing allegations regarding fake news. The four selected newspapers were New York Times, Washington Post, Wall Street Journal, and Chicago Tribune. For this qualitative analysis, 247 editorials published from September 1, 2016, 2017, retrieved online news database ProQuest. employed Edward. S. Herman Noam...

Purpose This study aims to examine the factors influencing customer love (physical environment, food quality, customer-to-customer interaction and innovativeness) revisits intention in restaurant industry Bangladesh. Design/methodology/approach applied a quantitative technique that exceedingly prescribed methodological approach positivism from philosophical stance. Following purposive sampling, 456 questionnaires were distributed, 394 received for analysis. Findings Using partial least...

Purpose This study examines the complex realm of customers’ acceptance AI-powered robot chefs. It aims to enhance understanding motivational factors that influence their robots for food preparation in casual-dining restaurants. Design/methodology/approach research was conducted using a comprehensive approach. Data were collected from 520 participants at casual dining restaurants Florida, USA. After rigorous data cleaning, 489 valid responses obtained. The employed partial least squares...