A5041703693- Eating Disorders and Behaviors
- Consumer Behavior in Brand Consumption and Identification
- Body Image and Dysmorphia Studies
- Evolutionary Psychology and Human Behavior
- Fashion and Cultural Textiles
- Obesity and Health Practices
- Environmental Sustainability in Business
- Media, Gender, and Advertising
- Consumer Perception and Purchasing Behavior
- Consumer Retail Behavior Studies
- Customer Service Quality and Loyalty
- Cruise Tourism Development and Management
- Diverse Aspects of Tourism Research
- Digital Marketing and Social Media
- Corporate Identity and Reputation
- Hepatitis Viruses Studies and Epidemiology
- Impact of Technology on Adolescents
- Diverse Approaches in Healthcare and Education Studies
- Nutritional Studies and Diet
- Vaccine Coverage and Hesitancy
- Nutrition, Health and Food Behavior
- SARS-CoV-2 and COVID-19 Research
- COVID-19 and Mental Health
- Physical Education and Training Studies
- Healthcare Education and Workforce Issues
Yonsei University
2025
University of Delaware
2010-2024
The Ohio State University
1999-2020
Leibniz University Hannover
2015-2017
Kyung Hee University
2012-2015
Seoul National University Hospital
2014
Boramae Medical Center
2014
Indiana University Bloomington
2001
This study reports results from the first International Body Project (IBP-I), which surveyed 7,434 individuals in 10 major world regions about body weight ideals and dissatisfaction. Participants completed female Contour Drawing Figure Rating Scale (CDFRS) self-reported their exposure to Western local media. Results indicated there were significant cross-regional differences ideal figure dissatisfaction, but effect sizes small across high-socioeconomic-status (SES) sites. Within cultures,...
ABSTRACT International luxury businesses are challenged by the identification and satisfaction of common needs desires global market segments. Although goods have become available to a wider range consumers, traditional conspicuous consumption model has been transformed into new experiential sensibility that is marked change in way consumers define luxury. Based on an empirical study collaboration with American, European, Asian researchers, results provide evidence various parts world...
This study conducted cross‐cultural comparisons of appearance self‐schema, body image, self‐esteem, and dieting behavior between women from Korea the United States. Participants were 201 undergraduates a central university in Seoul, South 205 mid‐Atlantic They completed questionnaire their native language that included measures behavior, demographic information. Women both cultural groups with high self‐schema less satisfied overall bodies revealed lower self‐esteem than those low...
Abstract Purpose – The purpose of this study is to measure and compare the consumer‐based brand equity apparel products by three consumer groups across cultures Americans in USA, South Koreans Korea. Also examined was cross‐cultural effects on purchase intention. Design/methodology/approach A total 300 college students were recruited for survey from local universities organizations USA MBE OBE models used brands (i.e. Polo, Gap, Levi's). Findings Among elements equity, perceived quality...
Body dissatisfaction and disordered eating were compared across groups of college women from China ( n = 109), South Korea 137), the United States 102). Based on cultural differences in amount exposure to Western appearance standards, particularly thin-body ideal, sociocultural theory Thompson, Heinberg, Altabe, & Tantleff-Dunn, 1999 ) would predict that body be highest U.S. sample lowest Chinese sample. In contrast, based speed pervasiveness changes women's roles, feminist Bordo, 1993 ;...
Purpose This paper seeks to examine women's perceptions of brand personality in relation facial image and cosmetic usage. study develop a better understanding how various factors influence brands. Design/methodology/approach An electronic survey was administered sample 225 female participants at mid‐Atlantic university the USA. The included items measuring image, usage, personality, attitude. Multiple regression analyses were conducted determine relationship among variables. Findings While...
To compare differences in the construction of women's images across United States and South Korea, this study examines advertisements fashion beauty magazines two countries. The content analysis includes product/service types, models’ characteristics, degrees female objectification advertising venue. More body-related than non-body-related product ads are prevalent from both countries, yet Korean feature more those States. Caucasian models predominantly used including publications. Although...
Background: Research on the acceptance of cosmetic surgery has focused relatively affluent Western samples, to exclusion non-Western samples and any potential cross-cultural differences. While rates in South Korea have risen sharply past decade, mirroring other East Asian nations, little is known about attitudes toward Korean population. Objectives: To examine factor structure correlates a adaptation previously-published Acceptance Cosmetic Surgery Scale (ACSS). Methods: university students...
This study examined cultural standards of the female ideal beauty as perceived by young women in China using a qualitative approach. Twenty‐three Chinese students enrolled Donghua University Shanghai were recruited for focus groups. Being fat and round face mentioned traditional characteristics beauty, while contemporary included slim body small face. Women seem to endorse many Western ideal. These have been pervasive media images context rapid disruptive social change, particular changing...
Abstract Very little information is known regarding the level of psychological attachment to celebrities needed influence one’s desire engage in cosmetic surgery consumers. More importantly, no previous research examined this relation attitudes toward and body satisfaction cross-cultural contexts. The present study aimed examine associations between surgery, celebrity worship, image among South Korean US female college students. A total 370 undergraduates were recruited for survey from a...
Background/Objectives: COVID-19 continues to challenge public health due emerging variants. To mitigate this, the Korea Disease Control and Prevention Agency (KDCA) recommends annual vaccination, but uptake remains suboptimal. This study evaluates economic impact of mRNA vaccination for adults aged 50 older in South during 2024–2025 season, focusing on hospitalizations costs. Methods: We estimated prevented by mRNA-1273 XBB.1.5 containing vaccine calculating symptomatic infection incidence...
We investigated the discrepancy between women's actual and ideal appearance its relationship to body image, mood, self-esteem. In a two-part experimental design, 88 college women completed measures of self-discrepancy self-schema. Two weeks later they were exposed 16 photos attractive media images subsequently self esteem. One-way subjects multivariate univariate analyses variance revealed that was related all image variables self-esteem, but not mood variables. Appearance self-schema may...
This study examines the effects of women's appearance self‐schemas and exposure to attractive media images on body image, self‐esteem, mood. Women's response was expected vary according an individual difference variable, self‐schema, or cognitive representations organized information about self in relation appearance. College women volunteers ( N = 168) were divided into two groups (schematic aschematic) basis self‐schema; half each group exposed photos images, whereas other not any before...
Brand equity of luxury fashion brands and their relationships with cultural orientation were studied in college women from a central university Beijing, China (n = 163) large public the Eastern region United States 121). The Chinese sample revealed greater degree collectivism power distance than U.S. counterpart, whereas higher uncertainty avoidance. For consumer-based brand dimensions (i.e., perceived quality, loyalty, awareness, association), differences found, showing scores for all but...
This study examined school‐age children's satisfaction/dissatisfaction with their body sizes and media consumption image perception patterns. A sample of preadolescent children at the ages between 8 11 ( N = 50) was recruited for in‐depth individual interviews from a university‐sponsored child care facility in mid‐Atlantic state. Results suggested that boys girls were significantly different ideal preferences. Similar to results previous studies on young adults older teens, desired have...
Relationships among 8 measures of body dissatisfaction from the Figure Rating Scale (Stunkard, Sorenson, & Schlusinger, 1983), Body Esteem (Franzoi Shields, 1984), Body–Esteem for Adolescents and Adults (Mendelson, Mendelson, White, 2001), 5 Sociocultural Attitudes Toward Appearance Questionnaire (Heinberg, Thompson, Stormer, 1995), Objectified Consciousness (McKinley Hyde, 1996), Perceived Pressure (Stice, Ziemba, Margolis, Flick, were studied in 139 Korean 102 U.S. College women. Multiple...
The purpose of this study was to examine how self‐discrepancy and self‐schema influence the effects exposure thin versus nonidealized model images on young women's body dissatisfaction, anxiety, self‐esteem as an antecedent moderator. Female college students at a Midwestern university ( n = 380) responded web‐based survey with stimuli that consisted thin, nonidealized, no in fashion ads. Results indicated appearance self‐evaluative schema augmented dissatisfaction decreased self‐esteem,...
The tremendous growth in the luxury market last decades has been accompanied by a prevalence of pirated and counterfeit goods.Reasoning that all governmental efforts management actions to curtail activities will not be sufficient as long counterfeiters face such an immense demand for their products, importance focusing on consumer perspective becomes evident.In this context, aim study is provide empirically investigate comprehensive framework goods.Based theoretical empirical insights...
(2006). Benevolent Sexism and Cosmetic Use: A Replication With Three College Samples One Adult Sample. The Journal of Social Psychology: Vol. 146, No. 5, pp. 635-640.