A5018037902- Consumer Behavior in Brand Consumption and Identification
- Construction Project Management and Performance
- Digital Marketing and Social Media
- Consumer Retail Behavior Studies
- BIM and Construction Integration
- Prenatal Screening and Diagnostics
- Ethics in Clinical Research
- Genomics and Rare Diseases
- Culinary Culture and Tourism
- Quality and Supply Management
- Social Media in Health Education
- Customer Service Quality and Loyalty
- Education and Work Dynamics
- Health Literacy and Information Accessibility
- Augmented Reality Applications
- Innovation and Socioeconomic Development
- BRCA gene mutations in cancer
- Impact of Technology on Adolescents
- Child Development and Digital Technology
- Globalization and Economic Impact
- Artificial Intelligence in Healthcare
- Organizational Leadership and Management Strategies
- Supply Chain Resilience and Risk Management
- Business Strategies and Innovation
- Virtual Reality Applications and Impacts
Tun Hussein Onn University of Malaysia
2022-2024
American University in the Emirates
2022-2024
Baylor University
2021-2024
Saaz Genetics (India)
2020-2021
Tau Technologies (United States)
2019
Maulana Azad National Urdu University
2016
Analyzing genomic data across populations is central to understanding the role of genetic factors in health and disease. Successful sharing relies on public support, which requires attention whether people around world are willing donate their that then subsequently shared with others for research. However, studies such perceptions geographically limited do not enable comparison. This paper presents results from a very large survey attitudes toward sharing. Data 36,268 individuals 22...
Abstract Background Public trust is central to the collection of genomic and health data sustainability research. To merit trust, those involved in collecting sharing need demonstrate they are trustworthy. However, it unclear what measures most likely this. Methods We analyse ‘Your DNA, Your Say’ online survey public perspectives on including responses from 36,268 individuals across 22 low-, middle- high-income countries, gathered 15 languages. examine how participants perceived relative...
Supply chain (SC) disruptions are increasingly common in today’s dynamic business environment, and understanding the effectiveness of customer relationship management (CRM) practices achieving satisfaction through supply resilience (SCR) can provide valuable insights for businesses. This study aims to empirically examine impact CRM dimensions SCR on satisfaction. It also examined mediation role between different A total 529 responses were collected from customers small medium-sized...
Sensory branding is based on the idea that consumers are most likely to form, retain and revisit memory when their all five senses engaged during process of buying products or services. By going beyond traditional marketing media only sight sound, brands now taking advantage other establish a stronger longer-lasting emotional connection with consumers. This strategy appeals multiple efforts multiplied, creating powerful lasting consumer connections. study reveals impact sensory Kentucky...
With growing concerns about healthcare services especially during and after the Covid-19 pandemic, hospitals are compelled to provide non-traditional forms of quality services. Total management (TQM) practices gaining attention becoming a driving force improve performance. This research aims investigate impact TQM performance in Jordanian public hospitals. The used an online survey collect data from 222 respondents several Jordan. results structural equation modeling (SEM) confirms positive...
Abstract Key Performance Indicators (KPIs) are a significant part of every successful construction project. Establishing KPIs that provide objective criteria for measuring project success is common in performance measurement on projects. A presumption made if finished time, within the agreed budget, and with desired quality, often known as "iron triangle." According to evidence, this far from truth. In addition iron triangle, industry must focus other crucial factors. Therefore, study...
Practitioners and scholars express concern about construction projects that are unable to achieve the specified goals or objectives. Therefore, this study sought identify factors impact Key Performance Indicators (KPIs), which crucial every successful project. Construction performance measurement often uses objective KPIs quantify project success. Project success is presumed if it completed on schedule, according budget, with quality, known as “iron triangle.” Subsequently, reviewing...
Given the importance of ‘Sensory Marketing’ in field QSR (Quick Service Restaurant) industry, objective this paper is to identify if sensory factors influence customers’ selection a QSR. Data 1600 respondents were collected from four international QSRs (KFC, McDonald, Domino’s and Subway) across cities (Mumbai, Chennai, Bangalore Hyderabad) India. Factor analysis revealed three components, namely: Sensory influence, Promotional Monetary due their high factor loadings. Further, Multiple...
When foreign fast food restaurants enter the Indian market, their sensory marketing strategies change based on language, culture and taste preferences. Southern India is known for cultural diversity, different languages, spicy preferences varied music; these components directly impact consumer behaviour. The objective of this paper to analyse relationship between time spent in restaurant used, leading more consumption. purpose study find out whether cues (colour, music, smell, touch taste)...
Adoption of social media amongst health care organizations is thriving. Healthcare providers have begun to connect with patients via media. While some healthcare taken the initiative, numerous others are attempting comprehend this new medium opportunity. These finding that networking can be an effective way monitor brand, connecting patients, community, and patient education acquiring talent. This study conducted identify purpose using media, concerns, policy its implementation overall...