A5056889851- Corporate Governance and Management
- Consumer Behavior in Brand Consumption and Identification
- Digital Innovation in Industries
- Advanced biosensing and bioanalysis techniques
- Customer Service Quality and Loyalty
- Consumer Market Behavior and Pricing
- RNA Interference and Gene Delivery
- Digital Marketing and Social Media
- Consumer Retail Behavior Studies
- DNA and Nucleic Acid Chemistry
- Product Development and Customization
- Cytokine Signaling Pathways and Interactions
- Luminescence and Fluorescent Materials
- CAR-T cell therapy research
- Color perception and design
- Economic and Environmental Valuation
- Molecular Junctions and Nanostructures
- Advanced Fluorescence Microscopy Techniques
- Cancer Mechanisms and Therapy
- Technology Adoption and User Behaviour
- Decision-Making and Behavioral Economics
- Supramolecular Self-Assembly in Materials
- Hepatitis C virus research
- Cognitive and psychological constructs research
- Dendrimers and Hyperbranched Polymers
RWTH Aachen University
2016-2025
DWI – Leibniz Institute for Interactive Materials
2017-2025
Beckman Research Institute
2009-2024
Max Planck School Matter to Life
2024
University of St. Gallen
2014-2024
University of Groningen
2015-2024
City Of Hope National Medical Center
2008-2024
Zhejiang Medicine (China)
2024
City of Hope
2008-2024
Humboldt-Universität zu Berlin
2005-2023
The authors develop and estimate a conceptual model of how different aspects customers’ relationships with the brand community influence their intentions behaviors. describe identification leads to positive consequences, such as greater engagement, negative normative pressure (ultimately) reactance. They examine moderating effects knowledge community's size test hypotheses by estimating structural equation survey data from sample European car club members.
The drivers of customer loyalty intentions are dynamic. What remains unclear is how these evolve through the introduction and growth phases a life cycle. Using longitudinal study cellular phone customers, authors demonstrate that function perceived value early in Over time, more affective attitudes toward brand relationship with company come to mediate effects on intentions. results suggest from stage cycle, managers must adapt improving per se measuring managing relationships brands directly.
The underlying molecular mechanisms that cause immune cells, mediators of our defense system, to promote tumor invasion and angiogenesis remain incompletely understood. Constitutively activated Stat3 in cells has been shown angiogenesis. Therefore, we sought determine whether activation tumor-associated inflammatory a similar function. We found signaling mediates multidirectional crosstalk among myeloid the stroma, ECs contributes mice. Myeloid-derived suppressor macrophages isolated from...
Abstract The novel multitargeted tyrosine kinase inhibitor sunitinib is used as an antiangiogenic agent for the treatment of several types cancer, including metastatic renal cell carcinoma (RCC). Sunitinib was shown to positively change immunosuppressive phenotype in RCC patients. To improve its antitumor efficacy, and offer strategies combination with other approaches, it critical fully elucidate mechanisms action. We show that induces tumor apoptosis growth arrest cells, which correlates...
The electrochemistry, UV−vis spectrophotometry, photoluminescence, and electrogenerated chemiluminescence (ECL) of perylenedicarboxylic imide, perylenetetracarboxylic diimide (PDI), terrylenetetracarboxylic (TDI), quaterrylenecarboxylic (QDI) were investigated. All compounds undergo two reversible one-electron reductions one oxidation reaction. first reduction potential shifts to less negative values the for positive series with increasing size aromatic core. These changes in correlate well...
Several individual, social-setting, and choice-set factors have been shown to be related satisfaction. This article argues that these operate through a set of choice goals. Using panel data on purchasers consumer electronics, the authors examine how five goals (justifiability, confidence, anticipated regret, evaluation costs, final negative affect) drive decision consumption satisfaction, which in turn determine loyalty, product recommendations, amount valence word mouth.
Purpose This paper aims to link conceptually the concepts of price fairness and customer satisfaction empirically demonstrate influence perceived on judgments. Further, it seeks examine specific factors that perceptions including perception consumer vulnerability. Design/methodology/approach The study is conducted in context automobile purchases major German car dealerships. Based a theoretical conceptualization constructs an empirical pretest, 246 buyers were surveyed their judgments with...
When designing their products, companies try to employ shapes that are both emotionally appealing and compatible with the brand's image. One way accomplish these aims is anthropomorphize a product's appearance. The current research investigates how people decode emotional “facial” expressions from product this affects liking of design, using three studies in domain cars one cellular phones. In accordance theories on perception human faces, first study shows friendliness limited grille...
Purpose – This research aims to examine the impact of brand design elements (logo shape, name, type font and color) on masculinity femininity perceptions, consumer preferences equity. Design/methodology/approach empirically tests relation between elements, preferences/equity in four studies involving fictitious real brands. Findings Brand consistently influenced perceptions. These, turn, significantly related perceptions successfully predicted equity above beyond other personality...
Abstract Loss aversion can occur in riskless and risky choices. We present novel evidence on both a non-student sample (660 randomly selected customers of car manufacturer). measure loss choice endowment effect experiments within between subjects find similar levels average both. The the study also participate simple lottery task which arguably measures substantial heterogeneity aversion. are strongly positively correlated, but is higher than that tasks, increases age, income, wealth,...
The mechanisms underlying hypermethylation of tumor-suppressor gene promoters in cancer is not well understood. Here, we report that lysine acetylation the oncogenic transcription factor STAT3 elevated tumors. We also show genetically altering at Lys685 reduces tumor growth, which accompanied by demethylation and reactivation several genes. Moreover, mutating disrupts DNA methyltransferase 1–STAT3 interactions cultured cells These observations are confirmed treatment with an inhibitor,...
Abstract The ability to pattern functional moieties with well-defined architectures is highly important in material science, nanotechnology and bioengineering. Although two-dimensional surfaces can serve as attractive platforms, direct patterning them solution regular arrays remains a major challenge. Here we develop versatile route free-standing controlled manner assisted by monomicelle close-packing assembly of block copolymers, which unambiguously revealed visual observation. This...
Abstract The development of biomedical glues is an important, yet challenging task as seemingly mutually exclusive properties need to be combined in one material, i.e. strong adhesion and adaption remodeling processes healing tissue. Here, we report a biocompatible biodegradable protein-based adhesive with high strengths. maximum strength reaches 16.5 ± 2.2 MPa on hard substrates, which comparable that commercial cyanoacrylate superglue higher than other adhesives by at least order...